1,000+ Cardano Wallets: Onboarding Perth, Western Australia

[Proposal setup] Proposal title

Please provide your proposal title

1,000+ Cardano Wallets: Onboarding Perth, Western Australia

[Proposal Summary] Budget Information

Enter the amount of funding you are requesting in ADA

34800

[Proposal Summary] Time

Please specify how many months you expect your project to last

6

[Proposal Summary] Translation Information

Please indicate if your proposal has been auto-translated

No

Original Language

en

[Proposal Summary] Problem Statement

What is the problem you want to solve?

Cardano adoption in Australia remains low due to limited local engagement, awareness, and educational outreach. There’s a need for high-impact events to onboard and educate new users.

[Proposal Summary] Supporting Documentation

Supporting links

• https://linktr.ee/olympusinsights
,
• https://app.oli4education.io/
,
• https://beta.tutor.olympusinsights.io/
,
• https://x.com/Nate_Olympus
,
• https://www.linkedin.com/in/nathan-barkell/

[Proposal Summary] Project Dependencies

Does your project have any dependencies on other organizations, technical or otherwise?

No

Describe any dependencies or write 'No dependencies'

No dependencies

[Proposal Summary] Project Open Source

Will your project's outputs be fully open source?

No

License and Additional Information

This event-based onboarding initiative is not a software or code-based project, so traditional open-source licensing does not apply. However, all educational materials, event reports, and templates created (e.g. onboarding guides, workshop formats) will be shared publicly under the Creative Commons Attribution 4.0 International License (CC BY 4.0), allowing others to freely use, adapt, and build on the work to expand Cardano adoption.

[Theme Selection] Theme

Please choose the most relevant theme and tag related to the outcomes of your proposal

Education

[Campaign Category] Category Questions

Who you’re targeting, how you’ll reach them, and why this matters for Cardano.

We’ll onboard 1,000+ Cardano users in Perth from schools, universities, the public, educators, and underserved communities. Outreach includes school invites, social media, local influencers, and posters. Partners like Ultimate Promotions, The Bitcoin Family, and FatboyKenya will amplify reach. Attendees get funded wallets and hands-on AI-led Cardano education. This scalable model expands Cardano's user base, education footprint, and grassroots adoption in Australia and beyond.

Provide a list of key activities of your project?

Plan and secure venue, guest list, and logistics. Engage schools and community for outreach. Launch broad digital and physical promotions with partners. Prepare Zeus AI Tutor, OLi modules, wallet guides, and 10 ADA setup. Deliver January event: hands-on AI-led Cardano education, wallets, lunch, and sundowner. Gather feedback, analyse KPIs, and publish final report in February.

What are your success metrics?

We will onboard 1,000+ new users with Cardano wallets and 10 ADA each. Success includes 85% completing onboarding on the OLi platform, 75% engaging with Zeus AI Tutor, and 60% returning within 30 days. Social media reach, survey feedback, and increased Cardano education engagement will track impact. All metrics and learnings will be published in a final report to share outcomes and ensure transparency.

[Your Project and Solution] Solution

Please describe your proposed solution and how it addresses the problem

Olympus Insights will host a landmark Cardano activation event in Perth, Western Australia, to onboard over 1,000 new users from schools, universities, and the broader public. The initiative combines local community engagement, global promotion, and hands-on blockchain education delivered via the OLi education platform and the Zeus AI Tutor.

This high-impact, in-person event will take place in January, at the height of Australia’s summer break—an optimal time to attract young people and families seeking engaging and educational community activities. The event will feature live workshops, interactive AI-driven learning stations, and direct wallet onboarding support for all attendees.

We are positioning this as a grassroots educational and community activation experience. It will not only introduce attendees to Cardano’s core technologies and values, but also empower them to continue their journey long after the event through structured, gamified learning on the OLi platform.

How the Event Will Work:

Pre-Event Awareness Campaign (Oct–Dec):

Olympus Insights and its partners (including The Bitcoin Family and Fatboy Studios Kenya, with a combined reach of millions) will promote the event through social media, schools, universities, sports clubs, and community organisations.

Local Celebrity & Influencer Engagement:

Olympus Insights is working with Ultimate Promotions, a long-standing WA-based event partner. Through their connections with AFL icons and local personalities, we will feature respected public figures such as Josh Kennedy, Jeremy McGovern, or Shannon Hurn—depending on availability—to attract a diverse and enthusiastic crowd. These familiar faces will build trust and broaden Cardano’s appeal across generations.

