CARDANO MARATHON 2025 | Connecting Communities and Expanding Brand Awareness

[GENERAL] Name and surname of main applicant

Trong Nguyen

[GENERAL] Are you delivering this project as an individual or as an entity (whether formally incorporated or not)

Entity (Incorporated)

[GENERAL] Co-proposers and additional applicants

Ms Ha, Mr Duc Nguyen, Mr Quoc

[GENERAL] Please specify how many months you expect your project to last (from 2-12 months)

7

[GENERAL] Please indicate if your proposal has been auto-translated into English from another language

Yes

[GENERAL] Summarize your solution to the problem (200-character limit including spaces)

Through strategic partnerships and innovative use of technology, the project aims to leave a lasting impact on all participants and the broader community.

Edu Workshops, Community-Building, NFT Rewards

[GENERAL] Does your project have any dependencies on other organizations, technical or otherwise?

Yes

[GENERAL] If YES, please describe what the dependency is and why you believe it is essential for your project’s delivery. If NO, please write “No dependencies.”

No dependencies

[GENERAL] Will your project’s output/s be fully open source?

Yes

[GENERAL] Please provide here more information on the open source status of your project outputs

Documents, design, reports, videos, images, media articles and media channels

[METADATA] Horizons

Connected Community

[SOLUTION] Please describe your proposed solution

The Cardano Marathon Events are envisioned as a dynamic global initiative to unify and empower the Cardano community through a blend of physical engagement and educational innovation. Our vision is to establish Cardano as not only a leader in blockchain technology but also as a catalyst for positive community-building and knowledge sharing.

Key Vision Elements:

Global Empowerment and Connectivity:

Foster a globally connected community where diverse individuals can unite in their enthusiasm for Cardano, breaking down geographical barriers through a combination of physical and virtual participation.

Blockchain Education and Literacy:

Drive widespread understanding and appreciation of blockchain technology, specifically the unique advantages of Cardano, by providing accessible educational resources and interactive sessions at each event.

Innovative Real-World Applications:

Demonstrate the practical applications of Cardano’s technology through live implementation in event logistics, registration, and participant engagement, showcasing its utility and potential to a broad audience.

Sustainability and Inclusivity:

Align with Cardano’s commitment to sustainability by ensuring our events are environmentally friendly and inclusive, contributing positively to each community we engage with.

Community Growth and Leadership:

Inspire and cultivate local leaders within the Cardano community who can continue to advocate for and educate others about the transformative power of blockchain technology.

Platform for Innovation and Collaboration:

Create a nurturing environment where creative minds can gather to exchange ideas, collaborate on projects, and develop solutions that are aligned with Cardano’s goals of decentralization and transparency.

By realizing this vision, the Cardano Marathon Events aspire to strengthen the network’s community and enhance its reputation as a forward-thinking and socially responsible leader in the blockchain space. This vision will guide us as we strive to create lasting positive impacts both within the Cardano ecosystem and across connected communities worldwide.

Proposed Solution: Cardano Marathon Events

Problem Perception

We perceive the problem as a lack of widespread understanding and engagement with the Cardano blockchain, resulting in limited brand awareness and adoption. Many people are unfamiliar with blockchain in general, and even fewer understand the specific advantages and potential applications of the Cardano ecosystem. Additionally, the existing blockchain community can be fragmented, making it difficult for newcomers to integrate and for ongoing collaboration to occur.

Approach and Rationale

We are leveraging the engaging and universally appealing concept of marathons to draw diverse audiences together and create an immersive learning experience around Cardano. By combining physical races with virtual elements, we aim to create a novel format that attracts both fitness enthusiasts and blockchain professionals. This multifaceted approach seeks to lower barriers to entry, making blockchain technology more relatable and accessible.

Target Engagement

Our project will engage:

• Blockchain enthusiasts and professionals who want to deepen their knowledge of Cardano.
• Fitness enthusiasts looking for unique event experiences.
• The general public interested in learning about emerging technologies.
• Developers and entrepreneurs through hackathons and networking events.

