Streets of ADA - A Samsudin Brothers Projek - Impact Web3 - Asia

[GENERAL] Name and surname of main applicant

A Samsudin Brothers Projek

[GENERAL] Email address of main applicant

asamsudinbrothersprojek@gmail.com

Additional applicants

Affendi Samsudin

Sustainable ADA

Impact Web3

Cole Bartlett

Talk to Loop

Palawan NGO Network Inc.

Sound Rig

King Mizo

Miguel

[GENERAL] Please specify how many months you expect your project to last (from 2-12 months)

6

[GENERAL] Please indicate if your proposal has been auto-translated into English from another language.

No

[GENERAL] Does your project have any dependencies on other organizations, technical or otherwise?

Yes

[GENERAL] If YES, please describe what the dependency is and why you believe it is essential for your project’s delivery. If NO, please write “No dependencies.”

Yes - our dependency on partners such as Talk To Loop and their on the ground community organization partners in the Philippines, also the Palawan NGO Network Inc. The field conditions can affect the on the ground delivery.

[GENERAL] Will your project’s output/s be fully open source?

Yes

[GENERAL] If NO, please describe which outputs are not going to be open source. If YES, please write “Project will be fully open source.”

The NFT4Good outputs (art, music, media etc) will not be open source.

[METADATA] Category of proposal

NFTs

[METADATA] SDG rating

SDG Goals:

9 - Build resilient infrastructure, promote inclusive and sustainable industrialization and foster innovation

10 - Reduce inequality within and among countries

13 - Take urgent action to combat climate change and its impacts

14 - Conserve and sustainably use the oceans, seas and marine resources for sustainable development

15 - Protect, restore and promote sustainable use of terrestrial ecosystems, sustainably manage forests, combat desertification, and halt and reverse land degradation and halt biodiversity loss

16 - Promote peaceful and inclusive societies for sustainable development, provide access to justice for all and build effective, accountable and inclusive institutions at all levels

SDG Subgoals:

9.3 - Increase the access of small-scale industrial and other enterprises, in particular in developing countries, to financial services, including affordable credit, and their integration into value chains and markets

10.2 - By 2030, empower and promote the social, economic and political inclusion of all, irrespective of age, sex, disability, race, ethnicity, origin, religion or economic or other status

10.6 - Ensure enhanced representation and voice for developing countries in decision-making in global international economic and financial institutions in order to deliver more effective, credible, accountable and legitimate institutions

10.b - Encourage official development assistance and financial flows, including foreign direct investment, to States where the need is greatest, in particular least developed countries, African countries, small island developing States and landlocked developing countries, in accordance with their national plans and programmes

13.1 - Strengthen resilience and adaptive capacity to climate-related hazards and natural disasters in all countries

13.3 - Improve education, awareness-raising and human and institutional capacity on climate change mitigation, adaptation, impact reduction and early warning

13.b - Promote mechanisms for raising capacity for effective climate change-related planning and management in least developed countries and small island developing States, including focusing on women, youth and local and marginalized communities

14.1 - By 2025, prevent and significantly reduce marine pollution of all kinds, in particular from land-based activities, including marine debris and nutrient pollution

14.2 - By 2020, sustainably manage and protect marine and coastal ecosystems to avoid significant adverse impacts, including by strengthening their resilience, and take action for their restoration in order to achieve healthy and productive oceans

14.4 - By 2020, effectively regulate harvesting and end overfishing, illegal, unreported and unregulated fishing and destructive fishing practices and implement science-based management plans, in order to restore fish stocks in the shortest time feasible, at least to levels that can produce maximum sustainable yield as determined by their biological characteristics

14.7 - By 2030, increase the economic benefits to small island developing States and least developed countries from the sustainable use of marine resources, including through sustainable management of fisheries, aquaculture and tourism

14.c - Enhance the conservation and sustainable use of oceans and their resources by implementing international law as reflected in the United Nations Convention on the Law of the Sea, which provides the legal framework for the conservation and sustainable use of oceans and their resources, as recalled in paragraph 158 of “The future we want”