Interactive Learning on the Day:

Attendees will be guided through a structured onboarding flow:

Receive a pre-funded Cardano wallet with 10 ADA.

Create an account on the OLi platform.

Use Zeus AI Tutor to learn key topics such as “What is Cardano?”, “How to use a wallet?”, “How to stake?”, and “The power of decentralisation.”

Earn rewards and badges for completing learning tasks during the event.

Event Amenities:

All participants will receive lunch and refreshments. The event will close with a Cardano-themed sundowner, giving attendees time to network, ask questions, and learn more from facilitators.

Post-Event Education and Support (Feb):

Every attendee will retain access to the OLi platform and be supported via automated follow-ups and new learning modules. Feedback will be collected to assess educational outcomes, and a public-facing report will be published to help others replicate the success.

How This Addresses the Problem:

Cardano adoption in Australia remains limited compared to other blockchain communities. Young people, students, educators, and the general public often have limited or no exposure to how Cardano works, what problems it solves, and how to begin using it.

This event directly responds to this by lowering the barrier to entry, removing the technical jargon, and offering a gamified, safe, and socially exciting first experience with blockchain—powered entirely by Cardano.

By fusing education, in-person interaction, cultural relevance, and AI-driven tools, we eliminate confusion, apathy, or misinformation and replace it with confidence, inspiration, and community connection.

Sustainable Outcomes & Replicability:

Every participant will walk away with a wallet, ADA, educational progress, and a clear roadmap to continue their Cardano journey.

The entire event structure—including promotional templates, onboarding scripts, educational pathways, and media assets—will be published under a Creative Commons CC BY 4.0 License to allow other Catalyst teams and Cardano community hubs around the world to replicate this initiative.

This will serve as a blueprint for future large-scale onboarding activations in schools, universities, and public forums around the world.

Our team will track wallet retention, learning engagement on the OLi platform, and post-event activity to assess the long-term impact.

Zeus AI Tutor & OLi Platform Integration:

Zeus AI Tutor—developed by Olympus Insights—is a multilingual, blockchain-aware learning assistant that personalises education at scale. It will be available in the event as:

An accessible AI chatbot learners can speak with on their phones.

An assistant to guide wallet usage, staking tutorials, and understanding Cardano principles.

A long-term follow-up system embedded in the OLi platform that helps users continue to learn well after the event is over.

By blending physical interaction and digital mentorship, we aim to make blockchain education feel approachable, dynamic, and continuous.

Who This Reaches:

High school students and educators via targeted school outreach programs.

University students and blockchain clubs through direct campus engagement.

The general public, especially young families and sports fans, through the draw of celebrity guest appearances and community fun.

Future builders and Cardano advocates, who experience the platform firsthand and find a path into the ecosystem.

Closing Summary:

This event solves the problem of limited blockchain education and onboarding in Australia by delivering an unforgettable, impactful, and repeatable Cardano experience.

We’re combining:

Global and local promotion,

Hands-on wallet setup,

Incentivised blockchain learning,

Trusted public figures,

And long-term follow-up education.

All delivered by a proven team with experience across education, blockchain, events, and global partnerships.

[Your Project and Solution] Impact

Please define the positive impact your project will have on the wider Cardano community

1. 1,000+ New Wallets: Measurable Growth of the Cardano User Base

At the core of this project is a concrete and measurable commitment: onboarding 1,000+ new Cardano users, each with an active wallet funded with ADA and an educational pathway to continue engaging with the ecosystem.

Wallet creation is a critical metric for network growth. Yet in many communities, this metric is inflated by airdrop farmers or speculative accounts with no real user intent. In contrast, every wallet created at this event will belong to a real person who:

Has completed an educational workshop

Received face-to-face support

Engaged with the OLi platform

And is guided by the Zeus AI Tutor for ongoing learning and interaction.

This is not wallet farming. It is ecosystem seeding—the strategic onboarding of thousands of genuine, educated participants into the Cardano community.

1. First-of-Its-Kind Major Activation in Australia

Australia is one of the most underrepresented regions in Cardano's global footprint—despite being home to a highly literate, tech-savvy population with strong interest in ethical finance, climate-conscious infrastructure, and community-oriented values that align with Cardano’s mission.

This project represents the first large-scale public activation event for Cardano in Australia, unlocking:

Institutional visibility through school, university, and government engagement.

