UTXO Alliance Content Manager

[GENERAL] Name and surname of main applicant

Steph Macurdy, Wolfram Blockchain Labs on behalf of the UTXO Alliance

[GENERAL] Are you delivering this project as an individual or as an entity (whether formally incorporated or not)

Entity (Incorporated)

[GENERAL] Co proposers and Additional applicants

Ignacio Calderon de la Barça, IOG

Maud Bannwart, Alephium

Annalese, Nervos

James Aman, Constellation, Topl

Jon Woodard, Wolfram Blockchain Labs

[GENERAL] Please specify how many months you expect your project to last (from 2-12 months)

12

[GENERAL] Please indicate if your proposal has been auto-translated into English from another language.

No

[GENERAL] Summarize your solution to the problem (200-character limit including spaces)

Employing a dedicated Content Manager to effectively manage, produce, and distribute UTXO Alliance educational content to enhance the understanding of the UTXO model across blockchain ecosystems.

[GENERAL] Does your project have any dependencies on other organizations, technical or otherwise?

No

[GENERAL] If YES, please describe what the dependency is and why you believe it is essential for your project’s delivery. If NO, please write “No dependencies.”

No dependencies

[GENERAL] Will your project’s output/s be fully open source?

Yes

[GENERAL] Please provide here more information on the open source status of your project outputs

The educational materials will be open source, allowing free access to the community. Content will be shared under a Creative Commons License.

[SOLUTION] Please describe your proposed solution.

Understanding the UTXO (Unspent Transaction Output) model is crucial for grasping blockchain functionality, yet it often poses a significant challenge due to its complexity. This lack of clear, accessible educational material hinders the community's ability to fully engage with developers to enhance and innovate upon the technology. Our proposal aims to bridge this knowledge gap by focusing on the creation and dissemination of high-quality UTXO educational content.

We're proposing the employment of a full-time Content Manager who will be responsible for managing and producing educational content. This role includes curating existing materials from our Alliance members, creating new, easy-to-understand content, managing our social media presence (specifically on Twitter and LinkedIn), and exploring new platforms for content distribution. The Content Manager will also foster and maintain relationships with Alliance members to ensure a steady stream of relevant, up-to-date information in our content pipeline.

This initiative will make UTXO concepts more accessible, aiding in the education of developers, researchers, and enthusiasts within the UTXO blockchain community which includes Cardano, thereby strengthening the ecosystem's overall understanding and bolstering developer relationships.

[IMPACT] Please define the positive impact your project will have on the wider Cardano community.

The success of this project will be evaluated based on several key metrics:

• Engagement and growth statistics on social media platforms.
• The number of downloads and shares of the educational content.
• Developers who engage in new UTXO based ecosystems because of the content.
• Collaborations initiated as a result of the educational outreach.

These metrics will be regularly reported on our website and through our social media channels, ensuring transparency and community involvement in tracking the project's progress and impact.

[CAPABILITY & FEASIBILITY] What is your capability to deliver your project with high levels of trust and accountability? How do you intend to validate if your approach is feasible?

The UTXO Alliance is comprised of experienced blockchain builders and communicators. The proposed Content Manager will be selected based on a proven track record in content management and an understanding of blockchain technology, ensuring the project's successful execution. Regular updates and community engagement will be integral to maintaining transparency and accountability throughout the yearlong project.

[Project Milestones] What are the key milestones you need to achieve in order to complete your project successfully?

Milestone 1: Foundation Establishment and Initial Outreach (Months 1-3)

• Key Tasks:
• Review and catalog existing UTXO educational materials from Alliance members.
• Identify gaps in content and areas needing further explanation or updates.
• Create a comprehensive content strategy. This includes a calendar for content production and distribution, identifying key topics, and planning social media activity.
• Start producing new educational materials, such as articles, infographics, and short videos, addressing fundamental UTXO concepts.
• Establish a consistent presence on Twitter and LinkedIn, beginning with introductory posts about UTXO and the project’s goals.
• Start engaging with the community through social media, gathering feedback, and answering queries to foster interaction and learning.
• Acceptance Criteria:
• A detailed content strategy and calendar developed.
• At least 5 new pieces of educational content created per month.
• Active social media accounts with regular postings and growing engagement metrics.

Milestone 2: Content Expansion and Alliance Collaboration (Months 4-9)

• Key Tasks:
• Produce and distribute more in-depth UTXO materials, such as detailed tutorials, webinars, and Q&A sessions.
• Work closely with Alliance members to co-create content and ensure technical accuracy. Explore guest contributions and joint webinars.
• Increase community interaction by organizing online events, like Twitter spaces or AMA (Ask Me Anything) sessions, focused on UTXO topics.
• Continuously gather and integrate community feedback to improve the quality and relevance of the educational materials.
• Acceptance Criteria:
• A diverse range of advanced educational materials published.
• Successful collaboration with at least 3 Alliance members.
• Measurable increase in community engagement and positive feedback.

Milestone 3: Consolidation and Long-term Engagement (Months 10-12)

• Key Tasks:
• Assess and update existing content based on technological developments and community feedback.
• Develop a strategy for ongoing content creation and updates beyond the project timeline.
• Create a report detailing the project’s achievements, lessons learned, and a series of case studies demonstrating the impact of the educational materials.
• Explore opportunities for sustaining and expanding the educational initiative, including potential partnerships or funding sources.
• Acceptance Criteria:
• An updated and comprehensive suite of educational materials.
• A clear plan for continued content development and management.
• A detailed final report with case studies and plans for future sustainability.

N/A

N/A

Final Close Out Report

• Close out reporting, video evidence and summarization of key achievements

[RESOURCES] Who is in the project team and what are their roles?

UTXO Alliance Members:

Ignacio Calderon de la Barça, IOG

Maud Bannwart, Alephium

Annalese, Nervos

James Aman, Constellation, Topl

Jon Woodard, Wolfram Blockchain Labs

[BUDGET & COSTS] Please provide a cost breakdown of the proposed work and resources.

• Content Management and Production: $20,000
• Social Media Management, Operations and Marketing: $5,000

Total: $25,000

[VALUE FOR MONEY] How does the cost of the project represent value for money for the Cardano ecosystem?

Investing in education is pivotal for the growth and innovation within the Cardano ecosystem. The UTXO Alliance Content Manager represents a modest investment with the potential for significant returns in terms of community education, engagement, and technological advancement. By enhancing understanding of the UTXO model, this project will hopefully contribute to a more robust and innovative Cardano community.

[IMPORTANT NOTE] The Applicant agrees to Fund Rules and also that data in the submission form and other data provided by the project team during the course of the project will be publicly available.

I Accept