15.1 - By 2020, ensure the conservation, restoration and sustainable use of terrestrial and inland freshwater ecosystems and their services, in particular forests, wetlands, mountains and drylands, in line with obligations under international agreements

15.2 - By 2020, promote the implementation of sustainable management of all types of forests, halt deforestation, restore degraded forests and substantially increase afforestation and reforestation globally

15.5 - Take urgent and significant action to reduce the degradation of natural habitats, halt the loss of biodiversity and, by 2020, protect and prevent the extinction of threatened species

15.7 - Take urgent action to end poaching and trafficking of protected species of flora and fauna and address both demand and supply of illegal wildlife products

15.9 - By 2020, integrate ecosystem and biodiversity values into national and local planning, development processes, poverty reduction strategies and accounts

15.a - Mobilize and significantly increase financial resources from all sources to conserve and sustainably use biodiversity and ecosystems

15.b - Mobilize significant resources from all sources and at all levels to finance sustainable forest management and provide adequate incentives to developing countries to advance such management, including for conservation and reforestation

15.c - Enhance global support for efforts to combat poaching and trafficking of protected species, including by increasing the capacity of local communities to pursue sustainable livelihood opportunities

16.4 - By 2030, significantly reduce illicit financial and arms flows, strengthen the recovery and return of stolen assets and combat all forms of organized crime

16.6 - Develop effective, accountable and transparent institutions at all levels

16.7 - Ensure responsive, inclusive, participatory and representative decision-making at all levels

16.10 - Ensure public access to information and protect fundamental freedoms, in accordance with national legislation and international agreements

Key Performance Indicator (KPI):

15.1.1 - Forest area as a proportion of total land area

15.2.1 - Progress towards sustainable forest management

16.10.1 - Number of verified cases of killing, kidnapping, enforced disappearance, arbitrary detention and torture of journalists, associated media personnel, trade unionists and human rights advocates in the previous 12 months

[IMPACT] Please describe your proposed solution.

Palawan is often called the Philippines’ last ecological frontier, home to most of the nation’s remaining forests, its waters are renowned as a global biological hotspot.

On the front line of direct action, below from left to right, are Para-Enforcers Dado, Ipe and Tredez wearing Streets of ADA - A Samsudin Brothers Projek T-Shirts:

With weak or corrupt authorities often unwilling to take on the fight, the Palawan NGO Network Inc (PNNI) seeks to fill the void.

As cash-strapped environmentalists they believe traditional campaigning to save the island’s resources can do little to stop the corruption.

They use a little-known citizen’s arrest law, plus the support of local communities, to confiscate chainsaws, mining drills, cyanide fishing gear and any other equipment used to destroy Palawan’s environment.

The para-enforcers have confiscated more than 800 chainsaws since PNNI was established over three decades ago, according to its founder and leader, environmental lawyer Bobby Chan.

@streetsofada we have partnered with PNNI to support their efforts on the ground through fundraising and community support, and we are developing Art as Activism Proof of Impact NFTs. Streets of ADA is the first project in the multimedia universe made by A Samsudin Brothers Projek.

@Razlosophy and @TR1PL7 founders of @streetsofada were fortunate to have met Paraenforcers and land defenders Dado, Maky, Buddis, we as well as Program Manager Lorie at the Palawan NGO Network Inc. HQ in #Palawan, the #Philippines, as well as Executive Director Attorney Bobby Chan.

They have had their story told in award winning documentary Delikado:

Trailer of Delikado:

https://www.youtube.com/watch?v=eM6pt3L17Bg

It was an honour to meet them. As team leader Dado and mapping specialist Maky led us on a tour through the grounds of the HQ, we could see up close the captured chainsaws, tricycles, buses, boats, fishing equipment, cages, and timber:

Apprehended materials from the missions carried out by the PNNI Paraenforcers to protect the forests, land and sea from illegal deforestation, illegal mining, illegal fishing and wildlife poaching.