Demonstrating Impact

We will measure our impact through:

• Participant Feedback: Collecting and analyzing feedback on educational content and event experiences to gauge learning outcomes.
• Engagement Metrics: Tracking registration numbers, social media interactions, and community engagement pr
• Partnerships: Establishing collaborations with local organizations and educational institutions will further validate our outreach and educational impact.

Unique Aspects

• Hybrid Event Model: Combines physical and virtual participation to maximize reach and inclusivity.
• Educational Focus: Prioritizes education through interactive demos and workshops on Cardano’s unique features like its sustainability and proof-of-stake model.
• Community Building: Fosters a unified Cardano community through networking opportunities and collaborative events like hackathons.

Beneficiaries and Importance to Cardano

• Participants: Gain valuable insights and hands-on experience with Cardano, fostering informed engagement with the ecosystem.
• Cardano Community: Strengthens connections among existing members and attracts new enthusiasts and developers.
• Cardano Ecosystem: Increases brand awareness and understanding of the ecosystem, potentially leading to higher adoption rates and project development.

This solution is important for Cardano as it not only raises awareness but also empowers participants with knowledge, driving future innovation and adoption within the blockchain space. By addressing misconceptions and showcasing practical applications, we aim to establish trust and credibility for Cardano on a global scale.

Solution implementation details

Marathon Distances, Kits, and Prizes

5km Fun Run

• Target Participants: Beginners and casual runners.
• Race Kit:
• Commemorative T-shirt
• Race bib with RFID timing chip
• Goodie bag with sponsor merchandise
• Prizes:
• Participation NFT: Unique Cardano Marathon 2025 NFT as proof of participation.
• Top Finishers: Cardano token awards and special edition NFT medals for the top 3 overall finishers.

10km Competitive Run

• Target Participants: Intermediate runners and fitness enthusiasts.
• Race Kit:
• High-performance T-shirt
• Race bib with RFID timing chip
• Goodie bag with nutritional products
• Prizes:
• Participation NFT: Distinct NFT marking their participation in the 10km event.
• Top Finishers: Cardano tokens and gold/silver/bronze NFT medals for the top 3 finishers in each gender category.

21km Half Marathon

• Target Participants: Advanced runners and competitive athletes.
• Race Kit:
• Premium running T-shirt
• Race bib with RFID timing chip
• Goodie bag with sports accessories and nutrition products
• Prizes:
• Participation NFT: Cardano Marathon 2025 NFT specific to half marathon participants.
• Top Finishers: Significant Cardano token rewards and personalized NFT trophies for the top 3 overall and age group finishers.

42km Full Marathon

• Target Participants: Experienced marathon runners.
• Race Kit:
• Professional running T-shirt
• Race bib with RFID timing chip
• Deluxe goodie bag with high-quality nutritional products and recovery items
• Prizes:
• Participation NFT: Unique NFT for marathon finishers as a digital memento of completing the full marathon.
• Top Finishers: Substantial Cardano token awards for the top 3 male and female finishers, along with personalized NFT trophies for overall and age group winners.

Additional Elements

• All participants receive their respective distance NFTs, acting as unique digital proof of participation and achievement on the Cardano blockchain, with potential future use for special access or benefits in subsequent events.
• Prizes and NFTs not only enhance the runner's experience but also integrate blockchain technology into a tangible, engaging format, showcasing Cardano's innovative capabilities in creating unique digital assets linked to real-world activities.

[IMPACT] Please define the positive impact your project will have on the wider Cardano community

First of all, we warmly welcome members of the Cardano Vietnam community to participate in the Cardano Marathon project in roles that align with their interests and skills. We believe diverse talents are essential to the success and growth of this initiative. We're eager to share our vision, experiences, and the values that this project brings not only to the Cardano community but also to the running community. Together, we can create a project that fosters engagement, education, and community building.

