Cardano For the M₳sses - Japanese Book

[GENERAL] Name and surname of main applicant

[GENERAL] Email address of main applicant

Additional applicants

Mr.Yuta

[GENERAL] Please specify how many months you expect your project to last (from 2-12 months)

[GENERAL] Please indicate if your proposal has been auto-translated into English from another language.

[GENERAL] Does your project have any dependencies on other organizations, technical or otherwise?

[GENERAL] If YES, please describe what the dependency is and why you believe it is essential for your project’s delivery. If NO, please write “No dependencies.”

We will cooperate with a professional translation correction company in Japan to create a high-quality "Cardano For the M₳sses" Japanese book.

[GENERAL] Will your project’s output/s be fully open source?

[GENERAL] If NO, please describe which outputs are not going to be open source. If YES, please write “Project will be fully open source.”

Project will be fully open source.

[METADATA] Category of proposal

[IMPACT] Please describe your proposed solution.

Reasons for approaching

The reason we want to create a Japanese version of the book “Cardano For the M₳sses”

1. This is a great book, recommended by Charles Hoskinson - the Founder of Cardano.

https://twitter.com/i/broadcasts/1rmxPknByrDJN

2. Members of the Cardano Japan community want to read this book in Japanese.

3. Cardano originated in Japan and has had a lot of ADA holders since its infancy.

4. Many Japanese individuals face challenges in understanding Cardano due to the English language barrier. 

Japan ranks 80th out of 111 countries in English proficiency (EF EPI score: 475), placing it 14th out of 24 in Asia. This score is comparatively lower than most other countries.

https://www.ef.com/ca/epi/regions/asia/japan/

Project end-users aim: 

1. Holders of ADA in Japan.

2. Stake Pool Operators (SPOs) who wish to use this book as a gift for ADA holder.

3. Japanese individuals interested in learning about Cardano to guide their investment decisions in ADA and Cardano.

4. Developers from other ecosystems are keen on understanding Cardano.

Project demonstrates outcomes

(See the part [CAPABILITY/ FEASIBILITY] for further data and information)

1. Assist Japanese ADA holders in consolidating their Cardano knowledge, leading to a deeper and more comprehensive understanding

2. Expand the community of ADA holders by emphasizing the benefits of Cardano as detailed in the book.

3. Appeal to new developers and talents from different ecosystems, drawing them to Cardano.

The uniqueness of this solution and why this is important to Cardano

1. Through equipped with a comprehensive understanding of Cardano, ADA holders will gain increased confidence in the project, leading to more active contributions towards the ecosystem's development

2. The ADA-holder community will solidify its base by welcoming new members from various backgrounds.

3. More developers and talents from different ecosystems will be drawn to contribute to Cardano's growth.

4. Enhance Cardano's brand visibility and awareness in Japan.

[IMPACT] How does your proposed solution address the challenge and what benefits will this bring to the Cardano ecosystem?

While this project is non-technical in nature, it serves as a strategic initiative to boost Cardano's visibility, attract new ADA holders, and secure fresh talent for Cardano. Consequently, it will significantly contribute to the growth and development of the Cardano and Catalyst communities.

The value our proposal brings to the Cardano ecosystem

1. Enhance the understanding and knowledge of Cardano, thereby stimulating the demand for ADA holdings and transactions on Cardano.

2. Expand the community with new ADA holders and Stake Pool Operators (SPOs).

3. Attract new developers and talents from various fields to bolster the Cardano ecosystem.

The reason we submitted proposals in the Challenge Catalyst Open

1. We were unable to find out a Challenge that aligned with our objective of attracting ADA holders and human resources from diverse fields.

2. Our project operates on a modest budget, falling under 75,000 ADA.

3. The maximum duration for project execution is set at six months.

[IMPACT] How do you intend to measure the success of your project?

Quantitative/qualitative indicators to measure project success

1. Number of books sold.
2. Number of new ADA holders
3. Book satisfaction survey results
4. The survey results on the understanding of Cardano's knowledge through this book.

[IMPACT] Please describe your plans to share the outputs and results of your project?

Plan to disseminate project outputs

We will share our progress monthly via official Catalyst channels.

The community can follow our journey through these monthly reports made public on Catalyst's communication platforms.

In addition, Catalyst and the community can monitor sales progress through the provided link to Amazon.

https://www.amazon.com/stores/John-Greene/author/B019Y5NBWK?ref=ap_rdr&store_ref=ap_rdr&isDramIntegrated=true&shoppingPortalEnabled=true

How to share output/results when project completion

Once the project has completed the KPI,

We will share the output with Catalyst and the community by:

1. Submit the Project Close Out report to Catalyst

2. Present my project in the Town Hall Meeting (Japanese Room & English Room)

3. Announcement on our community channels.

Directions for using the results obtained from the project for further research and development activities

Drawing on the outcomes of the project, we will strategize as follows:

1. Using community feedback on the book's content and presentation, we will devise an enhancement plan to ensure more effective conveyance of information.

2. Based on community feedback on the quality of the translation, we will collaborate with the editing company to improve quality in subsequent editions.

3. Relying on the sales history of the Kindle Book edition, we will analyze and decide on the feasibility of publishing a paperback edition.

[CAPABILITY/ FEASIBILITY] What is your capability to deliver your project with high levels of trust and accountability?

Ability and experience suitable to implement the project

Our team, with its expertise in translating blockchain and Cardano-related documents, and pool operation, is ready to take on this project. 

