[GENERAL] Name and surname of main applicant

Mohamed Habbat

[GENERAL] Are you delivering this project as an individual or as an entity (whether formally incorporated or not)

Entity (Incorporated)

[GENERAL] Please specify how many months you expect your project to last (from 2-12 months)

12

[GENERAL] Please indicate if your proposal has been auto-translated into English from another language.

No

[GENERAL] Summarize your solution to the problem (200-character limit including spaces)

Profiler simplifies asset management in the Cardano ecosystem by offering a unified platform for tracking and analyzing investments across multiple DeFi protocols.

[GENERAL] Does your project have any dependencies on other organizations, technical or otherwise?

No

[GENERAL] If YES, please describe what the dependency is and why you believe it is essential for your project’s delivery. If NO, please write “No dependencies.”

No dependencies.

[GENERAL] Will your project’s output/s be fully open source?

No

[GENERAL] Please provide here more information on the open source status of your project outputs

Our project's outputs will not be fully open-source due to competitive reasons. We aim to maintain a unique edge in the market and protect our proprietary technology and methodologies. However, certain non-core elements of the code may be open-sourced to contribute to the broader Cardano community after the first launch of our product.

[SOLUTION] Please describe your proposed solution.

Our initial MVP, showcased at www.profiler.biz, laid the groundwork for Profiler by integrating wallet transaction history, flow visualization, and labeling for existing smart contracts. Utilizing the free Koios API in our prototype, we gained valuable insights into the demands of our project. We have learned that our vision and goals require a bespoke infrastructure, custom API design, state of the art architecture driven by the need to handle heavy data, computational requirements, and high IOPS required for storage.

Armed with this knowledge, we are now equipped to strategically architect and design Profiler to meet the specific needs of Cardano community.

Our focus is particularly on newcomers venturing into the crypto space for the first time, ensuring that their initial experiences are both positive and user-friendly.

Profiler, with its 'glimpse of an eye' approach, aims to answer several key questions for users, using well-crafted graphs and visuals to represent data, making their interaction with the Cardano DeFi ecosystem more efficient and informed.

We hold the conviction that, as of now, no existing platform sufficiently and seamlessly addresses these essential queries for the user. Profiler is committed to changing this landscape by prioritizing a mobile-first approach in UI and UX design, coupled with the use of well-designed graphs and visuals. This approach aims to simplify the presentation of data, thereby enriching the user experience and ensuring that interactions within the ecosystem are both effective and insightful.

Key questions Profiler aims to answer include:

1. What is the current value of my total assets?
2. Where are my assets currently invested or locked?
3. Am I currently making a profit or a loss?
4. Is it the right time to buy or sell my token?
5. What is the extent of my token's permanent loss?
6. When should I lock or unlock my assets in DeFi protocols?
7. What are the recent market trends affecting my investments?

Our solution at Profiler is a comprehensive platform designed to address the complexities and fragmentation in asset management within the Cardano DeFi ecosystem. We perceive the problem as a significant barrier to effective investment tracking and decision-making for newcomers who want to engage with multiple DEFI protocols and existing users, and existing users. Our approach is unique in its ability to aggregate and analyze data across these platforms, presenting it in a user-friendly, unified dashboard. We will also equip users with advanced tools such as real-time alerts and continuous monitoring.

We have chosen this approach because it not only simplifies asset management but also enhances the transparency and efficiency of investments in the Cardano ecosystem. By providing a clear view of asset distribution and performance, we empower users to make informed decisions, ultimately contributing to a more robust and accessible DeFi environment.

Our project, Profiler, is specifically designed to cater to the everyday retail investors and newcomers in the crypto world who might not be technologically savvy. Our goal is to demystify the complexities of DeFi investments and provide a user-friendly platform that instills confidence and empowerment. By simplifying the process, Profiler aims to answer the fundamental questions that any investor would have, thereby enhancing their investment experience.

What truly distinguishes Profiler from competitors like taptools is our foundational commitment to performance, crafted to ensure an optimal user experience on both mobile and desktop platforms. Profiler is being designed from the ground up with this goal in mind. By prioritizing performance, we aim to deliver a seamless and efficient experience that caters to the needs of our users, regardless of their device choice.

