Spreading Cardano in Turkiye

[GENERAL] Name and surname of main applicant

[GENERAL] Email address of main applicant

Additional applicants

Kaya Acarbay

[GENERAL] Please specify how many months you expect your project to last (from 2-12 months)

[GENERAL] Please indicate if your proposal has been auto-translated into English from another language.

[GENERAL] Does your project have any dependencies on other organizations, technical or otherwise?

[GENERAL] If YES, please describe what the dependency is and why you believe it is essential for your project’s delivery. If NO, please write “No dependencies.”

No dependencies.

[GENERAL] Will your project’s output/s be fully open source?

[GENERAL] If NO, please describe which outputs are not going to be open source. If YES, please write “Project will be fully open source.”

Project will be fully open source.

[METADATA] Category of proposal

[IMPACT] Please describe your proposed solution.

Problem

There is large interest in cryptocurrencies in Turkiye, as the economy suffers through yearly hyperinflation and people lose their wealth on a daily basis sticking with the Turkish lira. Fueled by this economic disaster, Turks are looking to cryptocurrencies as an alternative to store their savings.

Turkiye is the 12th largest cyrptocurrency nation, with a young population of 85M people. Cardano is virtually non-existant in this country. This is because there is no content to learn, and there is big language barrier for Turks to get involved.

The Solution: the Community Hub for Turks in Cardano

We propose to build a community hub for all things Cardano:

• a hub for Cardano content creators,
• a hub to learn about Cardano hands on,
• holding casual workshops, learn together sessions, chats with the community to learn Cardano and Cardano tools like cexplorer, wallets, taptools, DeFi projects, …
• inviting Turkish builders from the Cardano community to podcasts,
• holding sessions in Discord, and Twitter spaces to promote and educate

The aim of this all is to:

• make Cardano more well known in Turkiye
• get more Turks using Cardano
• equip Turks with the know how to start using Cardano
• make a community hub so more Turkish projects can be built

[IMPACT] How does your proposed solution address the challenge and what benefits will this bring to the Cardano ecosystem?

The challenge aims to “grow the ADA economy and inform our future funding priorities”. We are starting a whole new community for Cardano in Turkey. Turkey is a very large market, approximately 80 million people live. Since our aim is to establish a community from scratch, we can include thousands of people from the Y and Z generations into the Cardano ecosystem, this will increase the value of Cardano by simply adding more people in the Cardano ecosystem.

(Source: Triple-A Crypto Ownership Data, Chainalysis Global Crypto Adoption Index, Statista Global Cryptocurrency Ownership)

[IMPACT] How do you intend to measure the success of your project?

We intend to measure the success of our project by tracking key metrics such as

• the number of new Turkish community members joining Cardano,
• the level of engagement within the community hub,
• and the growth of Turkish-built projects and investments in the ecosystem.

In the short term, the community hub will lead to increased awareness and adoption of Cardano within the Turkish market. It will provide a platform for collaboration and knowledge-sharing. Over the long term, the hub's impact will be reflected in the growth of the Turkish Cardano community, the emergence of new projects and applications, and the increased participation of Turkish stakeholders in the ecosystem.

[IMPACT] Please describe your plans to share the outputs and results of your project?

We will share all our outputs on our dedicated community hub, our Discord server: https://discord.gg/cteausa4tv

Beyond it, we will share our progress on Twitter, Youtube, and other social media channels as the creators behind the community and host Twitter spaces to promote and educate.

[CAPABILITY/ FEASIBILITY] What is your capability to deliver your project with high levels of trust and accountability?

We are two new content creators with very different backgrounds leading this project. Kaya is an 18 year old developer learning to build on Cardano, and Alper is an experienced TV news anchor with extensive experience in the media industry looking to bring his skills to promoting Cardano.

Together we cover a large skillset ranging from the technical to media, and are equipped well to build this community hub. We are new to the ecosystem and learning most of the things we want to share in this community. That is a bonus for us, as the population we want to attract to the community are in a similar state. The culture we want to build is one of learning together.

We have two advisors with extensive experience in the ecosystem, the cofounders of littlefish Foundation: Chakhan and Cem. They will guide is the learning, join workshops and learn together sessions, teach the community about the ecosystem. With their help we are good to become the hub of Cardano in Turkiye.

[CAPABILITY/ FEASIBILITY] What are the main goals for the project and how will you validate if your approach is feasible?