• This 'museum' of apprehended artefacts really brought to life the scale of work the team have been able to accomplish over the decades, despite the relentless opposition and limited resources. It hasn't come without losses and costs along the way, including the murder and death of 12 colleagues. Ruben Arzaga, September,  Phillipines, was shot in the head as he tried to talk with illegal loggers on Palawan island, a popular tourist destination. Arzaga belonged to the Palawan NGO Network Inc (PNNI), a non-profit group made up of so-called para enforcers that uses a citizen’s arrest law to confiscate equipment that is being used to destroy the island’s environment. Arzaga was the 12th member of the group murdered since 2001.

In our meeting with the team and Attorney Bobby Chan, we discussed plans for 2023 and beyond, and how we can further support their mission to combat illegal logging, mining, fishing and wildlife poaching, within global concerted efforts to tackle climate change for social justice. We explained our proposed solution to them and how Cardano4Good would support their on the ground efforts.

SOLUTION: We are developing first of their kind Proof of Impact NFTs to help raise awareness, build a global community of support, and facilitate the transfer of funds to help support the heroes of Palawan NGO Network Inc. with their ongoing efforts in Palawan, the Philippines.

https://www.pna.gov.ph/articles/1018892 - Palawan's chainsaw Christmas tree tells a story

https://www.facebook.com/PalawanStar/posts/look-confiscated-chainsawthe-palawan-ngo-network-inc-pnni-has-finally-turned-ove/2755065458056383/

Streets of ADA - A Samsudin Brothers Projek are working in partnership with Sustainable ADA, Impact Web 3 - Proof of Impact Platform, Domino Dao, Talk to Loop, NMKR, and other supporters in the Philippines and worldwide.

The Proof of Impact NFTs will provide an entry point to the Streets of ADA universe and the work of the Palawan NGO Network Inc. made up of 39 NGOs, providing in real life utility to holders and new joiners as they join the Cardano Community.

We are building an organic, global community that will help raise awareness of the heroic actions of the ecowarriors and activists which we draw inspiration from for the Streets of ADA universe we are developing.

Here is a sneak peek of the Streets of ADA art by A Samsudin Brothers Projek:

[IMPACT] How does your proposed solution address the challenge and what benefits will this bring to the Cardano ecosystem?

Owning a Streets of ADA Proof of Impact NFT helps onboard new users to the Cardano ecosystem, and represents your support of:

[IMPACT] How do you intend to measure the success of your project?

We will be looking to measure the following KPIs:

• number of followers across social media channels (Twitter, LinkedIn, Facebook, Instagram YouTube.)
• number of Proof of Impact NFTs minted
• amount of ADA raised to support Palawan NGO Network Inc
• number of new wallets created
• number of online workshops/meetings to explain Streets of ADA to stakeholders outside of the Cardano Community and to support with their onboarding into the Cardano ecosystem

[IMPACT] Please describe your plans to share the outputs and results of your project?

We will share our updates on social media platforms (twitter, linked in, facebook, YouTube), and through updates on twitterspaces such as the Cardano for Good twitterspace hosted by Sustainable ADA and co-hosted and moderated by Cardano Spot and Miguel.

[CAPABILITY/ FEASIBILITY] What is your capability to deliver your project with high levels of trust and accountability?

At A Samsudin Brothers Projek team, we have already developed an international network of partners, advisors and supporters from within the Cardano community and beyond, who believe in our vision and are down for the mission:

Founders:

Affendi Samsudin: Co-Founder at Streets of ADA - A Samsudin Brothers Projek team and Lead Artist

https://twitter.com/TR1PL7

https://asamsudinbrothersprojek.gitbook.io/streets-of-ada/

Razali Samsudin: Editor | Lead Author | Subject Expert | Partnerships

Co-Founder of Sustainable ADA, Impact Web3, Streets of ADA - A Samsudin Brothers Projek

