Last updated a month ago
Ghanaian universities have limited structured platforms delivering targeted, informative sessions on blockchain technology affecting Cardano's reach.
Educate KNUST students on blockchain and Cardano via webinars, quizzes, and wallet setup, rewarding participation with ADA to boost blockchain knowledge, adoption, and community growth.
Please provide your proposal title
ADA Academy KNUST: Blockchain Education & Rewards Tour
Enter the amount of funding you are requesting in ADA
25000
Please specify how many months you expect your project to last
6
Please indicate if your proposal has been auto-translated
No
Original Language
en
What is the problem you want to solve?
Ghanaian universities have limited structured platforms delivering targeted, informative sessions on blockchain technology affecting Cardano's reach.
Supporting links
Does your project have any dependencies on other organizations, technical or otherwise?
Yes
Describe any dependencies or write 'No dependencies'
We require partnerships and scheduling agreements with KNUST student associations to host the webinars, as well as access to Zoom Pro or a similar platform, for which we will obtain the necessary licenses. The smooth onboarding of participants relies on the availability and proper functioning of Cardano wallets such as Lace or Yoroi.
Will your project's outputs be fully open source?
No
License and Additional Information
This project is not open source, as it centers on non-technical community engagement through campus webinars, quizzes, and wallet onboarding incentives. However, all outputs—including webinar materials, event reports, participation data, and reward distribution summaries—will be published openly on platforms such as GitHub, Google Drive, or the Cardano Forum. This ensures full transparency and enables others to replicate and adapt the model for their own communities.
Please choose the most relevant theme and tag related to the outcomes of your proposal
Learn to Earn
Who you’re targeting, how you’ll reach them, and why this matters for Cardano.
We are targeting university students at KNUST particularly members of major student associations such as ELEESA, GESA, SCISA, HESA, KDS, etc. We will reach them through direct partnerships with their associations, leveraging their social media platforms, and organized webinar events. This matters for Cardano because engaging young, educated, and tech-curious individuals will not only expand wallet adoption but also build a knowledgeable, active community that can contribute to Cardano’s growth, governance, and future innovation in Ghana and beyond.
Provide a list of key activities of your project?
What are your success metrics?
Please describe your proposed solution and how it addresses the problem
Proposed Solution
1. Understanding the Problem
Blockchain and cryptocurrency adoption in Ghana, particularly among university students, remains low despite growing global interest in these technologies. Most students have only been exposed to cryptocurrency through informal conversations, speculative trading, or social media hype. They lack structured, credible, and practical education on blockchain fundamentals, real-world applications, and safe onboarding into reputable ecosystems such as Cardano.
This gap results in very few students owning ADA wallets or actively participating in Cardano’s ecosystem—meaning they miss out on opportunities like decentralized finance, staking for rewards, governance participation in Project Catalyst, and blockchain-related careers. Furthermore, there are no existing incentive-driven programs on campus that combine education with real adoption actions (like wallet creation).
2. Our Approach
Our solution, ADA Academy KNUST, directly addresses this gap by combining education, engagement, and incentives into a 6-month program targeting KNUST’s largest and most active student associations. The project is designed to:
Educate through interactive webinars that explain blockchain basics, Cardano’s unique features, and safe wallet usage.
Engage students with live quizzes to reinforce learning and keep sessions fun and competitive.
Reward participants with ADA to motivate wallet creation and active use.
We will partner with influential associations such as ELEESA, GESA, SCISA, HESA, KDS, etc. Each association will host a webinar tailored to its audience. At the end of each session:
Top quiz scorers will receive between 10 ADA and 100 ADA based on their performance.
Students who create a Cardano wallet during or after the webinar will receive 5 ADA.
This structure ensures that students not only gain theoretical knowledge but also take practical steps into the Cardano ecosystem.
3. Who the Project Will Engage
We are targeting educated, tech-curious, and socially active university students—a demographic likely to become early adopters and future leaders in blockchain innovation. By engaging official student associations, we tap into trusted networks with established communication channels, ensuring large turnouts and credibility.
4. Uniqueness of the Solution
While blockchain awareness programs exist, few are:
Campus-focused with a targeted community-based approach.
Incentive-driven, rewarding participants with real ADA for both knowledge and action.
Association-partnered, leveraging trusted student networks for mass engagement.
Fully transparent, with all results and resources openly published for replication.
This model blends education and adoption in a way that is both scalable and culturally adapted to the Ghanaian university context.
5. How We Will Measure and Prove Impact
Impact will be measured through clear, trackable metrics:
8–10 webinars hosted in collaboration with student associations.
500+ students reached through events and promotions.
