Cardano: the Green Blockchain of LATAM

[GENERAL] Name and surname of main applicant

Dante Arola

[GENERAL] Are you delivering this project as an individual or as an entity (whether formally incorporated or not)

Entity (Not Incorporated)

[GENERAL] Co-proposers and additional applicants

1. Dante Arola, 24, Argentine, Buenos Aires, COO, Project Manager, specializing in Tokenomics and Finance, Marketing, Recruiting, and Content Writing. Graduated in Business Economics and Digital Marketing from Di Tella University, he has extensive experience in the crypto world, including areas such as Finance (founder of an investment fund), NFTs (consultant for artists and developer), integration of traditional companies into WEB3, and writing for national and international newspapers.
2. Franco Ammaturo, 24, Argentine, Buenos Aires, CEO, expert in team building and human relations. Co-founder of three startups: Argwire (transfer platform), BlackBeaver (marketing and development agency), and FinGurú (social digital medium). Also, invests in technology and biotechnology through stocks and Blockchain. He finds creative solutions to problems and focuses on innovation to provide solutions.
3. Matteo Palladino, 25 years old, Buenos Aires. At Oxygen, he holds the position of Conservation Director, responsible for field management, the conservation team management which includes the carbon footprint team. He has experience in conservation projects, having actively worked on the expansion of the Uruguai Provincial Park through the "curvas del uruguai" area, the annexation of the Caa pora forest to the Uruguai Provincial Park, and the creation of the PN el impenetrable in Chaco. He contributes to the Oxygen team with both environmental management skills and field operations, as well as consultancy and advice on carbon footprint.
4. Constanza Guimaraez, 21, Argentine, Misiones, Frontend Developer with over 2 years of experience and a technical formation in Chemical Engineering with a minor in Biotechnology. Interested in developing products that make a good impact in people’s everyday lives.
5. Nicolas lopez, 31 , Argentina , Buenos Aires , Backend Developer with over 3 years in the design web, studied in bachelors degree in computer systems, passionate nature photographer 
6. Javier goldstein 42, Argentina, Buenos Aires, Economic services and environmental education. Background in conservation projects and work local and indigenous comunities.
7. Emiliano ezcurra Argentina, Buenos Aires, Conservation advisor,Former Vice President of Argentina's National Parks Service. General Director of Banco de Bosques: NGO with over 150,000 hectares saved. Advisor to Greenpeace.

[GENERAL] Please specify how many months you expect your project to last (from 2-12 months)

12

[GENERAL] Please indicate if your proposal has been auto-translated into English from another language

No

[GENERAL] Summarize your solution to the problem (200-character limit including spaces)

We are building a marketplace for companies and people to go green, Cardano is our medium for selling sustainability bonds in order to save 30.000 hectareas of forest and want you to be part of it.

[GENERAL] Does your project have any dependencies on other organizations, technical or otherwise?

Yes

[GENERAL] If YES, please describe what the dependency is and why you believe it is essential for your project’s delivery. If NO, please write “No dependencies.”

No directly, but some services such as Mongo DB - AWS Amplify (database), Render(cloud servers) could be necessary in order to scale the project in the future, deploy it, and so on.

[GENERAL] Will your project’s output/s be fully open source?

Yes

[GENERAL] Please provide here more information on the open source status of your project outputs

The actual repository is public, it haven't had any outsiders collaborating yet but it's in the future plans. The link: https://github.com/oxygen-token  

[METADATA] SDG rating

Sustainability

[SOLUTION] Please describe your proposed solution

Sustainabily doesn't even have a tag theme in this form; we need to change this. Creating a new way to help combat climate change: A marketplace to go green! The double product/ tokens MT2 and Ox where people buy(preserve) square meters of native forest and receive periodically green bonds in token format. From here they can burn their Ox to became a green company or individual which came along with green marketing for themselves and their customers.

[IMPACT] Please define the positive impact your project will have on the wider Cardano community

Will make the ecosystem a greener place where everyone can save forest with a couple clicks and leverage this for personal or business branding, is a win-win for the planet and their economy. Customers will be onboarded into the ecosystem and carry the Cardano x Oxygen flag into their marketing campaign, expanding the visibility of Cardano as the green blockchain of LATAM.

[CAPABILITY & FEASIBILITY] What is your capability to deliver your project with high levels of trust and accountability? How do you intend to validate if your approach is feasible?

We divide the project in 2 parts:Tech development, will be uploaded weekly for everyone to see. Conservation development: we are actually taking care of 30.000 hectares, these next months will implement satellite and on-site on demand surveillance with the goal of combating greenwashing. By these means will be easy for users to know that the first market cap of 300M tokens, one token one square meter is real and that we are taking care of it.

[PROJECT MILESTONES] What are the key milestones you need to achieve in order to complete your project successfully?

TECH

A:OUTPUT->website development: token launch, pool creation, integration with payment API, mechanism for airdrops, marketing and communication team development. 

B:Acceptance criteria -> We have the design here, that's what we are aiming: https://www.figma.com/file/2XFwsvWaKDjMt6GeyupGz3/OXYGEN-TOKEN?type=design&node-id=0%3A1&mode=design&t=wRNt7Ot5lPPvklus-1

C:evidence of milestone completion-> have every feature working.

