Cardano Quest, A promotion and engagement strategy for Cardano based DeFi and Dapps

[GENERAL] Name and surname of main applicant

[GENERAL] Are you delivering this project as an individual or as an entity (whether formally incorporated or not)

[GENERAL] Please specify how many months you expect your project to last (from 2-12 months)

[GENERAL] Please indicate if your proposal has been auto-translated into English from another language

[GENERAL] Summarize your solution to the problem (200-character limit including spaces)

Using Cardano Quest DeFi's and Dapp's can increase their user base, increase their social media followers and do their TestNet programs while users will be learning about projects, and win prizes.

[GENERAL] Does your project have any dependencies on other organizations, technical or otherwise?

[GENERAL] If YES, please describe what the dependency is and why you believe it is essential for your project’s delivery. If NO, please write “No dependencies.”

No dependencies.

[GENERAL] Will your project’s output/s be fully open source?

[GENERAL] Please provide here more information on the open source status of your project outputs

The project will be released on open-source GitHub using the MIT License.

[SOLUTION] Please describe your proposed solution

This project is based on one of the leading web3 community platform Galaxe. Where companies or projects promote their products and gain social media followers and users for their products.

Problem Statement:

A lot of creative Dapp's and DeFi initiatives have trouble taking off and being noticeable in the crowded blockchain market. Conventional marketing techniques frequently fail to captivate consumers and create a devoted following. A new strategy that not only supports these initiatives but also compensates consumers for their involvement is required.

Solution:

Cardano Quest will be a platform where Cardano based companies promote their products and gain users and increase their social media followers. users can discover, engage with, and earn rewards from Cardano Dapp's and DeFi projects. The platform will feature a series of quests or tasks designed to promote specific projects. These tasks could include:

• Following a project's social media accounts
• Retweeting project announcements
• Participating in TestNet activities or providing feedback
• Completing educational modules or quizzes about the project
• Users who complete these tasks will earn points or tokens that can be redeemed for rewards, such as NFTs, project tokens, or exclusive project benefits. The platform will also feature leaderboards, achievements, and social sharing functionalities to enhance user engagement and competition.

Objectives:

• Increase visibility and awareness for Cardano-based DApps and DeFi projects.
• Drive user engagement and community growth for these projects.
• Provide users with incentives to participate in testnet activities and provide valuable feedback.
• Foster a vibrant and supportive community around Cardano-based projects.

Implementation:

Cardano Quest will be developed as a web-based platform, accessible to users on desktop and mobile devices. The platform will integrate with Cardano wallets for seamless token rewards distribution and will utilize smart contracts for transparent and secure reward mechanisms.

In conclusion, Cardano Quest represents a new frontier in promoting and engaging users with Cardano-based Dapp's and DeFi projects. By changing the traditional promotion process and incentivizing user participation, Cardano Quest will create a vibrant ecosystem of users, developers, and projects, driving the growth and adoption of the Cardano blockchain.

[IMPACT] Please define the positive impact your project will have on the wider Cardano community

Cardano Quest will have a significant positive impact on the wider Cardano community in several keyways:

• Increased Visibility and Adoption: Cardano Quest aims to provide Cardano-based projects more exposure and traction by giving Dapps and DeFi companies a place to present their products and interact with customer

• Community Engagement and Collaboration: Cardano Quest will foster a sense of community among users, developers, and project team

• Incentivized TestNet Participation: By incentivizing users to participate in testnet activities and provide feedback, Cardano Quest will facilitate the development and testing of new features and functionalities for Cardano-based project

• Educational Opportunities: Cardano Quest will provide users with educational resources and opportunities to learn about blockchain technology, smart contract development, and the Cardano ecosystem

• Economic Empowerment: By rewarding users with tokens, NFTs, and other incentives, Cardano Quest will create economic opportunities for community member

Overall, Cardano Quest will play a vital role in building a vibrant, inclusive, and thriving Cardano community, driving adoption, innovation, and collaboration across the ecosystem.