Media exposure via Olympus Insights’ PR team and its partners (The Bitcoin Family, Fatboy Studios, Ultimate Promotions).

Cultural connection via sporting celebrities, youth engagement, and in-person social learning.

A repeatable blueprint that can be adopted across Australia and the wider APAC region.

1. A Blueprint for Global Replication

This is not a one-off event. We will open-source the entire event design under a Creative Commons CC BY 4.0 License, including:

Event planning checklists and community outreach templates

Onboarding scripts and wallet setup instructions

Educational resources and OLi platform flows

Post-event survey tools and performance metrics

Budget templates and venue planning guides

Our documentation and public report will allow Catalyst-funded projects, Cardano Centres, and community hubs around the world to replicate this onboarding model in their own regions with far lower barriers.

By investing in one location, we empower many future activations.

1. Integration with AI: Long-Term Ecosystem Stickiness

Unlike many “event-based” efforts that disappear once the chairs are packed away, every attendee of this activation enters a long-term educational journey:

The Zeus AI Tutor guides users after the event, offering personalised learning pathways on Cardano, DeFi, staking, NFTs, governance, and more.

The OLi platform features gamified learning, leaderboards, badges, and incentives for ongoing participation.

Olympus Insights will continue to release new Learn 2 Earn modules aligned with real Cardano utility, ensuring knowledge retention and ecosystem stickiness.

This isn't about hype—it’s about habits. We aim to create habitual engagement with Cardano, backed by AI-powered education.

1. Social Inclusion and Web3 Access for All

Olympus Insights has consistently focused on educational equity and blockchain access for underrepresented populations. This event will prioritise inclusion by:

Offering free admission and wallet setup support for everyone

Partnering with schools, TAFEs, and community organisations to reach low-income and migrant communities

Ensuring Zeus AI Tutor is available in multiple languages

Targeting young people who may never have heard of blockchain or Cardano

This approach positions Cardano not as a speculative financial tool—but as a vehicle for financial literacy, digital identity, and social empowerment.

1. Multi-Stakeholder Collaboration That Builds Trust

The event leverages deep collaboration between:

Olympus Insights (education platform, AI integration)

Ultimate Promotions (venue and logistics, local celebrity engagement)

Fatboy Studios and Pinto Coin (cultural cross-promotion, international visibility)

The Bitcoin Family (global Web3 onboarding and media)

Cardano community educators and ambassadors (wallet setup, educational walkthroughs)

Western Australian schools and universities

This multi-actor structure showcases how Cardano is more than technology—it’s a community-powered movement.

1. Strong Public Relations Value for Cardano

We will professionally capture the event with photos, videos, interviews, and feedback surveys. These assets will be published publicly and submitted to:

Cardano Foundation

EMURGO

IOHK

Catalyst Town Hall

Cardano community publications

This content will serve as a public relations win for the Cardano ecosystem, showing:

Real-world education in action

Youth engagement and cultural relevance

Responsible onboarding and usage of ADA

Measurable social impact

In a space often defined by speculation, this event tells a very different and very powerful story.

1. Driving Growth Across Catalyst Itself

With wallets created, learners educated, and ambassadors engaged, the Perth activation strengthens the broader Catalyst pipeline by:

Creating new users to vote in future funds

Introducing builders and educators to submit proposals

Attracting community event organisers to replicate the model

Developing future mentors, reviewers, and Catalyst leaders

This is a ground-level contribution that builds the capacity of Cardano's funding ecosystem itself.

[Your Project and Solution] Capabilities & Feasibility

What is your capability to deliver your project with high levels of trust and accountability? How do you intend to validate if your approach is feasible?

Proven Track Record of Delivery

Olympus Insights has already demonstrated its ability to execute high-impact projects across multiple regions. The team has:

Built and deployed the OLi education platform, which currently supports over 72,000 active learners globally.

Delivered AI-powered educational tools, including the soon-to-launch Zeus AI Tutor, tailored for Web3 and financial literacy education.

Organised community engagement initiatives in Nigeria, Kenya, Ethiopia, and more, including partnerships with governments, NGOs, schools, and Cardano ecosystem partners.

Operated within Australia's formal education system, giving the team strong familiarity with logistics, compliance, and stakeholder engagement in the local context.

The team comprises experienced educators, event managers, software engineers, community leaders, and ecosystem builders—each with a clear track record and public-facing roles in the Cardano community.

