Empowering Industry Innovators: A Cardano Business Outreach & Onboarding Program

[GENERAL] Name and surname of main applicant

[GENERAL] Are you delivering this project as an individual or as an entity (whether formally incorporated or not)

[GENERAL] Please specify how many months you expect your project to last (from 2-12 months)

[GENERAL] Please indicate if your proposal has been auto-translated into English from another language

[GENERAL] Summarize your solution to the problem (200-character limit including spaces)

Our strategy focuses on a dynamic outreach program for startups, enterprises, and young developers. Tailored onboarding, consultations, and assistance to address specific needs of the clients.

[GENERAL] Does your project have any dependencies on other organizations, technical or otherwise?

[GENERAL] If YES, please describe what the dependency is and why you believe it is essential for your project’s delivery. If NO, please write “No dependencies.”

The dependency lies in collaborating with other Cardano projects to integrate their solutions into the client's specific operations, enhancing the value proposition for our clients. These collaborations are essential for delivering a comprehensive and impactful service to our clients, leveraging the strengths of multiple projects within the Cardano ecosystem.

[GENERAL] Will your project’s output/s be fully open source?

[GENERAL] Please provide here more information on the open source status of your project outputs

No development efforts that could be open-sourced

[SOLUTION] Please describe your proposed solution

Our proposed solution addresses the significant barrier businesses face in understanding, adopting, and integrating blockchain technology, particularly Cardano, into their operations.

We see this as a barrier to the realization of perfectly fitting blockchain use cases, as businesses frequently lack the resources and support required to effectively navigate the complexities of blockchain technology.

We approach this challenge through a multifaceted business outreach program, tailored to engage startups, established enterprises, and young developers.

Our strategy involves a combination of educational individually tailerd onboarding sessions, personalized consultations, technical assistance, and marketing support to address the specific needs of each participant.

What sets our solution apart is its focus on education, and long-term support, empowering a diverse range of industry innovators to leverage the transformative potential of blockchain technology in the Cardano ecosystem.

Our solution not only benefits businesses but also contributes to the growth and sustainability of the Cardano ecosystem as a whole.

Demonstrating the impact of our solution will involve measuring key metrics such as increased awareness and adoption of Cardano among businesses, the creation of a thriving ecosystem of NFTs and projects on Cardano, and the establishment of strategic partnerships and collaborations within the Cardano community.

Through continuous monitoring, feedback collection, and iterative improvements, we will ensure that our solution delivers tangible and sustainable outcomes for businesses and contributes to the broader objectives of the Cardano ecosystem.

Cross-connection to our other proposal:

Our proposed solution seamlessly aligns with our existing proposal: "Bridging Worlds: Empowering Cardano through Global Event Outreach".

This combination forms a powerful approach to educating and supporting businesses, leveraging the transformative potential of blockchain technology within the Cardano ecosystem.

[IMPACT] Please define the positive impact your project will have on the wider Cardano community

The success of our project will bring significant value to the wider Cardano community by fostering increased awareness, adoption, and utilization of the Cardano blockchain among businesses. This will not only contribute to the growth and sustainability of the Cardano ecosystem but also enhance its reputation as a leading platform for blockchain innovation.

We will measure the impact of our project through both quantitative and qualitative metrics:

• Quantitatively, we will track metrics such as the number of businesses onboarded onto the Cardano blockchain.
• Qualitatively, we will gather feedback from participants regarding their satisfaction with the program, their perceived value gained, and any success stories or case studies resulting from their adoption of Cardano.

To share our outputs and opportunities with the Cardano community, we will employ various channels. This includes publishing case studies detailing the impact of the projects that we onboarded.

For the future, we will seek opportunities to collaborate with other Cardano projects and community members to further amplify the reach and impact of our efforts.

[CAPABILITY & FEASIBILITY] What is your capability to deliver your project with high levels of trust and accountability? How do you intend to validate if your approach is feasible?

My experience in tokenization and deep knowledge of the Cardano Blockchain, gained from my role as Executive Assistant to Patrick Tobler, the Founder of NMKR, uniquely positions me to lead this project with confidence. Working at NMKR has provided me with invaluable insights into the nuts and bolts of blockchain technology and the Cardano ecosystem.

Additionally, my network of contacts within NMKR and the broader Cardano Community enables me to leverage potential collaborations with experts in various aspects of Cardano.

