Expanding Cardano's Reach: Equipping the Community for Cross-Chain & Mainstream User Onboarding via Proof Of Onboarding (P.O.O.)

[GENERAL] Name and surname of main applicant

HOSKY

[GENERAL] Are you delivering this project as an individual or as an entity (whether formally incorporated or not)

Entity (Incorporated)

[GENERAL] Requested funds in ada

125000

[GENERAL] Please specify how many months you expect your project to last (from 2-12 months)

12

[GENERAL] Please indicate if your proposal has been auto-translated into English from another language.

No

[GENERAL] Summarize your solution to the problem (200-character limit including spaces)

Increase Cardano adoption by engaging in crypto events, implementing Proof Of Onboarding for quick wallet creation, and empowering the community with education and training to replicate our success.

[GENERAL] Does your project have any dependencies on other organizations, technical or otherwise?

No

[GENERAL] If YES, please describe what the dependency is and why you believe it is essential for your project’s delivery. If NO, please write “No dependencies.”

No dependencies

[GENERAL] Will your project’s output/s be fully open source?

Yes

[GENERAL] Please provide here more information on the open source status of your project outputs

We've fully open-sourced the needed components for the Proof of Onboarding (CIP-99), which is currently deployed by VESPR wallet. Discussions for integration with other wallets are ongoing. You can find the code on the Hosky GitHub repository.

[SOLUTION] Please describe your proposed solution.

Our solution addresses significant challenges faced by Cardano: limited adoption due to the absence of user-friendly onboarding processes, especially for newcomers and existing crypto users. This challenge is exacerbated by the lack of marketing and presence at non-Cardano blockchain events.

Our unique solution combines two critical elements:

1. Active Participation in Crypto Events: We will proactively engage with the broader blockchain community by attending prominent crypto event

1. Proof Of Onboarding (P.O.O.): We have developed a revolutionary 2-minute wallet creation and airdrop system called CIP-99 Proof Of Onboarding (P.O.O.)

The beneficiaries of this initiative are twofold:

• New Users: We aim to onboard a significant number of new users into the Cardano ecosystem. By simplifying the onboarding process, we make it accessible and attractive to both newcomers and existing crypto enthusiasts.

• The Cardano Community: Our project extends its impact to the Cardano community by equipping them with the necessary educational materials and training to replicate our success. We envision a future where every Cardano enthusiast becomes an advocate for the ecosystem's growth.

This initiative is crucial to Cardano for several reasons:

• Increased Adoption: By streamlining the onboarding process and actively reaching out to the broader crypto community, we accelerate Cardano's adoption.

• Community-Centered Approach: Our project goes beyond merely increasing adoption; it focuses on empowering the Cardano community to drive growth. This aligns with Cardano's principles of decentralization and community involvement.

• Broadening Cardano's Reach: Engaging with non-Cardano events exposes the ecosystem to a wider audience, fostering cross-chain collaboration and mainstream adoption.

• Demonstrable Impact: Our approach is grounded in proven results. We have already conducted successful tests at various events, achieving redemption rates ranging from 12.5% to 40%. This demonstrates the effectiveness of our onboarding strategy.

Ultimately, our project's uniqueness lies in its community-centered, growth-oriented approach, making Cardano more accessible, user-friendly, and widely adopted in the ever-expanding blockchain landscape.

[IMPACT] Please define the positive impact your project will have on the wider Cardano community.

Our Proof of Onboarding (CIP-99) project has achieved promising results during the pilot phase at various events, including the Edinburgh 1694 Workshop, Rare Evo, NFTxLV, and the NASCAR Race in Martinsville VA . Notably, the Martinsville VA Race, held in a non-crypto environment, exceeded expectations with a redemption rate of 12.5%. Other events also demonstrated substantial interest with redemption rates as follows:

• Edinburgh Workshop: 40% redemption rate.
• Rare Evo: 24.7% redemption rate.
• NFTxLV: 27.1% redemption rate.

These successes validate our approach and its adaptability. As we transition into Phase 2: Mass Adoption, we'll actively engage in non-Cardano events, further expanding our impact on the Cardano community. We've proven the viability of our strategy and aim to inspire others within the community to adopt similar approaches, aligning with Cardano's mission of accessibility and user-friendliness.