15 years of experience as an interdisciplinary Educator from early years settings to postgraduate level, with a background in social sciences, humanities, and sustainability. Author, Writer, Editor, Digital Economy, Blockchain, Sustainability and Impact Measurements, Researcher (Research Lead Connecting SDGs to Project Catalyst and lead on the SDG Proposer Tool and SDG Search Tool with Cardano AIM #Blockchain4Good, #Cardano4Good, #NFT4Good). Social Entrepreneur, Catalyst Proposal Mentor. Wada UN SDG and Education Coordinator, Contributor at Cardano AIM, PositiveBlockchain, Cardano4Climate, Catalyst School, Adafilms.

https://www.linkedin.com/in/razali-samsudin

https://twitter.com/Razlosophy

We have a multisectoral, diverse and interdisciplinary team to ensure our Streets of ADA Proof of Impact NFTs are not only beautiful, and innovative, but representative of the cultural heritage of the Philippines and southeast Asia:

Sarah Margono-Samsudin | International Development Practitioner - Education for Sustainable Development Section@UNESCO and Secretariat Member of Mission 4.7 Organisation -

https://www.linkedin.com/in/sarah-margono-samsudin-a1b41b99/

Miguel Z - Advisor | The Philippines Connector | Community Manager at Cardano Spot

https://www.linkedin.com/in/mgl-ant-122007/

Juv&Nil aka Enzo Margono

Musician, singer, composer, producer and sound design engineering

https://www.instagram.com/juv_nil/?hl=fr

Impact Web3 & Sustainable ADA

Cole Bartlett and Razali Samsudin Co-founded Sustainable ADA and Impact Web 3, and have been shaping it into what it is today.

Cole Bartlett:

Co-Author of Recalibrating Value, Identity & Impact Through the Blockchain Cardano Impact Report 2023 | Bachelors in Economics and Sustainability | Blockchain/Sustainability Researcher | Social Entrepreneur | Co-Founder of Impact Web 3 & Sustainable ADA | Positive Blockchain Contributor | Impact Measurement Expertise | US Director for Yagazie Foundation | Blockchain Learning Center Core Member | Co-Founder of Vermont Fishing | Decentralized Lead Generation | UNITE 2030 Youth Delegate | Photographer, Videographer, Editor | Content Creation 

Additional Activities by Cole:

• Member of SmartHubs and Founding member of P-Gen. The decentralized partnership generation model was designed by Cardano community members and first funded through Project Catalyst in Fund 8.
• https://linktr.ee/smarthubs

• Live Twitter Space Host every Thursday at 4pm UTC. Cardano For Good - We bring impact project in the Cardano community to the stage and talk about all the good happening in the Cardano Community.
• https://twitter.com/CardanoSpot/status/1679222635891400704?s=20

• Took part in the very first Catalyst Boost Camp held by Entreprenerdy. 
• Experience: https://sustainableada.com/news/cardano-catalyst-boost-camp-providing-invaluable-guidance-and-resources-for-funded-proposals/

• Took part in a course by Grace Rachmany at DAO Leadership called "THE FUTURE AIN’T WHAT IT USED TO BE:
• https://www.daoleadership.com/future-course/

• Active Member of Cardano For Climate 

https://www.linkedin.com/in/cole-bartlett

https://twitter.com/cole_vt

The Sustainable ADA team has experience working with Figma, Canva, Wix, Final Cut Pro, Da Vinci Resolve 17, Adobe CC, Microsoft Products (Word, Excel, Powerpoint, etc).

Sustainable ADA has experience and backgrounds in Sustainability, Economics, Humanities, Social Sciences. Along with work with NGOs, Social Enterprises, Freelance journalism, and blogging. 

The team has been a part of the Cardano ecosystem since 2020 and is very dedicated to the Cardano ecosystem. We created Recalibrating Value, Identity & Impact Through the Blockchain: Cardano Impact Report 2023”.

The team also has undertaken the first of its kind Cardano Impact Report. 