300+ new Cardano wallets created (addresses collected and verified before rewards are sent).
5 ADA distributed to each new wallet holder and 10 ADA - 100 ADA to top 10 quiz winners.
Quiz participation rates and scores tracked for knowledge retention.
Social media engagement analytics (likes, shares, comments, link clicks).
Post-event surveys showing positive feedback.
Publication of detailed event and reward reports on the Cardano Forum and GitHub.
6. Why This is Important to Cardano
This project strengthens Cardano’s presence in a young, educated market with high potential for long-term engagement. By onboarding hundreds of new wallet users and building an informed student community, we are not just creating passive holders—we are cultivating active participants who can stake ADA, join governance voting, contribute to community projects, and innovate with blockchain solutions.
KNUST is one of the largest and most prestigious universities in Ghana. Establishing Cardano’s presence here creates a ripple effect: graduates carry their knowledge and experience into professional fields, startups, and future ventures—spreading Cardano’s adoption nationwide.
Please define the positive impact your project will have on the wider Cardano community
Positive Impact on the Wider Cardano Community
This project will expand Cardano’s footprint in Ghana by onboarding a large group of educated, tech-savvy university students into the ecosystem. By creating 300+ new wallets, distributing ADA rewards, and fostering blockchain literacy, we will build a community of young users who are equipped to engage with Cardano’s governance, staking, DeFi, and future innovations. These students will act as early adopters and ambassadors, introducing Cardano to their peers and professional networks after graduation, thus amplifying the network effect across Ghana and potentially the broader African region.
Measuring Impact
We will track both quantitative and qualitative indicators:
Quantitative:
Number of webinars conducted (target: 8–10).
Number of students reached (target: 500+)
Number of new wallets created and verified (target: 300+).
ADA distributed for rewards (5 ADA for wallet setup, 10 to 100 ADA for quiz winners).
Quiz participation rates and average scores.
Social media engagement metrics (likes, shares, clicks).
Qualitative:
Feedback surveys from participants on learning outcomes and event value.
Testimonials from association leaders and student participants.
Sharing Outputs
All outputs—including event reports, participation data, wallet onboarding statistics, and educational resources—will be shared openly on the Cardano Forum, GitHub, and relevant community channels. This transparency will allow other Cardano community members to replicate the model in their own regions.
Value to the Cardano Community
The project will strengthen Cardano’s grassroots presence in Africa by establishing a trusted, educated student base that can participate in governance, contribute to community projects, and champion ADA adoption in various sectors. The measurable growth in wallets, knowledge, and active community members will provide long-term value by seeding a sustainable user and developer pipeline for the Cardano ecosystem.
What is your capability to deliver your project with high levels of trust and accountability? How do you intend to validate if your approach is feasible?
Our team combines proven leadership, project management, technical knowledge, and community engagement experience to deliver this project with high trust and accountability.
I bring strong communication, technical (software engineering), organizational, and leadership skills developed through academic and extracurricular engagements, and work experience. I have successfully led and participated in multiple community outreach projects across Ghana—including medical and evangelical missions—where meticulous planning, coordination, and stakeholder engagement were essential. My tenure as Academic Board Member and later as Financial Secretary of the Electrical and Electronic Engineering Students Association (ELEESA-KNUST) equipped me with experience in developing structured training materials, managing teams, overseeing budgets, and executing projects with transparency and strict adherence to financial plans. My solid understanding of blockchain technology, and over two years actively following the Cardano ecosystem, ensures I can communicate its value clearly and effectively to our target audience.
My co-proposer, Gaddo Adam Seidu, has a background in engineering, data analysis, and technology integration that allows him to design and execute impactful, measurable campaigns. He has successfully managed complex, multi-stakeholder initiatives from concept to execution, consistently meeting timelines, budgets, and quality standards. His leadership in a Kumasi City Incubation Hub project promoting women-owned businesses showcased his ability to deliver creative, culturally relevant campaigns that drive engagement and adoption—skills directly applicable to this project’s outreach and branding components.
Our third co-proposer, Susu Boni, brings strong oral and written communication skills, along with expertise in data analytics, report writing, content creation, and presentation. With proficiency in SQL, Canva, and Microsoft Office Suite, and experience as an Editorial Board member in ELEESA, she will lead reporting, documentation, and content creation for this project. Her fluency in English, French, and two Ghanaian languages, coupled with experience working and volunteering across Ghana and in France, ensures effective communication across diverse student groups.
Ensuring Feasibility and Accountability
To validate our approach and ensure feasibility:
We will pilot our first webinar with a single association, measure wallet creation rates, quiz engagement, and event satisfaction, then refine our methods before scaling to other associations.