Our community-centered approach includes providing essential tools like the "Blueprint" and "Onboarding Playbook" to empower the Cardano community to replicate our success at various events. This initiative perfectly aligns with Cardano's goal of decentralization and inclusivity, ensuring that blockchain becomes accessible and user-friendly for all.

[CAPABILITY & FEASIBILITY] What is your capability to deliver your project with high levels of trust and accountability? How do you intend to validate if your approach is feasible?

Our capability to deliver this project with trust and accountability is well-established. We've already created and deployed the Proof of Onboarding (CIP-99), which has been successfully used at various events, providing us with valuable data and a proven track record. This demonstrates our ability to develop practical solutions for onboarding users to Cardano.

Our feasibility is demonstrated by our measurable success rates, particularly in redemption rates at these events. We aim to continue attending the right events and reaching our target audiences effectively. We'll provide a video demonstration of our onboarding process to illustrate its feasibility.

Our extensive and engaged Cardano community, with over 94,000 token-holding wallets, a significant Twitter following, and a thriving Discord community of over 12,000 members, showcases our ability to deliver and onboard users. These strengths, along with our successful track record and partnerships, reinforce our mission to drive user adoption in the Cardano ecosystem.

[Project Milestones] What are the key milestones you need to achieve in order to complete your project successfully?

Milestone 1 - Event Preparation and Onboarding Process Documentation

Objective: Prepare for upcoming events by enhancing the Proof Of Onboarding tool, creating a detailed quick reference guide, and developing resources to empower the community for onboarding.

Activities:

1. Review and Optimize Proof Of Onboarding Process: We will review the already established Proof Of Onboarding tool and processes, which has demonstrated successful performance at previous events. Our goal is to optimize this tool for upcoming events, ensuring it operates at peak efficiency.
2. Quick Reference Guide Production: We will produce an extensive quick reference guide that offers comprehensive, step-by-step instructions for effectively utilizing the Proof Of Onboarding tool. This guide will serve as a valuable resource for event attendees and our team.
3. Documentation Enhancement: In conjunction with the quick reference guide, we will compile detailed documentation to accompany the Proof Of Onboarding process. This documentation will serve as a comprehensive reference for our team during event participation.
4. Community Empowerment Resources: Embodying our community-centered approach, we will craft resources such as a blueprint and an onboarding playbook. These materials are intended to provide the broader Cardano community with the knowledge and tools required to conduct successful onboarding activities.

Outcome: By the conclusion of this milestone, we will possess an enhanced and event-ready Proof Of Onboarding tool, complemented by an informative quick reference guide, robust documentation, and empowering community resources. These assets will ensure our readiness for events and foster community-driven onboarding initiatives.

Milestone 2 - Event Participation: ETHDenver and Paris Blockchain Week

Objective: Actively participate in ETHDenver and Paris Blockchain Week events by distributing Proof Of Onboarding Cards to attendees, facilitating user onboarding into the Cardano ecosystem.

Activities:

1. ETHDenver Event Participation (February 23 - March 3, 2024): We will attend the ETHDenver event in Denver, Colorado, actively engaging with event attendee
2. Distribution of Proof Of Onboarding Cards: During the ETHDenver event, we will distribute Proof Of Onboarding (Proof of Onboarding) Cards to attendee
3. Acceptance Criteria for ETHDenver:

  

• Proof of Distribution: We will provide documented evidence of the number of Proof Of Onboarding (Proof of Onboarding) Cards distributed during the ETHDenver event. This documentation will include photographs, videos, or other forms of proof.

• Wallet Creation Data: We will share data on the number of wallets created by attendees using the distributed Proof Of Onboarding (Proof of Onboarding) Cards. This data will clearly indicate how many individuals successfully redeemed their cards and initiated their initial Cardano wallet.

• Wallet Usage Post Sign-Up: We will assess what percentage of redeemed wallets have had additional activity post-initial airdrop claim. This metric will indicate the level of ongoing engagement among new users.

1. Paris Blockchain Week Event Participation (April 08, 2024 - April 12, 2024): We will attend the Paris Blockchain Week event in Paris, France, actively engaging with event attendee
2. Distribution of Proof Of Onboarding Cards: During the Paris Blockchain Week event, we will distribute Proof Of Onboarding (Proof of Onboarding) Cards to attendee
3. Acceptance Criteria for Paris Blockchain Week:

  

• Proof of Distribution: We will provide documented evidence of the number of Proof Of Onboarding (Proof of Onboarding) Cards distributed during the Paris Blockchain Week event. This documentation will include photographs, videos, or other forms of proof.