The Cardano Impact Report is a comprehensive publication that aims to capture and showcase the positive impact generated by the Cardano community. It is designed as a book NFT (Non-Fungible Token) to leverage the unique features of blockchain technology, ensuring authenticity, transparency, and immutability of the content.

https://sustainableada.com/cardano-impact-report/

Marchal Visual - Videography | Photography | Editing

https://www.marchalvisual.com/

Sophie Ea - Impact Monitoring & Evaluation Advisor - Save the Children

Philippines team and on the ground impact evaluation lead coordinators:

Alex Ross | Talk to Loop Lead

https://www.linkedin.com/in/alex-ross-61453a3b/

https://talktoloop.org/

Pilot project with Palawan NGO Network Inc. made up of 39 NGOs and associations

https://www.pnni.org/

Music experiences, artist platforming:

Sunny Basra - CEO of SoundRig

https://www.linkedin.com/in/sunnybasra/

https://linktr.ee/soundrig

King Mizo | juno nominated musician | Multidimensional Creative | Co-founder of Color the Blockchain

https://twitter.com/KingMizoMadeIt

Sick City | Metadata and music distribution

https://twitter.com/SickCity7

NMKR | NFT and Payment Services

https://twitter.com/nmkr_io

Dr Mihaela Ulieru - Chief AI Alchemist SingularityNET | Former Head of Strategic Impact at IOG

https://www.linkedin.com/in/mihaelaulieru/

Alain "Fusion" Clapham - FRSA | Curator | Educator | Public Speaker | Facilitator

The self-professed ‘Transformative Storyteller’ has presented shows for MTV and Sky, hosted events at Wembley Arena, interviewed the likes of Beyoncé, Dr Dre and Marvel-mastermind Stan Lee, and shared his story on the TED stage.

An experienced public speaker, educator and creative producer, he is now a lead facilitator for YouTube, empowering thousands of young people to become better Internet Citizens, and helps award-winning CEOs discover their own stories of transformation.

The driving force behind creative currency initiative #IITSPIRATION and founder of BMT and BWT – an immersive live experience celebrating the ‘awesome everyday’ stories of black men and women - Alain takes on all challenges with irrepressible energy, curiosity and a desire to get to the heart of the matter.

https://www.linkedin.com/in/alain-fusion-clapham-b8824b29/

https://www.instagram.com/iitstagram/?hl=en

https://www.instagram.com/bmtstories/?hl=en

Fabrizio Shao - Adaptive Athlete | Disability Advocate | Web3 Brand Ambassador

https://www.linkedin.com/in/fabrizio-shao/

https://www.instagram.com/tv/CYHlrYXIEwC/ - Cardano Summit 2021 Keynote Speaker

Upstream SPO - UK based

https://twitter.com/Upstream_ada

[CAPABILITY/ FEASIBILITY] What are the main goals for the project and how will you validate if your approach is feasible?

To support local grassroots led NGOs and impact associations through art as activism proof of impact NFTs, and the sale of such NFTs to financially support NGOs and impact associations.

To provide on the ground digital skills training to support NGOs, impact associations and their local communities and beneficiaries with their digital transformation journey - online webinars and in real life workshops.

To provide local communities opportunities to receive additional support and resources from a global community - funding local impactful missions thanks to the support from the Cardano community of Proof of Impact NFT holders.

To onboard into the Cardano community:

• web3, Blockchain, crypto and NFT enthusiasts
• Activists
• Martial artists
• FANS OF THE 80S AND 90S ERA (CINEMA, MUSIC, GAMING, FASHION)
• Southeast Asians and Filipino diaspora
• international expats based in the Philippines
• NGOs, IMPACT associations and SOCIAL ENTERPRISES based in Palawan, the Philippines and those that have an interest and connection with the Philippines and southeast Asia in the first instance

[CAPABILITY/ FEASIBILITY] Please provide a detailed breakdown of your project’s milestones and each of the main tasks or activities to reach the milestone plus the expected timeline for the delivery.