Our focus extends beyond technical prowess; it's about striking the perfect balance between simplicity and functionality. While platforms like taptools offer an array of features including crypto graphs and wallet profiling, suitable for those well-versed in technology and trading, Profiler aims to simplify the crypto experience. We understand that the abundance of information and functionality, though beneficial for some, can be daunting for the average investor or newcomer to the crypto world.

Profiler is designed to provide just the right amount of information and tools necessary for users to make informed decisions without feeling overwhelmed. This approach is especially beneficial for those who are new to cryptocurrencies, simplifying the complexities of DeFi and focusing on what's truly essential for managing and growing investments effectively. By doing so, Profiler not only appeals to a broader audience but also empowers them to engage confidently in the crypto space.

In essence, Profiler is not just for those already comfortable with blockchain technologies and DeFi platforms. It's for anyone interested in participating in the Cardano ecosystem, providing them with the tools and insights to navigate the space with ease, whether they're casual investors, on-chain analysts, or simply curious about the world of crypto investments.

Our impact will be demonstrated through user engagement metrics, improved investment outcomes for our users, and feedback from the Cardano community. The success of Profiler.biz will be indicative of a more inclusive and efficient DeFi ecosystem on Cardano, which is essential for the blockchain's growth and the broader acceptance of decentralized financial solutions.

What truly sets our solution apart is its comprehensive integration of all DeFi platforms within the Cardano ecosystem, presenting users with a singular, cohesive view of their entire portfolio. This focus on user-centric design and the holistic representation of DeFi investments distinguishes Profiler in the market. By streamlining and enhancing the DeFi experience, we not only empower individual investors with unprecedented clarity and control but also contribute significantly to the overall health and appeal of the Cardano ecosystem. Our platform's ability to aggregate data from across various platforms into one intuitive interface is a game-changer, making complex asset management simpler and more accessible for everyone involved in Cardano's DeFi space.

[IMPACT] Please define the positive impact your project will have on the wider Cardano community.

Profiler is set to positively impact the wider Cardano community by enhancing user engagement, fostering transparency, and promoting more informed decision-making within the DeFi ecosystem. The project's success will bring value in several key areas:

1. Increased Accessibility and User Engagement: By simplifying asset tracking and management, Profiler.biz will make the Cardano ecosystem more accessible, particularly for new and less technically savvy users. This inclusivity will likely increase overall engagement in the Cardano DeFi space.
2. Promotion of Transparency: Our platform will contribute to a more transparent DeFi environment on Cardano. Users will have a clearer understanding of their investments, fostering trust and confidence in the ecosystem.
3. Data-Driven Decision Making: Profiler.biz will empower users with comprehensive analytics and insights, leading to more informed and strategic investment decisions.

Measuring Impact:

• Quantitative Metrics: We'll measure impact using specific metrics like the number of active users on Profiler.biz, the total value of assets managed through the platform, and user engagement rates (e.g., frequency of log-ins and interactions with the platform).

• Qualitative Feedback: Through regular surveys, user interviews, and community engagement on forums and social media, we will gather user feedback to assess satisfaction levels and the platform's effectiveness in aiding investment decisions.

Sharing Outputs and Opportunities:

• Community Engagement: We will actively share insights, updates, and key findings with the Cardano community through various channels, including social media, community forums, and webinars.

• Collaborations and Partnerships: By partnering with other projects and stakeholders within the Cardano ecosystem, we can share valuable data and insights, contributing to the collective growth and development of the community.

• Educational Content and Resources: We plan to create and distribute educational content and resources that help users understand the nuances of DeFi investing, leveraging data and insights generated from Profiler

[CAPABILITY & FEASIBILITY] What is your capability to deliver your project with high levels of trust and accountability? How do you intend to validate if your approach is feasible?

At Profiler, our journey is fueled by a deep-seated passion for Cardano's revolutionary technology, and our team is the embodiment of this commitment. Led by the visionary Mohamed Habbat and Habbat Adnan, who has devoted over eight months to developing our product's MVP, we stand poised to elevate this project to new heights.