• Wallet Creation Data: We will share data on the number of wallets created by attendees using the distributed Proof Of Onboarding (Proof of Onboarding) Cards. This data will clearly indicate how many individuals successfully redeemed their cards and initiated their initial Cardano wallet.

• Wallet Usage Post Sign-Up: We will assess what percentage of redeemed wallets have had additional activity post-initial airdrop claim. This metric will indicate the level of ongoing engagement among new users.

Outcome: The successful achievement of Milestone 2 will demonstrate the project's impact and effectiveness in onboarding attendees to the Cardano ecosystem during both the ETHDenver and Paris Blockchain Week events. Additionally, part of this milestone will include recalibration and performance assessment, leading to necessary adjustments based on lessons learned. We will also provide comprehensive reports detailing the performance of our onboarding efforts during these events.

Milestone 3 - Event Participation: Consensus and VeeCon

Objective: Actively participate in the Consensus event in Austin, Texas, and the VeeCon event in Los Angeles, California. During these events, distribute Proof Of Onboarding (Proof of Onboarding) Cards to attendees, facilitating user onboarding into the Cardano ecosystem.

Activities:

1. Consensus Event Participation (May 29-31, 2024, Austin TX): We will attend the Consensus event in Austin, Texas, actively engaging with event attendees. Our primary task will be to distribute Proof Of Onboarding (Proof of Onboarding) Cards to event participants.
2. Distribution of Proof Of Onboarding Cards (Consensus): During the Consensus event, we will distribute Proof Of Onboarding (Proof of Onboarding) Cards to attendees. These cards serve as a seamless entry point for attendees to quickly and easily create a Cardano wallet and gain access to native tokens on the Cardano blockchain.
3. Acceptance Criteria for Consensus:

• Proof of Distribution (Consensus): We will provide documented evidence of the number of Proof Of Onboarding (Proof of Onboarding) Cards distributed during the Consensus event. This documentation will include photographs, videos, or other forms of proof.
• Wallet Creation Data (Consensus): We will share data on the number of wallets created by attendees using the distributed Proof Of Onboarding (Proof of Onboarding) Cards. This data will clearly indicate how many individuals successfully redeemed their cards and initiated their initial Cardano wallet.
• Wallet Usage Post Sign-Up (Consensus): We will assess what percentage of redeemed wallets have had additional activity post-initial airdrop claim. This metric will indicate the level of ongoing engagement among new users.

1. VeeCon Event Participation (August 9-11, 2024, Los Angeles CA): We will attend the VeeCon event in Los Angeles, California, actively engaging with event attendees. Similar to Consensus, our primary task will be to distribute Proof Of Onboarding (Proof of Onboarding) Cards to event participants.
2. Distribution of Proof Of Onboarding Cards (VeeCon): During the VeeCon event, we will distribute Proof Of Onboarding (Proof of Onboarding) Cards to attendees. These cards serve as a seamless entry point for attendees to quickly and easily create a Cardano wallet and gain access to native tokens on the Cardano blockchain.
3. Acceptance Criteria for VeeCon:

• Proof of Distribution (VeeCon): We will provide documented evidence of the number of Proof Of Onboarding (Proof of Onboarding) Cards distributed during the VeeCon event. This documentation will include photographs, videos, or other forms of proof.
• Wallet Creation Data (VeeCon): We will share data on the number of wallets created by attendees using the distributed Proof Of Onboarding (Proof of Onboarding) Cards. This data will clearly indicate how many individuals successfully redeemed their cards and initiated their initial Cardano wallet.
• Wallet Usage Post Sign-Up (VeeCon): We will assess what percentage of redeemed wallets have had additional activity post-initial airdrop claim. This metric will indicate the level of ongoing engagement among new users.

Outcome: The successful achievement of Milestone 3 will demonstrate the project's impact and effectiveness in onboarding attendees to the Cardano ecosystem during both the Consensus and VeeCon events. Additionally, part of this milestone will include recalibration and performance assessment, leading to necessary adjustments based on lessons learned. We will also provide comprehensive reports detailing the performance of our onboarding efforts during these events.