By positioning the marathon as the starting event of each summit, it serves to energize and unify participants, setting an exciting and engaging tone for the discussions and activities that follow.

Annual Event Highlights:

Kickoff for the Cardano Summit:

Each marathon acts as the grand opening for the summit, drawing attendees from around the world and fostering anticipation and excitement for the comprehensive exploration of Cardano's ecosystem.

Consistent Community Engagement:

Hosting the marathon annually serves as a regular touchpoint for the Cardano community, allowing for consistent engagement, updating on ecosystem progress, and maintaining momentum in community-building efforts.

Showcasing Progress and Innovation:

By timing the event with the summit, the marathon offers an opportunity to highlight key developments and innovations within the Cardano blockchain, reinforcing its role as a leader in blockchain technology.

Expanding Reach and Influence:

An annual schedule allows the event to progressively grow in scale and influence, reaching new audiences each year and expanding Cardano's global footprint.

Positive Impact on the Wider Cardano Community

Value to the Cardano Community

1. Increased Brand Awareness and Understanding:

• By hosting Cardano Marathon Events globally and virtually, we will elevate Cardano’s profile, making the brand more recognizable and understood in diverse regions.
• Educational workshops will demystify Cardano’s unique features like its proof-of-stake consensus and sustainability, encouraging informed discussions and adoption.

1. Community Cohesion and Expansion:

• These events will foster stronger bonds within the existing community and attract new members, including developers, entrepreneurs, and enthusiasts, thus broadening the participant base.
• Networking opportunities during the events will stimulate collaboration and innovation across different sectors interested in blockchain solutions.

1. Demonstration of Real-World Applications:

• By implementing blockchain-based registration and reward systems during the events, we highlight Cardano's practical applications, showcasing its potential to secure and streamline processes.

Measuring Impact

• Quantitative Metrics:
• Participation Numbers: Number of individuals attending both physical and virtual events.
• Engagement Levels: Metrics from social media, community forums, and live streams to gauge pre- and post-event engagement.
• Educational Outreach: Number of educational materials distributed and workshop attendees who complete feedback surveys.
• Qualitative Metrics:
• Participant Feedback: Collect and analyze qualitative data from surveys on participants' learning experiences and satisfaction.
• Community Growth: Monitor increases in online community memberships and interactions in Cardano forums and social platforms.

Sharing Outputs

• Online Platforms and Reports:
• We will publish detailed reports and summaries of the event's outcomes, including key insights and participant testimonials, on Cardano community forums, social media channels, and dedicated websites.
• Create video content and podcasts showcasing event highlights, educational sessions, and interviews with participants and experts.
• Partnership and Collaboration:
• Collaborate with blockchain and tech influencers to disseminate information and insights from the events, expanding reach and impact.
• Share best practices and learning content with educational institutions and community groups interested in blockchain technology.

The success of this project will not only nurture an informed and connected Cardano community but also provide tangible proof of the blockchain’s potential, driving its integration and use in various real-world scenarios.

Strengths of the Cardano Marathon Idea for the Vietnamese Community

1.Large and Active Cardano Community:

• Vietnam boasts a substantial Cardano community with tens of thousands of members, providing a robust base of supporters and participants who are already engaged with the blockchain.

2.Unique Event for Tech and Fitness Enthusiasts:

• As the only major official event combining running with blockchain technology, it uniquely caters to a niche audience passionate about both fitness and cryptocurrencies, setting a precedent and drawing significant attention.

3.Diverse Community Involvement:

• The event can leverage a wide array of participants, including ADA holders, investors, content creators, and running enthusiasts, enriching the experience with diverse perspectives and backgrounds.

4.Appeal to Young, Adventurous Demographics:

• With many young people eager to explore new concepts and embrace challenges, the marathon will attract and engage those eager to test their mettle, while also learning about blockchain technology.