CONSERVATION

A:OUTPUT->Oxygen/ Cardano base construction on-site, vigilance systems(prevent hunting and illegal lodging),help indigenous community (creation of clean water supply system, improving current agriculture methods and providing a way of visualization of their cultural heritage+ way of marketing for their handmade pottery & productions creating new sources of income)

B:Acceptance criteria -> All these are directly visible, empowering and non-theoretical milestones.

C:evidence of milestone completion-> functional Building, videos showcasing animal wildlife and prevention of hunting/lodging, Providing clean water to community, marketing of their products via our website.

MARKETING

A:OUTPUT-> Content creation and Mainstream Oxygen x Cardano appearances.

B:Acceptance criteria -> Micro film about the progress of the forest conservation, marketing and communication team development, National and international media coverage + film festivals,

C:evidence of milestone completion-> You will see 'Cardano: the green blockchain of LATAM' in the news.

ONBOARDING

A:OUTPUT-> Saving 100 Hectares/ 1000 Users

B:Acceptance criteria -> every user buying tokens will be visible on-chain, 1 token is 1mt2

C:evidence of milestone completion-> this is Straightforward.

MARKETING 2

A:OUTPUT-> Companies going green and advertising on social media their partnership with Oxygen x Cardano

B:Acceptance criteria -> Social media posts, mainstream media coverages and physical presence on their offices/restaurant/shops of their new green status mentioning Cardano/Oxygen

C:evidence of milestone completion-> social media

A:OUTPUT-> becoming the go-to-option for individuals and companies to go green.

B:Acceptance criteria -> constant increase of wallets purchasing Our tokens and saving the planet.

C:evidence of milestone completion-> blockchain + social media reach.

[RESOURCES] Who is in the project team and what are their roles?

1. Dante Arola, 24, Argentine, Buenos Aires, COO, Project Manager, specializing in Tokenomics and Finance, Marketing, Recruiting, and Content Writing. Graduated in Business Economics and Digital Marketing from Di Tella University, he has extensive experience in the crypto world, including areas such as Finance (founder of an investment fund), NFTs (consultant for artists and developer), integration of traditional companies into WEB3, and writing for national and international newspapers.
2. Franco Ammaturo, 24, Argentine, Buenos Aires, CEO, expert in team building and human relations. Co-founder of three startups: Argwire (transfer platform), BlackBeaver (marketing and development agency), and FinGurú (social digital medium). Also, invests in technology and biotechnology through stocks and Blockchain. He finds creative solutions to problems and focuses on innovation to provide solutions.
3. Matteo Palladino, 25 years old, Buenos Aires. At Oxygen, he holds the position of Conservation Director, responsible for field management, the conservation team management which includes the carbon footprint team. He has experience in conservation projects, having actively worked on the expansion of the Uruguai Provincial Park through the "curvas del uruguai" area, the annexation of the Caa pora forest to the Uruguai Provincial Park, and the creation of the PN el impenetrable in Chaco. He contributes to the Oxygen team with both environmental management skills and field operations, as well as consultancy and advice on carbon footprint.
4. Constanza Guimaraez, 21, Argentine, Misiones, Frontend Developer with over 2 years of experience and a technical formation in Chemical Engineering with a minor in Biotechnology. Interested in developing products that make a good impact in people’s everyday lives.
5. Nicolas lopez, 31 , Argentina , Buenos Aires , Backend Developer with over 3 years in the design web, studied in bachelors degree in computer systems, passionate nature photographer 
6. Javier goldstein 42, Argentina, Buenos Aires, Economic services and environmental education. Background in conservation projects and work in local and indigenous communities.
7. Emiliano ezcurra Argentina, Buenos Aires, Conservation advisor,Former Vice President of Argentina's National Parks Service. General Director of Banco de Bosques: NGO with over 150,000 hectares saved. Advisor to Greenpeace.

[BUDGET & COSTS] Please provide a cost breakdown of the proposed work and resources

TOTAL: 100.000

Distributed for the 12 month period.

MANAGERS(project manager and conservation manager): 18000

MARKETING: 14650 (marketing specialist 6000, community manager 3600, writer/documenting 1200, ads & partnerships 3850)

First 3 months:

CONSERVATION: 52500 (19800 team of biologist, forest managers, park rangers and videomakers, 8000 native community Infrastructure for clean water, 12000 infrastructure for internet, 12700 infrastructure to avoid illegal hunting and logging.

LEGALS: 1750

TECH-website development: 13100 (current state at oxygentoken.org and final state at the figma-link above, 6000 for non crypto development and 7100 for crypto development)

Why more than half go on conservation? Thats the final goal on the project and the base for the marketing production which will promulgate Oxygen x Cardano everywhere.

[VALUE FOR MONEY] How does the cost of the project represent value for money for the Cardano ecosystem?

A. You will have a piece of forest to call home forever, Cardano camping for the ecosystem.

B. Cost of User acquisition Long run $0.5 (100.000 users expected)

C. Reaching New Audiences: Millions based on Mainstream TV media news + social media reach of traditional companies involved + Linkedin Post of partnerships + Green People advertising their new Status.

D. Status of Green Blockchain of LATAM.