Feasibility: A Practical, Scalable, and Time-Bound Approach

This activation event has been scoped specifically for feasibility within a 6-month delivery window, allowing sufficient time for:

Pre-event preparation: Venue booking, partner coordination, team training, and educational material production.

Onboarding and marketing: Outreach through schools, universities, and Cardano-aligned communities.

Event execution: A full-day onboarding experience in Perth with wallet setup, educational workshops, and live support.

Follow-up and impact tracking: Surveys, wallet activity reports, AI Tutor engagement logs, and publication of a public-facing impact summary.

All educational content will be hosted on the existing OLi platform infrastructure, which is already capable of handling the anticipated volume. The AI Tutor will be pre-loaded with custom pathways for attendees, and wallet distribution will be securely managed via an audited process with multi-stakeholder oversight.

Validation Mechanisms

We will validate the feasibility and effectiveness of our approach through:

Pre-event pilot testing of educational modules with a small group of learners in Perth

User feedback loops via post-event surveys and in-platform AI Tutor responses

Wallet creation logs and ADA transaction records confirming onboarding metrics

Public transparency of progress through social media, Discord, and Cardano community channels

Post-event publication of open-source documentation, templates, and case studies for ecosystem reuse

Additionally, we will conduct regular internal reviews and share updates with Fund14 voters to maintain a high level of transparency and accountability.

[Milestones] Project Milestones

Milestone Title

Event Preparation & Partnership Activation

Milestone Outputs

• Finalise venue and event logistics

• Confirm speaker and celebrity appearances through Ultimate Promotions

• Launch promotional campaigns targeting schools, universities, and general public

• Coordinate with Olympus Insights team and partners (e.g., The Bitcoin Family, FatboyKenya) for media coverage and reach

• Develop and test Zeus AI Tutor content for Cardano onboarding

• Create unique onboarding pathways on the OLi platform tailored to Australian learners

Acceptance Criteria

• Venue and catering contracts signed

• At least 5 confirmed speakers or celebrity guests

• Active campaigns on social media, schools/university newsletters, and partner platforms

• Promotional material distributed (flyers, website landing page, email campaigns)

• Zeus AI Tutor fully configured with at least 3 Cardano-focused learning journeys

• Technical run-through confirming platform stability and user flow

Evidence of Completion

• Booking confirmations and promotional screenshots

• Public posts from partners and Olympus Insights announcing the event

• Screenshots/videos of Zeus AI Tutor and learning pathways

• Published event landing page

• Internal sign-off document confirming go/no-go readiness

Delivery Month

3

Cost

12000

Progress

40 %

Milestone Title

Perth Cardano Activation Event Execution

Milestone Outputs

• Host full-day community activation event in Perth

• Register and onboard 1,000+ new users with Cardano wallets

• Distribute 10 ADA to each verified wallet (total 10,000 ADA allocated separately)

• Deliver live workshops and demos with OLi and Zeus AI Tutor

• Facilitate speaker panels, Q&A, and interactive engagement sessions

• Provide lunch and post-event sundowner to attendees

• Ensure live tech support for wallet setup and educational guidance

Acceptance Criteria

• Minimum of 1,000 verified attendees with completed onboarding

• At least 90% wallet activation rate during the event

• Successful real-time use of Zeus AI Tutor by participants

• Event completed without major logistical issues

• Recorded footage and photos from event proceedings

Evidence of Completion

• Wallet addresses registered (anonymised summary report)

• Screenshots/exports from OLi and Zeus AI Tutor showing participant engagement

• Event photography and video evidence

• Attendance sheets, signup logs, and post-event social media recaps

• Signed appearance forms from celebrity guests and speakers

Delivery Month

5

Cost

18000

Progress

90 %

Milestone Title

Post-Event Impact Report and Community Follow-Up

Milestone Outputs

• Collect feedback via surveys and platform analytics

• Publish an open impact report detailing user onboarding, demographics, learning outcomes, and wallet usage

• Share open-source toolkit and event playbook for future Cardano activations

• Maintain community engagement via follow-up webinars or digital sessions

• Analyse ADA wallet usage over 30 days post-event

Acceptance Criteria

• Minimum 30% post-event survey completion rate

• Publicly available post-event impact report

• Toolkit/playbook shared in public repositories (e.g. GitHub, OLi site)