Weaknesses

• First-Time Organizational Challenges:

This is the inaugural event combining the local Cardano community with the running community, which presents logistical and coordination challenges. Establishing effective collaboration and resource allocation will be critical to overcoming potential growing pains and ensuring a successful event.

Despite these challenges, the strengths of the Cardano Marathon project provide a solid foundation for successful implementation. These attributes can be instrumental in fostering stronger community ties, increasing blockchain awareness, and promoting Cardano as an innovative leader in emerging technologies.

[CAPABILITY & FEASIBILITY] What is your capability to deliver your project with high levels of trust and accountability? How do you intend to validate if your approach is feasible?

Capability & Feasibility for Delivering the Cardano Marathon Events

Cardano is booming in Vietnam! Join Gianna us as we share the latest updates from the Cardano Vietnam community. https://www.reddit.com/r/cardano/comments/1fnu16j/cardano_is_booming_in_vietnam_join_gianna_us_as/

https://www.youtube.com/watch?v=ESimO9zRNRM

Team Expertise and Experience

1.Experienced Organizers:

• Our team comprises event management professionals with a proven track record of hosting large-scale events globally. We bring extensive experience in logistics, coordination, and participant engagement.

  

2.Blockchain and Cardano Specialists:

• We have blockchain experts who are well-versed in Cardano's technology and ecosystem, ensuring that our educational content is accurate, relevant, and engaging.

3.Marketing and Outreach Professionals:

• Our marketing team has expertise in brand promotion and community engagement in tech sectors, capable of amplifying the Cardano brand effectively through strategic campaigns.

Feasibility Validation

1.Market Research and Pilot Programs:

• Conduct surveys and pilot workshops to gauge interest and gather feedback from potential participants. This will help fine-tune our approach to ensuring relevance and appeal.

2.Partnerships with Local Organizations:

• Collaborate with local running clubs, blockchain groups, and educational institutions to leverage existing networks and resources, enhancing event feasibility and outreach.

3.Technological Integration:

• Validate the use of blockchain in event registration and rewards through small-scale test implementations, ensuring functionality and security before full-scale rollout.

Trust and Accountability

1. Transparent Fund Management:

• We will establish a dedicated financial management team to oversee budgeting and expenditure. This includes regular audits and transparent reporting of fund usage and allocation to the Cardano community.

2.Clear Communication:

• Maintain open channels of communication with stakeholders, providing regular updates on project progress, challenges, and achievements through reports and community meetings.

3.Milestones and Performance Metrics:

• Define clear milestones and performance metrics from the outset. We will publicly share progress against these goals to ensure accountability and allow the community to track our success.

4.Feedback and Continuous Improvement:

• Implement a robust feedback mechanism to collect insights from participants and stakeholders post-event, using the data to refine our processes and ensure continuous improvement in delivering future events.

By leveraging our collective expertise, strategic partnerships, and a commitment to transparency and accountability, we are well-positioned to deliver the Cardano Marathon Events successfully, ensuring high levels of trust and effective use of resources.

Some actual statistics at races in HCM VietNam

https://www.hcmcmarathon.com/race-info/

According to statistics from Outbox, in 2023, Vietnam will have more than 35 large-scale marathon races with the participation of about 200,000 participants (from August 2022 to August 2023) scattered across the provinces and cities. For the age group of 25-35, the survey shows that this is the runner group that mainly participates in the races.

(https://www.vietnam.vn/en/phong-trao-chay-bo-cu-huych-cho-marathon-viet/)

[PROJECT MILESTONES] What are the key milestones you need to achieve in order to complete your project successfully?

Project Planning and Setup

• Duration: Month 2
• Tasks:
• Establish the core project team and define roles and responsibilities.
• Develop detailed project timeline and budget.
• Identify and secure key locations for physical events.
• Initiate partnerships with local organizations, running clubs, and educational institutions.