[CAPABILITY & FEASIBILITY] What is your capability to deliver your project with high levels of trust and accountability? How do you intend to validate if your approach is feasible?

Our team consists of up of highly talented individuals with a track record in full stack, blockchain, and particularly Cardano development.

As a full stack blockchain engineer, I have good project management and decentralized application (Dapp) development expertise.

Our senior full-stack engineer Kidus Abebe will be in charge of our UI and backend development. His portfolio and GitHub projects show off his expertise in front-end and back-end development.

To strengthen our team and shorten the production time, we will also be hiring two senior full-stack engineers.

Also, we will be using the industry level methodologies to finish the project fully in the given period time.

[PROJECT MILESTONES] What are the key milestones you need to achieve in order to complete your project successfully?

Design Phase (Duration: 1 month)

Objective:

• Develop the application architecture and the use cases
• Finalize the UI/UX design of the application to ensure user-friendliness and accessibility.

Acceptance Criteria:

• Finished application architecture and finished use cases available on the Cardano Quest
• Completed UI/UX design reflecting user-centric design principles.

Development Phase (Duration: 2 months)

Objective:

• Build the UI of the application and integrate the Cardano wallets to connect to the application
• Conduct testing of the UI and the integration of the application

Acceptance Criteria:

• Fully finished website that users can interact with
• Wallet connection to the website
• Companies upload their products and users can look at posted products.

Beta Testing and Feedback (Duration: 1 month)

Objective:

• Launch the beta version of the Cardano Quest to receive feedback from the community
• Based on the collected feedback fix the rebuild the application

Acceptance Criteria:

• Fully documented report of the beta testers data and feedback 
• Fixed website based on the beta testers suggestion

Deploy Cardano Quest (Duration: 1 month)

Objective:

• Deploy the Cardano Quest
• Promote the Product by large campaign 

Acceptance Criteria:

• Deployed website where Dapps and DeFi’s can promote their products
• Users can participate on this quests that are available in the Cardano Quest

[RESOURCES] Who is in the project team and what are their roles?

1.Fraol Bereket - Senior blockchain developer and lead developer

• LinkedIn : https://www.linkedin.com/in/fraol-bereket-bekele/
• GitHub : https://github.com/fraolb
• Website: https://fraol-portfolio.vercel.app/
• Email: Fraolbereket@gmail.com

2.Kidus Abebe - Senior Full Stack developer

• LinkedIn: https://www.linkedin.com/in/kidusabebe101/
• GitHub: https://github.com/kidus101
• Website: https://kidus-portfolio-website-live.vercel.app/
• Email: kidusabebe101@gmail.com

3. Two Senior Full Stack Developers

• We will hire two full stack developers

[BUDGET & COSTS] Please provide a cost breakdown of the proposed work and resources

Milestone 1: Design Phase (15000 ADA)

• Application architecture and Use cases: 5000 ADA
• UI/UX design of the application: 10000 ADA

Milestone 2: Development Phase (24000 ADA)

• Developers Payment: 24000 ADA (4 developers 3000 ADA per month)

Milestone 3: Beta Testing and Feedback (27000 ADA)

• Developers Payment: 12000 ADA (4 developers 3000 ADA per month)
• Beta Testers Payment: 15000 ADA (300 testers 50 ADA per test)

Milestone 4: Deploy Cardano Quest (25000 ADA)

• Developers Payment: 6000 ADA (2 developers 3000 ADA per month)
• Hosting and Infrastructure cost: 2000 ADA
• Promotion Campaign: 15000 ADA

Total: 91000 ADA

[VALUE FOR MONEY] How does the cost of the project represent value for money for the Cardano ecosystem?

The price for the payment of the developers is 3000 ADA(~ 1400$) per month which is almost the lowers payment for senior full stack developers.

The price of the designers is around 4500 $ which is the standard payment for designers who build a full UI and UX of this big application.

For beta testers 50 ADA per test is average payment for testing. and the testcases are going to be very big so this is an average price.

The last promotion campaign is going to be on our application. we are going to start our application by attracting users to use Cardano Quest by giving them task to complete and compete for some rewards.