I am confident that my background and expertise make me exceptionally well-suited to lead this project and ensure its success for the Cardano Ecosystem.

Co-Proposer Florian Schmieg has extensive expertise in process and project management and communications. With a strong personal interest in blockchain technology, he understands the potential to improve important areas in the supply chain of companies with Web3 and will support me in this Proposal for networking and operative tasks.

[PROJECT MILESTONES] What are the key milestones you need to achieve in order to complete your project successfully?

Milestone 1: Development of Educational Materials

A: Milestone Outputs:

• Comprehensive educational materials including presentations, guides, and handouts.

B: Acceptance Criteria:

• Educational materials are reviewed and approved by project team.

C: Evidence of Milestone Completion:

• Documentation of finalized educational materials.
• Feedback from Clients demonstrating effectiveness and relevance of materials.

Milestone 2: Establishment of Partnerships

A: Milestone Outputs:

• Signed partnership agreements with Cardano projects and developers.
• Communications outlining collaboration opportunities and support for the project.

B: Acceptance Criteria:

• Partnerships are aligned with project goals and objectives.
• Agreements are mutually beneficial and supportive of project outcomes.

C: Evidence of Milestone Completion:

• Copies of signed partnership agreements and communications with partners.
• Testimonials or endorsements from partners expressing support for the project.

Milestone 3: Onboarding of Businesses onto Cardano

A: Milestone Outputs:

• Start the Outreach Program to onboard businesses and developers to Cardano.
• Documentation of integration processes and support provided to onboarded businesses.

B: Acceptance Criteria:

• Businesses demonstrate understanding of Cardano's capabilities and integration into their operations.
• Onboarding process is seamless and well-documented.

C: Evidence of Milestone Completion:

• Records of businesses onboarded onto Cardano, including details of integration.
• Testimonials or feedback from onboarded businesses indicating satisfaction with the process.

Milestone 4: Execution of Marketing and Promotional Campaigns

A: Milestone Outputs:

• Marketing collateral including social media posts, email newsletters, and promotional materials.
• Participation in industry events and conferences to promote Cardano adoption.

B: Acceptance Criteria:

• Marketing campaigns generate increased awareness and interest in Cardano.
• Participation rates in events demonstrate engagement with target audience.

C: Evidence of Milestone Completion:

• Metrics tracking reach and engagement of marketing campaigns.
• Attendance records and feedback from events indicating impact on audience.

Milestone 5: Implementation of Ongoing Support

A: Milestone Outputs:

• Support mechanisms to guarantee continuous help for the onboarded businesses.

B: Acceptance Criteria:

• Support systems are operational and accessible to businesses.
• Response times and resolution rates are efficient

C: Evidence of Milestone Completion:

• Documentation of support workflow - link to support page

[RESOURCES] Who is in the project team and what are their roles?

Philip Isenmann - Project Lead and Networking

Florian Schmieg - Networking

[BUDGET & COSTS] Please provide a cost breakdown of the proposed work and resources

Development of Educational Materials and onboarding sessions:

• Content development: 15,000 ADA
• Producing (printing) educative materials: 10,000 ADA

Establishment of Partnerships:

• Marketing materials for partnership outreach: 2,500 ADA

Onboarding of Businesses onto Cardano:

• Acquisition and support resources: 20,000 ADA

Execution of Marketing and Promotional Campaigns:

• Social media advertising budget: 8,000 ADA
• Printing promotional materials: 4,000 ADA
• Event registration fees: 6,000 ADA

Implementation of Ongoing Support:

• Setting up a Support workforce system: 3,000 ADA
• Support staff salaries for one year: 15,000 ADA

Project Management and Reporting:

• Documentation and reporting resources: 5,000 ADA

[VALUE FOR MONEY] How does the cost of the project represent value for money for the Cardano ecosystem?

The costs allocated for the project are justified by the value they bring to the Cardano ecosystem. The investment in educational materials ensures businesses have access to quality resources for blockchain adoption. Partnership costs support collaboration with industry leaders, enhancing Cardano's visibility. Onboarding resources facilitate a smooth transition to Cardano, while marketing expenses drive ecosystem awareness. Ongoing support investments ensure sustained assistance. Overall, these costs are essential for achieving project objectives efficiently and maximizing impact within the ecosystem.