• Acceptance Criteria:
• Project team fully assembled and operational.
• Secured venues and key partnerships documented and confirmed.
• Approved project timeline and budget by stakeholders.

Marketing and Participant Outreach

• Duration: Month 2
• Tasks:
• Launch marketing campaign across multiple channels (social media, newsletters, community forums).
• Develop and release promotional materials such as flyers, videos, and press releases.
• Initiate registration processes, leveraging the Cardano blockchain.

• Acceptance Criteria:
• Achieve at least 50% of target registration numbers.
• Positive engagement metrics from marketing channels (e.g., likes, shares, comments).
• Successful implementation of a blockchain-based registration platform.

Content Development and Event Execution

• Duration: Month 2
• Tasks:
• Develop educational content for workshops and interactive demos.
• Coordinate logistics for race events, including route planning, safety measures, and race-day operations.
• Train staff and volunteers on event procedures and educational content delivery.
• Execute physical and virtual marathon events as planned.
• Deliver educational workshops and interactive demos during events.
• Ensure smooth operation of registration and reward systems powered by Cardano.
• Acceptance Criteria:
• Completion and approval of all educational content.
• All logistical arrangements confirmed and ready for execution.
• Staff and volunteers trained and prepared for event responsibilities.
• Acceptance Criteria:
• Successful execution of all scheduled events without major issues.
• Positive feedback from participants gathered through surveys and testimonials.
• Full functionality and participant satisfaction with blockchain systems.

Milestone 4 (Final): Post-Event Evaluation and Reporting

• Duration: Month 1
• Tasks:
• Collect and analyze feedback and data from participants and stakeholders.
• Generate comprehensive reports summarizing outcomes, lessons learned, and future recommendations.
• Share results and insights with the Cardano community through online platforms and forums.
• Acceptance Criteria:
• Completion and dissemination of post-event reports.
• Documented feedback indicating achievement of educational and engagement goals.
• Identification and documentation of areas for improvement in future events.

By systematically achieving these milestones, we ensure the successful completion of the Cardano Marathon Events, delivering value to the VN community and furthering Cardano's global presence and brand awareness.

[RESOURCES] Who is in the project team and what are their roles?

Project development planning

• Founder: Trong Nguyen

Linkedin https://www.linkedin.com/in/trong-nguyen-4092b568/

Telegram: https://t.me/alex_trongnguyen

Mr. Trong is an accomplished entrepreneur and IT professional with over 16 years of experience in cloud computing and software development, specializing in products for both real-world and online multiplayer communities. His expertise has been honed through his work with global corporations such as IFSNET-Japan and IBM Asia.

With extensive experience working on the Cardano blockchain and participating in Catalyst projects since Fund 7, he has proven his ability to execute and successfully complete various initiatives. His track record includes:

• Project Management: Efficiently coordinating project phases from planning through execution, ensuring on-time delivery and alignment with strategic goals.
• Technical Expertise: Leveraging in-depth knowledge of the Cardano blockchain to develop innovative solutions and contribute technical insights that enhance project outcomes.
• Community Engagement: Actively engaging with the Cardano community to foster collaboration and drive adoption, utilizing his communication skills to bridge gaps and promote understanding.
• Successful Implementations: Leading and completing key projects that have positively impacted the ecosystem, showcasing his reliability and effectiveness as a project contributor.

His contributions are invaluable to the success of many project, blending strategic vision with practical expertise.

(*)project owner in Cardano Summit 2022 in Vietnam

Proposer funded in F7, F8, F9 (ADABET.iO | Sports Betting DApp https://cardano.ideascale.com/c/idea/63786, IronSky game P2E (https://cardano.ideascale.com/c/idea/60944), cBlling Cardano DApp(https://cardano.ideascale.com/c/idea/62678), Bwork) proposals

In the Cardano Marathon Project, Mr. Trong will take on key roles involving project development planning, stakeholder engagement, and the development of a detailed project execution roadmap. His wealth of experience and strategic insight will be instrumental in guiding the project to success, ensuring it meets its objectives and delivers significant value to the Cardano community.