We will maintain transparent, itemized budgeting, with all expenses recorded and cross-verified within the team.
Reward distribution will be documented publicly, with wallet addresses anonymized for privacy but included for verification.
Progress reports will be published after each major milestone on the Cardano Forum and other community channels.
Our combined skills in project execution, financial management, content creation, and community engagement—proven in past initiatives—position us to deliver this project with the highest levels of trust, accountability, and measurable success for the Cardano community.
Milestone Title
Partnerships and Logistics Secured
Milestone Outputs
Formal partnership agreements (MOUs or email confirmations) executed with a minimum of three student associations. Confirmed scheduling documentation for the first two webinar events. Procured ICT equipment inventory including microphones, webcams, lighting systems, and digital pads, etc. fully assembled and operational for deployment in educational activities.
Acceptance Criteria
Evidence of Completion
Delivery Month
1
Cost
5500
Progress
10 %
Milestone Title
Content Development
Milestone Outputs
Complete suite of finalized webinar presentation decks covering blockchain fundamentals and Cardano ecosystem principles. Interactive step-by-step wallet creation guide in visual format (PDF/video). Curated question bank containing 20+ validated quiz items with automated scoring logic, integrated into the delivery platform for real-time deployment during sessions.
Acceptance Criteria
Evidence of Completion
Timestamped uploads of slide decks/guides to GitHub/Google Drive with open-access links. Screen recording demonstrating wallet creation using the guide. Documented quiz test results showing scoring logic validation. Repository commit history proving version control of all assets. Project lead sign-off report confirming review completion.
Delivery Month
2
Cost
4000
Progress
30 %
Milestone Title
First Webinars Delivered
Milestone Outputs
Two successfully executed webinar events hosted in collaboration with partner associations. Minimum cumulative attendance of 100 verified students across both sessions. Functional deployment of live quizzes during events. Generation of 50+ new Cardano wallets created and on-chain verified. Transparent distribution of competitive rewards (top 10 performers) and wallet creation incentives (5 ADA per wallet) according to published reward tiers.
Acceptance Criteria
Evidence of Completion
Webinar platform analytics showing attendee IDs/durations. Quiz leaderboard screenshots with timestamps. On-chain wallet creation proofs via Cardano Explorer links. Reward distribution transaction IDs and amount verification. Social media recaps from associations with engagement metrics. Aggregated wallet database showing creation timestamps. Recording of Webinar (sample excerpts).
Delivery Month
3
Cost
4500
Progress
50 %
Milestone Title
Program Expansion
Milestone Outputs
Six to eight completed webinars across multiple associations. Cumulative verified participation of 500 students or more. Deployment of quizzes at all events. Minimum 300 new Cardano wallets created and on-chain validated. Full reward distribution executed according to tiered incentive structure (competitive rankings + 5 ADA/wallet creation). Documentation of scaled logistics supporting expanded event schedule.
Acceptance Criteria
Evidence of Completion
Association-specific attendance/wallet creation reports. Consolidated wallet database with creation-event mapping. Reward distribution spreadsheet cross-verified with on-chain transactions. Webinar recordings (sample excerpts). Technical performance logs confirming platform stability. Participant feedback survey summaries.
Delivery Month
5
Cost
7000
Progress
80 %
Milestone Title
Impact Report & Transparency
Milestone Outputs
Comprehensive impact analysis report (PDF) detailing program outcomes, participation metrics, wallet adoption data, and reward distribution totals. Curated open-access repository containing all educational materials (slides, guides, quizzes). Public forum post synthesizing key achievements with verifiable datasets. Structured data archives enabling independent verification of reported results.
Acceptance Criteria
Evidence of Completion
PDF impact report hosted on GitHub/Cardano Forum with publication timestamp. Functional links to repository showing folder structure/commit history. Forum post URL with active comment thread. Data validation documentation explaining verification methodology. Anonymized participant data samples demonstrating privacy safeguards.
Delivery Month
6
Cost
4000
Progress
100 %
Please provide a cost breakdown of the proposed work and resources
1. Student Rewards – Wallet Setup Bonus
Description: 5 ADA incentive for each new wallet created through webinar participation, targeting approximately 300 wallet creations.
ADA Allocation: 1,500 ADA
2. Student Rewards – Quiz Winners
Description: Tiered rewards for top 10 participants per webinar across 10 events (100 total winners). Prize structure per event: 1st(100 ADA), 2nd(75 ADA), 3rd(50 ADA), 4th(40 ADA), 5th(35 ADA), 6th(30 ADA), 7th(25 ADA), 8th(20 ADA), 9th(15 ADA), 10th(10 ADA).