In line with our commitment to growth and excellence, we are actively engaging in discussions with skilled freelance developers to join our team. This expansion is aimed at enriching our talent pool, bringing fresh perspectives and diverse expertise to our project.

Every expenditure, be it on infrastructure, team salaries, or other operational costs, will be meticulously recorded. We pledge to share detailed invoices and financial reports, ensuring every stakeholder has complete visibility into how their investment is being utilized.

To ensure the utmost integrity and accountability in our financial management, all funds will be managed by Bicatalyst GmbH, a company registered in Switzerland. This arrangement underscores our dedication to transparency and responsible financial stewardship.

Every expenditure, whether on

[Project Milestones] What are the key milestones you need to achieve in order to complete your project successfully?

Setup of On-Premise Infrastructure and Initial Profiler Design (1 month)

Description:

The first milestone lays the foundation for Profiler by establishing critical infrastructure and beginning the design process. It includes setting up the on-premise infrastructure to support our platform's backend needs and initiating the design phase using Figma. Additionally, we will set up and operationalize social media accounts on platforms like Telegram, Discord, and Twitter to engage with the community and gather user feedback, which will inform and refine our design process.

Output(s):

• Fully operational on-premise infrastructure tailored to handle the specific needs of Profiler, including high IOPS and throughput capabilities.
• Completion of the initial design phase for Profiler, with prototypes and design mockups, laying out the user interface and overall user experience.
• Setup and make our social network account operational (Telegram - Discord - Twitter) and start engaging the community.
• Active and engaging social media presence on Telegram, Discord, and Twitter for community interaction and feedback collection.

Acceptance Criteria:

• Successful setup and testing of the on-premise infrastructure, including Cardano Node and necessary tools, confirmed by technical evaluations and stress tests to ensure stability and performance adequacy.
• Development and approval of initial design prototypes and mockups, as evaluated by a design review team and through initial user feedback sessions, ensuring alignment with user needs and project objectives.
• Social media accounts are effectively established, showing active engagement and initial community building, providing valuable insights for further design refinement.

Profile Architecture and API Design (3 months)

Description:

This milestone is centered around meticulously reverse engineering the top smart contracts of the leading DeFi platforms on Cardano. Based on these insights and the Profiler UI design, we will architect the fundamental components and services of Profiler, and develop the initial version of our API for frontend consumption.

Output(s):

• Architecture document
• Database schema
• The first backend version
• The first version of Profiler API.

Acceptance Criteria:

1. Completion of a comprehensive architecture document detailing the structure and design of Profiler.
2. Efficient and scalable database schema suitable for aggregating and managing data from DeFi platforms
3. Successful deployment of the initial backend version, demonstrating effective data processing and integration capabilities.
4. Effective Creation of the First Version of Profiler API
5. Completion and testing of the initial Profiler API

Interface Creation, Backend Refinement, and Community Feedback (3 months)

Description:

Milestone 3 is pivotal in bringing Profiler.biz to life. It entails translating Figma designs into functional React components for the user interface and refining the backend system. Additionally, we will integrate two more DeFi platforms. A crucial element of this phase is continuous community engagement to gather feedback, ensuring that the interface design and user experience are aligned with user needs and preferences.

Output(s):

• The fully developed and operational user interface was created by converting Figma design prototypes into React components.
• An upgraded backend system that improves upon the initial architecture, incorporating feedback and learnings from the first phase.
• Successful integration of a second DeFi platform, expanding our service's scope and data aggregation capabilities.
• Ongoing community engagement to refine the user interface and experience based on real user feedback.

Acceptance Criteria:

• The user interface is fully functional and aligns with the original designs in Figma, as verified by a comparative analysis between the designs and the implemented React components.
• Enhanced backend system demonstrating improved performance, scalability, and stability, validated through rigorous testing protocols.
• Successful and seamless integration with the second DeFi platform, evidenced by accurate and efficient data processing and aggregation, as well as compatibility with the existing system and user interface.
• Positive response from community engagement activities, indicating that the platform meets user expectations and needs for interface design and overall experience.