Project coordination

• Co-Founder: Mr. Duc-Tiger https://t.me/TIGERpool

Mr.Duc is the leader of the Cardano Tiger View community and the operator of the Tiger View pool. He has extensive experience in connecting communities and has been actively involved in the Catalyst initiative since Fund 6. His involvement in many virtual and real races, coupled with his membership in the Vietnam running community, makes him uniquely qualified for his role in project coordination within the Cardano Marathon Project.

In his role, Mr. Duc leverages his community-building skills and event participation experience to ensure smooth coordination and execution of the marathon events. His dual expertise in blockchain technology and running events helps bridge the gap between the Cardano community and running enthusiasts, fostering a collaborative environment for the project.

Project coordination

• Co-Founder Ms. Ha Nguyen

Ms brings a wealth of experience working with both local and global Cardano communities and has actively participated in implementing projects since Fund 8 in Catalyst Cardano. In the Cardano Marathon Project, Ms. Ha will focus on community development and co-organizing events. 

Her role will involve promoting education and enhancing participants' understanding of the Cardano blockchain. Through her efforts, the project aims to foster a more informed and cohesive community, encouraging engagement and appreciation for Cardano's innovative technology. Ms. Ha's expertise and dedication are key to achieving the project's objectives and creating a meaningful impact.

Ha's expertise Roles and Contributions:

• Event and Meetup Organizer for Cardano Blockchain Meetup, Intersect Meetup, Cardano Constitution Workshop, and Cardano Summit 2024.
• Cardano Ambassador in Vietnam, Community Operator for Cardano Vietnam.
• DRep Pioneer Leader and Organizer of DRep Cardano Training - DRep Pioneer Program.
• Co-organizer of the Catalyst Working Group.

Certifications:

• Certified Blockchain Business Consultant from Emurgo Academy.
• Cardano Blockchain Certified Associate (CBCA) from the Cardano Foundation and ProSkills39.

Catalyst Roles:

• Proposal Assessor (PA) (91% Good, 6% Excellent), Veteran Proposal Assessor (vPA), Sponsored Proposer.

Community Involvement:

• Actively connecting Vietnamese and Japanese communities with the international Cardano community.
• Administrator and Moderator for:
• Vietnam ADA Cardano Community: >5,000 members.
• Cardano ADA Vietnam: >47,000 members.
• Cardano ADA Catalyst Việt Nam - Start-ups, Jobs.

Professional Experience:

• Experienced entrepreneur in e-commerce and marketplace trading.
• Five years of experience in business and project management.
• Deputy Head of Corporate Planning and New Business Model Development at Japanese companies.

Link to proof of experience: https://forum.cardano.org/u/hakochan/activity

Contact Information:

• Twitter (X): https://twitter.com/Hahero7
• Telegram: https://t.me/hanguyen122009

LinkedIn: https://www.linkedin.com/in/nguyen-thi-ha-45b108233/

[BUDGET & COSTS] Please provide a cost breakdown of the proposed work and resources

Budget and Cost Breakdown for Cardano Marathon Events

Total Budget Requested: 100,000 ADA

Milestone 1: Project Planning, Setup

• Team Assembly and Coordination: 8,000 ADA
• Includes salaries or stipends for key team members responsible for planning and coordinating the project.

  

• Initial Venue Deposits and Partnerships: 12,000 ADA
• Securing venues for physical events and establishing collaborations with local partners.

  

Milestone 2: Marketing and Participant Outreach

• Marketing Campaigns and Materials: 12,000 ADA
• Digital marketing efforts across social media platforms.
• Production of promotional materials (video, graphics, newsletters).

