Provide AI-Driven Growth Tools to Help Cardano Ecosystem Expand Adoption

[GENERAL] Name and surname of main applicant

[GENERAL] Are you delivering this project as an individual or as an entity (whether formally incorporated or not)

[GENERAL] Please specify how many months you expect your project to last (from 2-12 months)

[GENERAL] Please indicate if your proposal has been auto-translated into English from another language

[GENERAL] Summarize your solution to the problem (200-character limit including spaces)

We will provide two key tools to boost ecosystem adoption: AI assistants to ease user onboarding and growth tool to help the ecosystem acquire users.

[GENERAL] Does your project have any dependencies on other organizations, technical or otherwise?

[GENERAL] If YES, please describe what the dependency is and why you believe it is essential for your project’s delivery. If NO, please write “No dependencies.”

No dependencies.

[GENERAL] Will your project’s output/s be fully open source?

[GENERAL] Please provide here more information on the open source status of your project outputs

The AI algorithm is a key competitive advantage of the product. While there are no plans for open-sourcing it, data provided by users creating GPTs is public and traceable, maintaining the product's transparent nature to the community.

[SOLUTION] Please describe your proposed solution

Challenges in the growth of Web3 projects often revolve around customer acquisition. The transition from Web2 to Web3 presents barriers, while communities lack accessible tools. Securing high-quality users proves to be a challenging task.

Our solution will focus on reducing user barriers and fostering ecosystem growth through three key aspects:

• AI Assistant GPT: Offer customizable community AI assistants to improve community management, sentiment understanding, and user contributions.
• To help users understand the ecosystem, we will leverage an AI assistant that indexes Web3 knowledge and Cardano ecosystem documentation, news, and more. This AI tool will provide users with real-time, accurate, and comprehensive Web3 knowledge and insights into the Cardano ecosystem. By simply asking questions, it will offer a low-barrier opportunity for a wide audience to grasp Web3 concepts.

• Growth Tools: Utilizing growth tools based on Telegram and Discord will simplify user acquisition. These tools will enable real-time access to community data, quantify user contributions, and boost community engagement.
• The AI quest tool aggregates all ecosystem traffic from Web2 communities through its Quest aggregation page, enabling user migration across different projects within the ecosystem and social network. This helps projects acquire traffic from Web2 and other projects.
• The AI quest tool provides task templates for projects to create incentivized tasks with one click:
• On-chain data-based campaigns to incentivize on-chain activities.
• Community behavior-based campaigns to incentivize community activity.
• Viral marketing campaigns to incentivize users to bring new users.
• Lucky Money: A feature that allows everyone to send lucky rewards within the community, serving as a low-barrier tool and activity in the community. This will significantly reduce the barriers for Web2 users to transition into Web3, facilitating rapid user acquisition within the community and promoting broader adoption.

• Growth Marketing Campaigns: By collaborating with the community and establishing a bonus pool, we aim to enhance brand exposure through expanded marketing efforts, attract users, and drive ecosystem growth.
• We will set up 2 campaigns for the marketing event.
• Community Reward Distribution: Establish a pool of Community Reward Bonuses to encourage engagement. Top 10 projects/communities chosen through voting will receive lucky draw bonuses, distributed to users via Pea.AI wallets. Lucky Draw Campaign open to all community members, with additional rewards for inviting new users and completing tasks.
• Growth Hackathon Bonus: Reward the top 5 projects/communities based on new user growth with bonuses.

Key features of Pea.AI and PeaAI quest Bot

• Pea AI GPT

GPT Store: Every project on the ecosystem can have a customized GPT 

Create GPT with Knowledge Base

Talk to GPT: Talk to Cardano GPT

• Pea AI Quest Bot and Lucky Money Feature

Create Quest Event on Telegram

Pea.AI Lucky Money Bot

[IMPACT] Please define the positive impact your project will have on the wider Cardano community

The ecosystem will benefit in the following ways:

1. Expand the adoption of the Cardano chain
2. With AI assistants, making blockchain accessible to more users and a more effortless blockchain experience and opening up the power of decentralization to millions of people by making it even easier to use.
3. The telegram-based Growth tool allows for larger mass adoption and seamless community retention without diverting to other quest platforms.
4. Projects can use tools to enable comprehensive community management, quantify the contributions of community users, and thus acquire high-quality users.
5. Comprehensive Task Verification: Verify both on-chain and off-chain tasks, including referrals.
6. Direct Rewards Distribution: Directly reward users through the Pea bot.
7. Lucky Draw Campaign: Promote community growth through social fission via a lucky draw campaign.
8. Community Metrics Tracking: Monitor key community engagement metrics.
9. Dynamic User Contribution Scores: Continuously update user scores based on on-chain and off-chain contributions.
10. For users, on one hand, they can have a more comprehensive understanding of the ecosystem and easily get more information and news. On the other hand, they can fully participate in the project. Growth tool allows everyone to share their lucky money draw, and interact with other users. The ecosystem quest campaign also allows users to interact and earn.

[CAPABILITY & FEASIBILITY] What is your capability to deliver your project with high levels of trust and accountability? How do you intend to validate if your approach is feasible?

With extensive experience in marketing and growing products, our team has built applications with over 30 million users, and has a proven track record of delivering high quality products. 

Backed by Footprint Analytics. Footprint provides on-chain data infrastructure for AI and quest bot, equipping AI with blockchain industry fundamentals and blockchain data knowledge. The support of on-chain data also helps the community to validate on-chain behavior to ensure screening and acquisition of high quality users.

[PROJECT MILESTONES] What are the key milestones you need to achieve in order to complete your project successfully?

Create a GPT Store for the Cardano Community.

Outputs: Develop GPTs that encompass most dapp projects within the Cardano ecosystem.

Acceptance criteria: Ensure at least 100 GPTs of Cardano project are available on Pea.AI.

Providing Growth Tools for the Cardano Community

Outputs:

• $ADA token integration in the growth tools, allowing users to link their wallets to the Cardano blockchain.
• Projects on the Cardano blockchain can create tasks.
• Users can create Lucky Money and send ADA as lucky draw prizes on Telegram to other users or groups.

Acceptance criteria: The tools are functional and operational.

Hosting Community Growth Activities for the Cardano Community

Outputs:

• Establish a community bonus pool. Initiate community voting activities.
• Organize an ecosystem growth hackathon.

Acceptance criteria: Participation in the activities exceeds 100,000 individuals.

[RESOURCES] Who is in the project team and what are their roles?

The three co-founders of Footprint, all with developer backgrounds, have been working together for 12 years, and the 10-person core team for 5~7 years. In the last 10+ years, our team has built applications with over 30 million users, and fintech applications including lending/trading/risk management/credit models.

• Tony Zhang - Co-founder - https://www.linkedin.com/in/tzhang88/ 
• Navy Tse - Co-founder & CEO - https://www.linkedin.com/in/navyxie/ 
• Wade Deng - Co-founder & CTO - https://www.linkedin.com/in/wade-deng-84bb8b6b/ 

[BUDGET & COSTS] Please provide a cost breakdown of the proposed work and resources

Milestone 1: Create a GPT Store for the Cardano Community.

Cost: 10,000 ADA

• Developer - 40 hours - 6,000 ADA
• QA specialist - 20 hours - 4,000 ADA

Milestone 2: Providing Growth Tools for the Cardano Community

Cost: 10,000 ADA

• Developer - 40 hours - 6,000 ADA
• QA specialist - 20 hours - 4,000 ADA

Milestone 3: Hosting Community Growth Activities for the Cardano Community

Cost: 25,000 ADA

• campaign reward pool: 25,000 ADA (We will invest our own marketing personnel and promotional resources, and instead use all funds to reward and attract users to the community.)

This brings the total ADA requested to 45,000 ADA.

[VALUE FOR MONEY] How does the cost of the project represent value for money for the Cardano ecosystem?

As we mentioned above, in addition to the basic development necessary to index Cardano chain in AI tools and growth tools, we'll be using all of our marketing dollars as a bonus pool to give back to the community to help grow the community project’s user acquisition and help users earn. This is definitely the most valuable use of funds for the community that we can think of.