The main goals of our project are as follows:

1. Increase the awareness and adoption of Cardano among the Turkish community.
2. Provide a comprehensive and accessible on-ramp for Turks to enter the Cardano ecosystem.
3. Organize workshops, learning sessions, and Twitter spaces to promote and educate

[CAPABILITY/ FEASIBILITY] Please provide a detailed breakdown of your project’s milestones and each of the main tasks or activities to reach the milestone plus the expected timeline for the delivery.

Milestone 1 - Build the Community

Key Activities:

• Determine the target audience and develop a marketing strategy
• Create social media accounts and start promoting the community
• Develop a website for the community
• Organize the first online workshop
• Develop a content strategy for the community
• Organize a schedule for events in the coming months

Expected duration: 1 month

Expected cost: $2000

Milestone 2 - Workshops and learning together,

Key Activities:

• Host weekly workshops, learn-together sessions, on Cardano basics, tools, creating wallets together, learning DeFi together,
• Promote events on social media
• Engage community in Discord,
• Curate resource lists to help community learn

Expected duration: 1 month

Expected cost: $2000

Milestone 3 - Twitter Spaces and podcasts

Key Activities:

• Produce and publish Twitter spaces/podcasts and interviews with Turkish Cardano community members
• Promote podcasts/spaces
• More workshops, sessions
• Collect feedback and improve the workshop experience

Expected duration: 2 months

Expected cost: $4000

Milestone 4 - Community Growth

Key Activities:

• Continue producing workshops, sessions, podcasts, and spaces
• Promote and grow the community
• Host and promote special events to attract new members
• Collaborate with other Cardano communities and groups in Turkey to expand the reach of the community

Expected duration: 2 months

Expected cost: $4000

[CAPABILITY/ FEASIBILITY] Please describe the deliverables, outputs and intended outcomes of each milestone.

Milestone 1 - Build the Community

Deliverables:

• A website for the community
• Social media accounts for the community
• A marketing strategy to promote the community
• First online workshop organized
• Content strategy for the community
• Schedule of events for the coming months

Expected outcome: The creation and promotion of a new Cardano community in Turkey with a website and social media presence.

Milestone 2 - Workshops and Learning Together

Deliverables:

• Weekly workshops and learn-together sessions on Cardano basics, tools, creating wallets together, learning DeFi together
• Promotion of events on social media
• Active engagement of community in Discord
• Resource lists curated to help community learn

Expected outcome: Regular online workshops and learn-together sessions that engage the Turkish Cardano community and provide valuable information and education.

Milestone 3 - Twitter Spaces and Podcasts

Deliverables:

• Twitter spaces/podcasts and interviews with Turkish Cardano community members
• Promotion of podcasts/spaces
• More workshops, sessions
• Feedback collected and used to improve the workshop experience

Expected outcome: Podcasts and spaces reach a larger audience, growing the community.

Milestone 4 - Community Growth

Deliverables:

• Continued production of workshops, sessions, podcasts, and spaces
• Promotion and growth of the community
• Special events held to attract new members
• Collaboration with other Cardano communities and groups in Turkey to expand the reach of the community

Expected outcome: Sustainable growth of the Turkish Cardano community, with a strong and engaged membership base.

[RESOURCES & VALUE FOR MONEY] Please provide a detailed budget breakdown of the proposed work and resources.

The main cost is the amount of manpower behind the project. The two team members will work at a rate of 10 USD/hr for 100hrs each a month for 6 months build the community.

Cost per month per team member = 10 x 100 = 1000 USD

Cost per month for the team = 2000 USD

Team cost for 6 months = 12000 USD

Tools and tech budget = 500 USD

Total cost = 12500 USD

Total in ADA (ADAUSD = 0.31) = 40333 ADA

[RESOURCES & VALUE FOR MONEY] How does the cost of the project represent value for money for the Cardano ecosystem?

Turkiye is an untapped market for Cardano with a lot of upside potential. The lack of community hubs in Turkish, the lack of content, and educational materials results in Cardano being relatively unknown in this high potential market. This proposal asks for 12,500 USD or 40K USD to build that hub and make Cardano known in Turkiye. It is a cheap buy to get into a large market.

[IMPORTANT NOTE] The Applicant agreed to Fund10 rules and also that data in the Submission Form and other data provided by the project team during the course of the project will be publicly available.