• Blockchain Registration System: 7,000 ADA
• Development and implementation costs for a Cardano-based registration platform.
• Educational Content Development: 6,000 ADA
• Production costs for creating educational materials and resources, including speaker fees.
• Staff and Volunteer Training: 5,000 ADA
• Costs associated with training sessions, materials, and stipends for volunteers.

Milestone 3: Content Development, Event Logistics and Event Execution

  

• Logistics and Operational Costs: 7,000 ADA
• Costs for route planning, event permits, safety measures, and on-the-ground logistics.

• Event Execution Expenses: 23,000 ADA
• Includes expenses for race management, participant kits, and on-the-day support services.

• Educational Workshop Delivery: 5,000 ADA
• Infrastructure and material costs for workshops and interactive sessions during the events.

Milestone 4 (Final): Post-Event Evaluation and Reporting

• Data Collection and Analysis Tools: 5,500 ADA
• Services for collecting participant feedback and analyzing data.

• Report Generation and Distribution: 5,500 ADA
• Costs for compiling and sharing summary reports, insights, and media content with the community.

Contingency and Miscellaneous

• Unforeseen Expenses: 5,000 ADA
• Accounts for unexpected costs or additional needs that arise during project execution.

Third-Party Products and Services

• Marketing Software: Platforms for digital advertising and campaign management.
• Event Management Software: Tools for logistics coordination and participant management.
• Professional Services: Legal and accounting services to ensure compliance and efficient fund management.

Additional Funding

If the scope or costs of the project exceed the allocated 100,000 ADA, additional funding or sponsorships will be sought from local businesses, community organizations, and partnerships with Cardano-focused companies. This ensures that all aspects of the event are adequately funded and delivered successfully.

By maintaining a clear and detailed budget aligned with project milestones, we ensure transparency in fund usage and remain accountable to both the Cardano community and our stakeholders.

[VALUE FOR MONEY] How does the cost of the project represent value for money for the Cardano ecosystem?

Value for Money in the Cardano Marathon Events

Strategic Allocation of Resources

1. Experienced Team with Proven Track Record:

• Our team members bring extensive experience from Fund 7 Catalyst projects and in managing local Cardano communities, ensuring competent execution and strategic use of the allocated budget.
• By leveraging this expertise, the project minimizes risks and increases the likelihood of achieving its objectives efficiently.

1. Comprehensive Engagement:

• The project is designed to scale globally, combining physical and virtual elements to maximize reach. This dual approach effectively engages diverse audiences, providing immense value in terms of brand exposure and community growth.
• Educational workshops are integral to the project, directly addressing knowledge gaps in the blockchain space, which promises long-term benefits for the Cardano ecosystem by fostering an informed user base capable of leveraging Cardano’s technology.

1. Cost Justification:

• Costs have been carefully estimated based on industry standards and local economic conditions. For example, marketing expenses align with typical digital campaign rates needed to reach a global audience effectively.
• Venue and operational costs are based on competitive rates to ensure quality event execution without excessive expenditure.

1. Scalability and Sustainability:

• The project serves as a prototype for future iterations, with learnings and frameworks that can be replicated or scaled to other regions, ensuring long-term value. This scalable design maximizes the initial investment’s impact.

1. Community and Ecosystem Enhancement:

• By developing and strengthening the local Cardano communities through these events, the project nurtures a supportive environment for future Cardano-based projects and initiatives. This investment in community-building will yield over time as more local leaders and influencers become aligned with Cardano's mission.

1. Evidence-Based Financial Planning:

• Costs are benchmarked against prevailing rates for talent and services required to execute similar scale projects. This ensures an optimal balance between quality delivery and financial efficiency.

Overall, the Cardano Marathon Events represent a strategic and efficient investment in promoting and educating about the Cardano blockchain, with well-considered costs that reflect the expected impact on brand awareness, community cohesion, and technological adoption within the ecosystem. By providing educational value and engaging a broad audience, the project promises to yield significant returns in terms of increased adoption and strengthened community over time.