Fanance Club - Sports Player's DEX

Fanance Club is a Revolutionary Sports Player's DEX Trading platform built on Cardano Blockchain.

The current problem is that many people are scared/hesitant to invest in the stock/crypto market due to a lack of knowledge about the market and the stocks they are willing to invest in. A lot of analysis and research about the company or the project is required before starting to gain returns from stock in the stock or crypto market.

Fanance Club solves this problem as everyone has a lot of knowledge about sports and their favourite players. This enables them to make use of their existing sports knowledge, invest in their favourite sports players and gain returns based on their performance, which drives their demand, and prediction.

Moreover, since Blockchain enables decentralized trading and investment, geographic barriers are eliminated and anyone from any part of the world will be able to invest in these tokens. Also, in the long-term, the platform can be extended to other celebrities apart from sports as well. These factors add up to the potential of Millions of users entering crypto and DeFi Space via Fanance Club

The Fanance Club's Flagship product is the Fanance Club dApp - a Decentralized Exchange (DEX) for Sports Player stocks, where economic incentives for users to trade in the game are connected to speculating real-life performance, Staking Rewards, Liquidity Provider Rewards, and Special benefits to NFT holders

It's a unique combination of

⚽ Sports

🏏 Trading (DEX)

⚾ DeFi

🏀 NFT

🎾 Prediction Market

Utilities/Usecase:

You can buy and sell the assets/stocks of your favourite sports players. These stocks will increase or decrease in price based on the market supply and demand by anticipating the player's real-life performance.

Apart from that users can also do the following:

🎾 Stake FANC-ADA LP and FARM FANC tokens with lucrative APYs & % of the transaction fee

🏀 Initial Star offering Purchase

⚾ Stake PLAYER - FANC LP and Farm PLAYER tokens with lucrative APY and % of the translation fee

🏏 Buy/Sell Player's NFT

🏀 Participate in Prediction Markets

⚽ Governance & voting

Team:

We are a Team of Ex-EMURGO India Employees. EMURGO is the official Venture/Business arm of Cardano - 3rd generation blockchain. Our team has in-depth expertise in Blockchain and Crypto Space with over 10 years of combined Blockchain Experience be it in Marketing, Blockchain/dApp Development, Partnerships, etc. We are really confident that we could be one of the best teams with relevant Blockchain & Crypto/dApp expertise across business verticals in this space.

Please find below important links:

• Fanance Club - WhitePaper - https://fanance-club.gitbook.io/fanance-club/lite-paper
• Team's and Advisor's Profile (With LinkedIn Link)- https://fanance.club/#/team
• Fanance Club Explanatory Video - https://youtu.be/xE1i1Cafu5k
• Fanance Club - Website - https://fanance.club/#/
• Fanance Club Brief Deck - https://docs.google.com/presentation/d/12zBYblZ-HPW54TolholVecq5m188ux1UwsSwFPgg7xc/edit#slide=id.p1
• A Couple of Mock Screen ( Just a representation, Actual will be more enriched) - https://drive.google.com/drive/u/2/folders/11AdFH9wfzfzA784UCiVcRZHE4MNkP_FX

Milestones achieved till now

• The CTO and core developer of the product are Selected in Plutus Pioneer Program by IOHK - The development arm of Cardano
• We tried and tested the model in Ethereum Blockchain Rinkeby Testnet using Solidity(only for testing purpose) as the Smart Contract language and React/Redux as the frontend language. It uses Truffle framework, Drizzle, Infura, web3 and Mocha for connecting the front end to the backend and unit testing
• Manage to lay good foundations regarding Community building: 2.5K Followers on Twitter, 2.2K subscribers on Telegram Channel and over 3000 registered users in the platform
• Have designed and launched the informative website along with detailed and well-researched whitepaper, Well thought-through Tokenomics and clearly explained Docs section
• Had a discussion with Clarli3 and made an intent to partner for sourcing sports events and player's data from reliable multiple sources and arrive at consensus decentrally to secure data integrity. We are also in exploration talks with ERGO
• Selected for Phase 2 in Cardstarter's Hackathon

Go-To-Market Strategy:

Having previous experiences as Head marketing in Emurgo India and Vice President Marketing in India's 1st Crypto exchange, I have In-depth experience, Expertise and required contacts to execute the below-mentioned marketing levers

• 3 High-Level broad Target Audience Approach

• Cardano Users

• Non-Cardano Crypto users

• Non-Crypto Sports fans and fantasy sports (Real Money gaming) users

• AirDrops – Attract and Engage leverage sports matches

• Influencer Marketing – YouTube, Twitter influencers, Podcasts, AMA

• Player's Endorsements – Onboard Players to support ( NFT & Royalty based)

• Partnerships – Integrating with DEXs & Yield farming platforms

• Content marketing – In Content Native ads with platforms like Taboola

• PR – Media Publish, Authored articles, Media Interaction

Most Frequently asked the question: What about image rights? How are you planning on releasing these tokens/coins under players' names?

• Reference case C.B.C. Distribution & Mktg. v. Major League Baseball Advanced, L.P. - 505 F.3d 818 (8th Cir. 2007)
• The Appeals Court wrote: "the information used in CBC's fantasy baseball games is all readily available in the public domain, and it would be strange law that a person would not have a first amendment right to use information that is available to everyone." (https://www.pinsentmasons.com/out-law/news/no-licence-required-to-run-a-fantasy-league--in-us-or-uk)
• This is considered as a reference for almost all fantasy sports platforms to use names, performance statistics and likeness of players
• However, Fanance Club is in plans to partner with players and associations to gain more credibility
• Also, a clear disclaimer that Fanance Club is not associated with any of the sports stars unless specified is provided in the portal

Usage of Funds:

The fund requested will be utilised as below

DApp Development -30%

Marketing-30%

Smart Contract Audit-20%

Legals-20%

Expected Launch Dates:

Test Net - October

Main Net - December