Integration, Interface Enhancement (2 months)

Description:

Milestone 4 is a crucial phase where we bring together the frontend and backend components of Profiler.biz. This involves integrating the React-based user interface with our API. Additionally, we will focus on refining and polishing the user interface for optimal user experience. Parallel to these technical developments, we will double down on our marketing efforts and lay the groundwork for closed alpha testing.

Output(s):

• Complete integration of the frontend with the backend API, enabling full functionality of the Profiler.biz platform.
• A polished and user-friendly interface, fine-tuned based on design principles and preliminary feedback.
• Development and execution of a marketing strategy aimed at generating interest and engagement for the upcoming closed alpha testing.

Acceptance Criteria:

• Successful integration is demonstrated through seamless functionality and user interaction within the platform, without any major bugs or issues.
• The user interface is intuitive, aesthetically pleasing, and user-friendly, as confirmed by a panel of design and usability experts.
• A comprehensive marketing plan is in place, with initial marketing activities yielding positive responses and interest in the closed alpha testing phase, as measured by pre-registrations or expressions of interest

User Feedback Incorporation, Beta Testing (2 months)

Description:

Milestone 5 is centered on refining Profiler.biz based on Cardano community feedback, conducting thorough testing, resolving any emerging issues, and further polishing the user interface. This phase also includes intensified marketing efforts leading up to the beta release of the platform.

Output(s):

• Implementation of changes and improvements based on closed alpha testing feedback.
• Comprehensive testing to identify and fix any remaining issues, ensuring platform stability and reliability.
• A final round of user interface enhancements for an optimal user experience.
• Execution of a robust marketing strategy to build anticipation and interest for the beta release.

Acceptance Criteria:

• Demonstrated incorporation of user feedback, with changes clearly reflected in the platform’s functionality and user interface.
• Successful resolution of all identified issues, confirmed through extensive testing, with the platform showing high stability and performance.
• Enhanced user interface, meeting or exceeding usability and design standards, as validated by user experience experts.
• Effective marketing campaign execution, evidenced by increased public awareness and interest, as measured by metrics such as website traffic, beta sign-ups, or social media engagement.

DeFi Integration, Feedback Incorporation, and Launch (1 months)

Description:

The final milestone for Profiler involves integrating feedback from beta testing to refine the platform, adding another DeFi platform to our service, and executing a comprehensive marketing strategy for the official release. This phase is critical for ensuring that all Profiler components work together and meet the highest standards of functionalities and Cardano community expectations.

Output(s):

• Implementation of improvements and enhancements based on beta testing feedback, ensuring the platform is fine-tuned for optimal performance.
• Successful integration of an additional DeFi platform, broadening the scope and utility of our service.
• Development and execution of a robust marketing campaign for the official launch of Profiler.biz, aimed at maximizing reach and user adoption.

Acceptance Criteria:

• Feedback from beta testing is thoroughly addressed, with modifications reflected in the platform's features and usability. Success is measured by a final round of user testing and validation.
• Seamless integration with the new DeFi platform is achieved, demonstrated through testing and user trials, ensuring compatibility and functionality within the Profiler.biz ecosystem.
• Effective execution of the marketing strategy, evidenced by significant user engagement, high traffic to the platform, and a strong presence in relevant media and online forums.

[RESOURCES] Who is in the project team and what are their roles?

[RESOURCES & VALUE FOR MONEY] Who is in the project team and what are their roles?

Answer:

Full name: Mohamed Habbat

Role: Project Manager/Lead Software Engineer/Full Stack Developer

Linkedin: https://www.linkedin.com/in/mohamed-habbat/

Github: https://github.com/HT-Moh

----

Full name: Adnan Habbat

Role: Designer & Web developer

Github: https://github.com/AdnCodez

Website: https://www.adncodez.com/

---

[BUDGET & COSTS] Please provide a cost breakdown of the proposed work and resources.