Final Milestone - Reporting, Empowerment, and Expansion

Objective: Finalize the project by gathering data from all events, reporting on the outcomes, making improvements based on insights gained, establishing new contacts, and creating essential resources for community-driven onboarding.

Activities:

1. Data Collection and Analysis: We will diligently collect data from all events, including the number of Proof Of Onboarding (POO) Cards distributed, redemption rates, and user engagement metrics.
2. Reporting: Utilizing the data collected, we will produce comprehensive reports that provide in-depth insights into the outcomes and impact of the project at each event.
3. Improvements: Based on the insights gained from data analysis, we will identify areas for improvement in the onboarding process, ensuring it becomes even more efficient and effective.
4. Networking and Contacts: We will actively establish and maintain contacts made during the events, expanding our network within the blockchain and Cardano communities.
5. Blueprint and Onboarding Guide Creation: We will create a detailed blueprint outlining the steps and strategies for successful onboarding at events. This blueprint will serve as a guide for future onboarding initiatives.
6. Video Resources: To further assist users and the community, we will produce video resources that accompany the onboarding process, providing visual step-by-step guidance.
7. Empowering the Community: In line with our commitment to community empowerment, we will ensure that everyone has access to the tools and resources required to conduct successful onboarding activities.

Outcome: At the conclusion of Milestone 4, we will possess a comprehensive understanding of the project's impact through data analysis and reporting. We will have implemented necessary improvements, expanded our network of contacts, created essential resources, and empowered the Cardano community to continue and expand the onboarding initiative. This final milestone represents the successful completion of our project, setting the stage for widespread adoption and community-driven growth within the Cardano ecosystem.

[RESOURCES] Who is in the project team and what are their roles?

HOSKY: Leading Project Management and Community Engagement

Bio:

HOSKY, a prominent figure in the blockchain arena, especially within the Cardano ecosystem, stands out as a skilled project manager and community engagement strategist. Their notable online presence, including a Twitter following of over 69,000, showcases their adeptness in leveraging social media to engage with the cryptocurrency community effectively.

Project Management & Community Engagement:

In the Cardano ecosystem, HOSKY's involvement deeply resonates with its core decentralization ethos, significantly propelling its growth and cohesion. Their adherence to Cardano's values, coupled with robust leadership in both project management and community involvement, significantly furthers the ecosystem's evolution and broader acceptance. HOSKY's contributions are key to Cardano's thriving success.

Network Utilization and Collaboration:

Over the last two years, HOSKY has emerged as one of the most influential figures in the Cardano community, building a vast network. This extensive network is a critical resource for the project, enabling efficient access to additional support and resources when needed. HOSKY's established connections within the Cardano community facilitate seamless collaboration and reinforce the project's strength and unity.

[BUDGET & COSTS] Please provide a cost breakdown of the proposed work and resources.

Budget:

• Milestone 1 - Event Preparation and Tool Enhancement: 30000
• Milestone 2 - Event 1 & 2: 35000
• Milestone 3 - Event 3 & 4: 35000
• Final Milestone - Reporting, Empowerment, and Expansion: 25000
• Total Budget: 125000

[VALUE FOR MONEY] How does the cost of the project represent value for money for the Cardano ecosystem?

The cost of our project represents excellent value for the Cardano ecosystem. We've carefully considered and estimated our expenses to align with industry standards for attending major blockchain events. While these costs may appear significant, they are proportional to the expenses typically associated with engaging effectively at such events. Our estimates are not arbitrary; they factor in essential aspects like travel, lodging, event tickets, and other logistical requirements.

Furthermore, we have a commitment to responsible budgeting. We will regularly review and adjust our spending as needed to ensure it remains proportionate to the goals we aim to achieve. Importantly, none of the budgeted funds are allocated for personal compensation. Our team members volunteer their time and efforts out of passion for the Cardano ecosystem, emphasizing that every dollar spent goes directly toward essential event expenses. This underscores our dedication to maximizing the impact of these events on the Cardano community and the wider blockchain space.

In essence, the costs are carefully justified and aligned with industry standards, ensuring that the project delivers meaningful value for the Cardano ecosystem and represents a prudent use of resources. Our commitment to transparency and responsible budgeting further reinforces the value proposition of this initiative.

[IMPORTANT NOTE] The Applicant agrees to Fund Rules and also that data in the submission form and other data provided by the project team during the course of the project will be publicly available.

I Accept