Month 1-2 Milestone #1: Finalize Proof of Impact NFT Collection with metadata

• Marketing and communications with onboarded NGO and Talk to Loop
• Finalise the Proof of Impact NFTs (art, metadata, smart contracts)
• Communicate with Cardano Foundation, IOG and Emurgo media and other outlets about project for support to push use case promotion

Month 3-4 Milestone #2: Onboard stakeholders and grow community and connect partners 

• Test Proof of Impact NFTs
• Launch public sale of the collection
• Promote on social media

Month 5-6 Milestone #3: Test PIP with first NGO & Create their first Proof of Impact NFT

• Launch first Proof of Impact Dynamic NFTs
• Monitor and evaluate impact and create a summary report/article of findings

[CAPABILITY/ FEASIBILITY] Please describe the deliverables, outputs and intended outcomes of each milestone.

• Streets of ADA - A Samsudin Brothers Projek Proof of Impact NFT collection is released
• Marketing and communications - social media posts, news articles
• Monitor and evaluate impact and create a summary report/article of findings

[RESOURCES & VALUE FOR MONEY] Please provide a detailed budget breakdown of the proposed work and resources.

Educational sessions and onboarding set up calls/meetings - 4000 ADA

Marketing and communication - 6000 ADA

Project management and admin fees - 9000 ADA

Documentation and explainer packs (in English and local dialects) - 1500 ADA

Travel - 2500 ADA

Contingency costs - 2000 ADA

Legal fees, admin - 8000 ADA

Total: 33000

[RESOURCES & VALUE FOR MONEY] How does the cost of the project represent value for money for the Cardano ecosystem?

The cost of the project represents value for money as it enables the kickstart and acceleration of impactful activity by the Streets of ADA - A Samsudin Brothers Projek team. We have already worked since 2022 to onboard members into the Cardano community, including the 39 NGOs of the Palawan NGO Network Inc., Talk to Loop, and other stakeholders.

The costs are justified and a modest ask given given our track record in and out of the Cardano community to date based out of western Europe (London and Paris), and the average salaries in these geographies.

We have already been the boots on the ground, connecting the dots in the community and beyond:

https://twitter.com/streetsofada/status/1664055863898693632/photo/1 - Co-founder Affendi, @TR1PL7 recently met Miguel - Community Manager @CardanoSpot @Le_Migzerazzi on the @streetsofada , Manila, the Philippines.

Co-founder Razali met living legend and martial arts master @RoyceGracieBJJ at @BellatorMMA Paris Bellator296, working to build bridges for Streets of ADA - A Samsudin Brothers Projek and Proof of Impact NFTs to the Martial Arts community - https://twitter.com/streetsofada/status/1658268206350442499?s=20

Supporting Streets of ADA to support Palawan NGO Network Inc (PNNI), and cast a light on the heroic efforts of Palawan NGO Network INC, working in the Philippines to protect our forests and and reefs.

On April 22, 2023, PNNI paraenforcers nabbed a chainsaw. Above on the right is Ipe, a paraenforcer from PNNI, wearing a Streets of ADA - A Samsudin Brothers Projek whilst on a mission to prevent further illegal logging.

"1 chainsaw can cut 20 forest trees a day (@DENROfficial stats) yet our programs focus on expensive training/seminars instead of going to the forests and catching them. This chainsaw went on undisturbed until our paraenforcers got to it."

"It has reportedly been supplying our hardwood to Mangsi, Malaysia for the longest time. There's just no one guarding our forests; and many guiltily getting the money meant for it. And we wonder why the Climate is in Crisis." - PNNI

Investing in this proposal signals that the Cardano community care about real world impact and supporting those who have been working to support such communities on the ground.

Join @IOHK_Charles and our CardanoCommunity in supporting us to build tools enabling us at @streetsofada to offer solutions to the Palawan NGO Inc. (PNNI) and their 39 non governmental organisations, thousands of ecowarriors and activists in the Philippines!

#DefendtheDefenders @DelikadoFilm

[IMPORTANT NOTE] The Applicant agreed to Fund10 rules and also that data in the Submission Form and other data provided by the project team during the course of the project will be publicly available.

I Accept