Milestone 1: Setup of On-Premise Infrastructure and Initial Profiler Design (1 month)

• Server Hardware (2 servers): $6,379.45 * 2
• Designer: $1,000
• Marketing (Social Media Manager): $1,000

Note: Mote details about server component after to total budget

Total = $14,758.90

Milestone 2: Profile Architecture and API Design (3 months)

• Designer: $1,000/month * 3 = $3,000
• Software Architect: $3,500/month * 3 = $10,500
• Backend Developer: $3,000/month * 3 = $9,000
• Full Stack Developer: $3,000/month * 3 = $9,000
• Marketing (Social Media Manager): $1,000/month * 3 = $3,000

Total for Milestone 2 = $34,500

Milestone 3: Interface Creation, Backend Refinement, and Community Feedback (3 months)

• Designer: $1,000/month * 3 = $3,000
• Backend Developer: $3,000/month * 3 = $9,000
• Full Stack Developer: $3,000/month * 3 = $9,000
• Marketing (Social Media Manager): $1,000/month * 3 = $3,000

Total for Milestone 3 = $24,000

Milestone 4: Integration, Interface Enhancement, and Marketing (2 months)

• Designer: $500/month * 2 = $1,000
• Backend Developer: $3,000/month * 2 = $6,000
• Full Stack Developer: $3,000/month * 2 = $6,000
• Marketing (Social Media Manager): $1,000/month * 2 = $2,000

Total for Milestone 4= $15,000

Milestone 5: User Feedback Incorporation, Beta Testing (2 months)

• Designer: $500/month * 2 = $1,000
• Backend Developer: $3,000/month * 2 = $6,000
• Full Stack Developer: $3,000/month * 2 = $6,000
• Marketing (Social Media Manager): $1,500/month * 2 = $3,000

Total for Milestone 5 = $16,000

Final Milestone: DeFi Integration, Feedback Incorporation, and Launch (1 month)

• Backend Developer: $3,000
• Full Stack Developer: $3,000
• Marketing (Social Media Manager): $2,000

Total for Final Milestone = $8,000

Additional Budget Elements

• Project Management and Documentation: $2,000/month (12 months) = $24,000

Budget (12 months) = $136,258 = 310,729 ADA (0.44USD)

------

Server Components

CPU:

• Intel Xeon Gold 6348
• Cost: $1,922.54

Memory

• 256GB DDR4 ECC Registered Memory
• Cost: $672

Primary Storage:

• 2TB Seagate FireCuda 530 NVMe SSD
• Cost: $599

Motherboard:

• SUPERMICRO MBD-X12SPL-F-O ATX Server Motherboard
• Cost: $519

Power Supply:

• 80+ Platinum certified PSU
• Cost: $159

Networking:

• 10GbE Network Interface Card
• Cost: $312

Cooling:

• Noctua NH-D9DX i4 3U CPU Cooler
• Cost: $59.95

Case/Rack:

• SUPERMICRO SuperChassis CSE-743AC-1K26B-SQ 4U Tower Case
• Cost: $709.99

Operating System:

• Server-grade Linux/Windows Server
• Cost: Variable

Backup and Redundancy:

• RAID setup, UPS
• Cost: Variable

Graphics Card:

• NVIDIA Tesla K80
• Cost: $199.99

Please note that the server configuration provided is preliminary and may undergo revisions during Milestone 1. Our primary objective is to ensure high performance and establish an initial infrastructure that aligns with our product's vision. As such, the prices mentioned are rough estimates, and the actual cost of the server is likely to be higher than what has been initially indicated.

[VALUE FOR MONEY] How does the cost of the project represent value for money for the Cardano ecosystem?

The cost of the Profiler project represents value for money for the Cardano ecosystem in several ways:

1. High-Quality Product: The funds will be used to develop a high-quality product that will provide valuable insights and tools to Cardano users. This includes features like Web3 Sign In, a User-friendly Dashboard, an Analytic tool, Wallet visuals and Graphs, Wallet Tracking, alerts, and more.
2. Proficient Team: The project will be spearheaded by well-established Company in Switzerland Bicatalyst. Our team is composed of seasoned developers, freelancers in Morocco, and project managers in Switzerland, each with a proven track record in blockchain development and project management.
3. Community Management: A portion of the cost will be used to hire a community manager who will manage social networks and communication. This will ensure that the Cardano community is well-informed about the project's progress and can provide valuable feedback.

[IMPORTANT NOTE] The Applicant agrees to Fund Rules and also that data in the submission form and other data provided by the project team during the course of the project will be publicly available.

I Accept