We will collaborate with active community members and a professional translation-editing company to deliver a high-quality Japanese edition.

Financial management process

We will document actual expenses in a spreadsheet, and attach related invoices.

Whenever Catalyst or the community requires verification, we'll readily provide this detailed actual expense breakdown.

[CAPABILITY/ FEASIBILITY] What are the main goals for the project and how will you validate if your approach is feasible?

The main goal of the project

1. Successfully finalize the Japanese version of the "Cardano For the M₳sses" book

2. Launch the translated book on Kindle.

3. Achieve sales of more than 50 books.

4. Gather feedback from over 30 individuals.

How to verify the goal has been achieved

1. We provide documents related to the correction and confirmation of translation completion from the translation company.

2. The community can check the publication time and the number of books sold through Amazon:

https://www.amazon.com/Cardano-M%E2%82%B3sses-Financial-Operating-System/dp/B0B5KQVJ3T 

3. The community can check the survey results through Google Forms.

[CAPABILITY/ FEASIBILITY] Please provide a detailed breakdown of your project’s milestones and each of the main tasks or activities to reach the milestone plus the expected timeline for the delivery.

Regarding the product plan (the book Cardano For the Messes - Japanese version), there are important milestones:

◆Milestone

The 1st milestone

• Timeline: 2 months
• Main activities:

-Translate Chapter 1 - Chapter 4

-Edit Chapter 1 - Chapter 3

• Success Criteria (KPI)

-Complete translation of Chapter 1 - Chapter 4.

-Complete edition of Chapter 1 - Chapter 3.

• Estimated cost for this Milestone: 30% total budget

The 2nd milestone

• Timeline: 2 months
• Main activities:

-Translate Chapter 5 - Chapter 8

-Edit Chapter 4 - Chapter 7

• Success Criteria (KPI)

-Complete translation of Chapter 5 - Chapter 8.

-Complete edition of Chapter 4 - Chapter 7.

• Estimated cost for this Milestone: 30% total budget

The 3rd milestone

• Timeline: 1 month
• Main activities:

-Translate Chapter 9 - Chapter 10

-Edit Chapter 8 - Chapter 9

-Prepare to publish the Kindle book (create an account, prepare data, book cover design...)

-Introduce to the Japanese Community

-Impleme a promotion program for ADA holders and SPOs

• Success Criteria (KPI)

-Complete translation of Chapter 9 - Chapter 10.

-Complete edition of Chapter 8 - Chapter 9.

-Complete create an account for publishing the Kindle book

• Estimated cost for this Milestone: 30% total budget

The 4th milestone (Close out project)

• Timeline: 1 month
• Main activities:

-Edit Chapter 10

-Book cover design

-Publish the Kindle book

-Impleme a promotion program for ADA holders and SPOs (*continuos)

-Satisfaction survey

-Make an improvement plan

-Close out report

• Success Criteria (KPI)

-Complete edition of Chapter 10

-Complete Book cover design

-Complete publishing of the Kindle book

-Complete survey

-Complete an improvement plan

• Estimated cost for this Milestone: 10% total budget

The detailed steps and timeline are shown in the table below.

20230331_Cardano Book Translation PJ Plan.xlsx

Workload management:

We will call for community support if necessary. Currently, to prevent the risk of untimely translation, we have begun preliminary translating the book's content.

[CAPABILITY/ FEASIBILITY] Please describe the deliverables, outputs and intended outcomes of each milestone.

Handover products

The 1st milestone

• Japanese translation (Chapter 1 - Chapter 4)
• Edition (Chapter 1- Chapter 3)

The 2nd milestone:

• Japanese translation (Chapter 5 - Chapter 8)
• Edition (Chapter 4- Chapter 7)

The 3rd milestone

• Japanese translation (Chapter 9 - Chapter 10)
• Edition (Chapter 8- Chapter 9)
• Account Amazon for publishing Kindle book
• Post of Introduction to the Japanese Community
• Post of the campaign for ADA holders and SPOs

The 4th milestone

• Kindle Book Cardano For the M₳sses (Japanese Version)
• Marketing results
• Survey results
• Improvement plan

Work results / desired results achieved

1. Successfully finalize the Japanese version of the "Cardano For the M₳sses" book.
2. Launch the translated book on Kindle.
3. Achieve sales of more than 50 books.
4. Gather feedback from over 30 individuals.

How to track project progress and measure progress

1. We'll deliver monthly progress reports. Upon completion of each milestone, our Project Manager will compile and submit Proof of Achievement (POA) and Statement of Milestones (SOM) to Catalyst.

2. The community can directly verify the number of books sold on Amazon.

3. The number of new ADA holders can be confirmed via the number of registered wallets, supplemented by screenshots that serve as proof of ADA holdings.

[RESOURCES & VALUE FOR MONEY] Please provide a detailed budget breakdown of the proposed work and resources.

Total budget proposed in this proposal: 74720 ADA

 Detail:

20230331_Cardano Book Translation PJ Plan.xlsx

[RESOURCES & VALUE FOR MONEY] How does the cost of the project represent value for money for the Cardano ecosystem?

Regarding the cost of translation and correction, we've referenced the listed rates from a professional translation and correction company in Japan, ensuring our pricing aligns with market norms.

Reference 

https://www.crimsonjapan.co.jp/edit/japanese-editing.html

[IMPORTANT NOTE] The Applicant agreed to Fund10 rules and also that data in the Submission Form and other data provided by the project team during the course of the project will be publicly available.