Empowering Cardano Communities Worldwide through Comprehensive Ecosystem Development

[GENERAL] Name and surname of main applicant

Sabrina Liu

[GENERAL] Are you delivering this project as an individual or as an entity (whether formally incorporated or not)

Entity (Incorporated)

[GENERAL] Please specify how many months you expect your project to last (from 2-12 months)

8

[GENERAL] Please indicate if your proposal has been auto-translated into English from another language.

No

[GENERAL] Summarize your solution to the problem (200-character limit including spaces)

Implementing a multifaceted approach that includes targeted marketing initiatives, educational content creation, and a series of community events to stronger Cardano community.

[GENERAL] Does your project have any dependencies on other organizations, technical or otherwise?

No

[GENERAL] If YES, please describe what the dependency is and why you believe it is essential for your project’s delivery. If NO, please write “No dependencies.”

No dependencies

[GENERAL] Will your project’s output/s be fully open source?

Yes

[GENERAL] Please provide here more information on the open source status of your project outputs

All marketing collateral, educational materials, and event documentation will be accessible and modifiable by the community.

[SOLUTION] Please describe your proposed solution.

1. Marketing Campaign : Launch a targeted digital marketing campaign to raise awareness about Cardano's features and benefits, utilizing social media, influencers, and online advertisin
2. Educational Content Creation : Develop a series of informative and insightful content, including professionally produced videos, in-depth blogs, and visually appealing graphic designs to educate both existing and potential Cardano user
3. Community Events : Organize virtual meetups, hackathons, and workshops to facilitate interaction and collaboration among Cardano enthusiasts globally, utilizing platforms like Zoom and Discord for seamless engagement.

[IMPACT] Please define the positive impact your project will have on the wider Cardano community.

Increased global awareness, engagement, and adoption, leading to a more robust and unified Cardano community. This will be measured through metrics such as increased social media presence, event participation, and new user onboarding.

[CAPABILITY & FEASIBILITY] What is your capability to deliver your project with high levels of trust and accountability? How do you intend to validate if your approach is feasible?

The project team has a proven track record in community management and event organization. Feasibility will be validated through a detailed project plan, continuous monitoring of key performance indicators, and regular community feedback mechanisms through surveys and forums.

[Project Milestones] What are the key milestones you need to achieve in order to complete your project successfully?

(Month 1): Launch a targeted digital marketing campaign, including the creation of promotional materials and social media content.

(Month 2-3): Produce and release educational content, with a focus on creating engaging videos, comprehensive blog posts, and visually appealing graphic designs.

(Month 4-6): Host virtual meetups, hackathons, and workshops, fostering a sense of community and collaboration across different regions.

(Month 6): Establish regional hubs and networks, creating a foundation for sustained community growth.

(Month 7): Evaluate project impact through analytics, gather community feedback, and adjust strategies accordingly.

 (Month 8): Compile a comprehensive report on the project's outcomes, lessons learned, and recommendations for future initiatives.

[RESOURCES] Who is in the project team and what are their roles?

1. Sabrina Liu (Project Lead): Overall project management and coordination.
2. Nicolas Liu (Marketing Specialist): Execution of the digital marketing campaign, monitoring analytics, and adjusting strategies.
3. Margarita Yang (Community Manager): Facilitation of community events, gathering feedback, and fostering engagement.

[BUDGET & COSTS] Please provide a cost breakdown of the proposed work and resources.

Marketing - 40k Ada

• Social media advertising: 15k Ada
• Influencer collaborations: 10k Ada
• Design and production of promotional materials: 15k Ada

Educational Content Creation - 30k Ada

• Video production: 12k Ada
• Blog creation: 8k Ada
• Graphic design: 10k Ada

Community Events - 30k Ada

• Platform fees: 5k Ada
• Speaker honorariums: 10k Ada
• Prizes for hackathons: 10k Ada
• Miscellaneous event costs: 5k Ada

Community Support - 30k Ada

• Community outreach programs: 15k Ada
• Support for local meetups: 10k Ada
• Community feedback mechanisms: 5k Ada

Miscellaneous - 20k Ada

• Contingency fund: 10k Ada
• Unforeseen expenses: 10k Ada

[VALUE FOR MONEY] How does the cost of the project represent value for money for the Cardano ecosystem?

The budget is strategically allocated to maximize global reach, community engagement, and adoption, offering substantial value for the growth and sustainability of the Cardano ecosystem. The detailed breakdown ensures transparency and accountability in resource utilization, providing a strong foundation for future initiatives. The investment in marketing, education, and community events is crucial for establishing a lasting and impactful presence in the blockchain and cryptocurrency space.

[IMPORTANT NOTE] The Applicant agrees to Fund Rules and also that data in the submission form and other data provided by the project team during the course of the project will be publicly available.

I Accept