• At least one follow-up engagement session delivered

• Demonstrated ADA wallet activity from newly onboarded users

Evidence of Completion

• PDF/online report of event outcomes and learnings

• GitHub or IPFS link to event toolkit

• Survey results summary

• Screenshots or links to follow-up activities and engagement

• ADA transaction data from new wallets (aggregated and anonymised)

Delivery Month

6

Cost

4800

Progress

100 %

[Final Pitch] Budget & Costs

Please provide a cost breakdown of the proposed work and resources

To successfully deliver a large-scale onboarding event for 1,000+ new Cardano users in Perth, this proposal requires 34,800 ADA in total. The budget below includes venue logistics, wallet funding, AI integration, and follow-up educational tools — ensuring attendees are not just introduced to Cardano, but retained and empowered long-term.

1. Event Delivery and Logistics – 19,800 ADA

Venue Hire (central Perth location): 6,400 ADA

AV Equipment & Stage Setup: 3,000 ADA

Event Staff, Security, Admin Support: 2,800 ADA

Materials, Seating, Branding Signage: 2,200 ADA

Catering (1,000+ meals @ low per-head cost): 5,400 ADA

1. Wallet Funding and Incentives – 10,000 ADA

Wallet Creation Incentives (10 ADA x 1,000 participants): 10,000 ADA

1. Marketing & Media Outreach – 2,800 ADA

Promo Video Production + Live Event Coverage: 1,200 ADA

Social Media Advertising and Print Flyers: 1,000 ADA

Graphic Design, Copywriting, and PR: 600 ADA

1. Zeus AI Tutor & OLi Learning Platform Integration – 1,400 ADA

AI Customisation for Event: 700 ADA

OLi Dashboard + Analytics Setup: 400 ADA

Event-Specific Curriculum Upload: 300 ADA

1. Post-Event Certification & Follow-Up Learning – 800 ADA

Blockchain-Based Certificate Generation: 400 ADA

Access to Follow-Up Workshops: 400 ADA

Total Budget Requested: 34,800 ADA

[Final Pitch] Value for Money

How does the cost of the project represent value for the Cardano ecosystem?

This project delivers exceptional value for the Cardano ecosystem by combining tangible onboarding outcomes, high-efficiency resource use, and long-term ecosystem growth through education and wallet adoption. With a budget of only 34,800 ADA, every dollar is directly linked to measurable, lasting impact.

1. Cost-Effective Onboarding at Scale

At just 34.8 ADA per attendee, this initiative will onboard 1,000+ new users, each receiving:

A funded Cardano wallet with 10 ADA

Hands-on onboarding support

Interactive education via Zeus AI Tutor and the OLi learning platform

Blockchain-issued credentials

Access to the global Cardano community

This per-user cost is lower than most blockchain onboarding programs, which often lack depth or follow-up learning.

1. Permanent Infrastructure for Future Use

This is not a one-off expense. All AI, platform, and curriculum integrations are reusable across global regions, allowing Olympus Insights and partners to replicate the event model at low marginal cost.

By funding this project, Catalyst is not just supporting a single event — it is investing in a blueprint for global adoption that can be replicated across schools, universities, and communities.

1. Driving Wallet Growth and Real Usage

With 1,000+ wallets created and funded, this initiative will directly expand Cardano’s user base. These wallets will:

Hold and transact ADA

Interact with decentralised applications (DApps)

Participate in governance over time

This is a measurable and verifiable on-chain outcome that benefits the broader Cardano economy, decentralisation, and adoption metrics.

1. Strategic Partnerships Amplify Reach

The event leverages Olympus Insights’ network, including:

Local influencers and celebrities through Ultimate Promotions

Ambassadors from educational institutions

Community leaders and social media advocates

This organic promotional model amplifies impact without excessive spend, ensuring that ADA from Catalyst funding is maximised for education and user acquisition.

1. Long-Term Ecosystem Retention

Beyond onboarding, users will continue to engage with:

Zeus AI Tutor for ongoing learning and support

Learn2Earn modules that reward engagement

Follow-up workshops and courses focused on Cardano’s unique value

This supports network stickiness, ensuring new users become active community participants rather than passive or temporary signups.

This proposal offers high-impact onboarding at a low cost per user, while building a scalable model for Cardano education, AI integration, and real wallet usage. The 34,800 ADA requested will return immense value in network growth, brand visibility, educational equity, and the creation of a reusable onboarding engine for Cardano.

[Required Acknowledgements] Consent & Confirmation

Terms and Conditions:

Yes