ADA Allocation: 4,000 ADA
3. Event Organization & Logistics
Description: Zoom Pro/streaming subscriptions, physical venue bookings, campus permits, and interactive quiz platforms (Kahoot, Quizizz, etc.).
ADA Allocation: 2500 ADA
4. Information & Communication Technology
Description: Acquisition of streaming equipment including microphones, webcams, digital writing pads, lighting kits, and technical support software.
ADA Allocation: 3,500 ADA
5. Promotional Materials & Branding
Description: Design and production of branded collateral (flyers, infographics, banners) plus event registration platform subscriptions.
ADA Allocation: 2,000 ADA
6. Learning Materials Design & Development
Description: Creation of educational assets including webinar slides, handouts, infographics, and instructional video tutorials.
ADA Allocation: 2,500 ADA
7. Team Facilitation & Coordination
Description: Stipends for project team covering planning, hosting, technical support, and post-event follow-up activities over 6 months.
ADA Allocation: 6,000 ADA
8. Monitoring, Reporting & Impact Evaluation
Description: Participant surveys, wallet adoption tracking, association engagement metrics, and comprehensive final impact report production.
ADA Allocation: 2,000 ADA
9. Contingency Reserve (5%)
Description: Buffer for ADA price volatility, unexpected expenses, or additional rewards if participation exceeds projections.
ADA Allocation: 1,000 ADA
Total Budget Allocation: 25,000 ADA
How does the cost of the project represent value for the Cardano ecosystem?
Our requested budget of 25,000 ADA is fully aligned with the costed activities and reflects both efficiency and high-impact delivery. Each allocation is designed to directly support wallet creation, education, and long-term adoption of Cardano among university students in Ghana, a strategically important demographic for blockchain growth.
Providing wallet setup bonuses (1,500 ADA) is a proven adoption catalyst. In markets where new technologies compete for attention, small but meaningful incentives lower barriers to entry and ensure students follow through with wallet creation. At 5 ADA per student (~$4.8 equivalent at ADA = $0.97), this is significantly lower than the $10–$20 user acquisition costs typical in fintech and crypto onboarding campaigns, making it highly cost-effective. Quiz rewards (4,000 ADA) reinforce retention and learning. By gamifying participation, we ensure that knowledge of Cardano concepts goes beyond passive listening—students are motivated to engage deeply with the material.
High-quality delivery requires reliable infrastructure. Event logistics (3,000 ADA) covers streaming subscriptions, room bookings, and quiz platform licenses. ICT equipment (3,500 ADA) ensures professional-quality audio/visual delivery, addressing a common barrier to adoption events in Africa where poor quality tech often diminishes credibility. Promotional and branding (2,500 ADA) ensures strong visibility and turnout—essential for scaling impact across multiple student associations and faculties. Compared to typical university-scale promotional campaigns (where physical and digital materials often exceed $5,000), this allocation is lean but sufficient.
Training resources (slides, infographics, handouts, videos) ensure the project leaves lasting impact beyond live sessions. In practice, reusable content reduces long-term onboarding costs because materials can continue to serve future student groups at near-zero marginal cost. This aligns with Catalyst’s emphasis on sustainability and knowledge sharing.
Facilitators are critical for planning, delivery, and follow-up. This allocation equates to 1,000 ADA/month for a 6-month period, which is well within regional stipend standards for skilled coordination. For comparison, professional facilitators or technical trainers in Ghana often charge between $500–$700/month; this budget ensures fair compensation while keeping costs modest relative to impact.
Transparent reporting is key for accountability. This allocation covers adoption tracking, impact surveys, and final reporting. It ensures we can provide Catalyst with verifiable metrics—wallets created, student engagement levels, and knowledge retention. In donor-funded educational initiatives, monitoring and evaluation typically consume 10–15% of total budgets; here it is only 8%, reflecting cost efficiency.
The contingency covers ADA price volatility, unplanned costs, and higher-than-expected turnout. For instance, if adoption exceeds the target of 300 wallets, funds can extend rewards to additional students. This ensures the campaign does not cap adoption due to budgetary constraints.
By balancing direct student incentives (22%), infrastructure and educational tools (36%), and team + evaluation (32%), the budget ensures that funds are spent not only to generate short-term excitement but also to build a foundation for sustained Cardano adoption at one of Africa’s leading universities.
Terms and Conditions:
Yes
Paa Kojo Effah Annan: Project Lead & Partnerships Manager
Responsibilities:
Adam Gaddo Seidu : Content Coordinator & Rewards Manager
Responsibilities:
Susu Boni : Publicity and Analytics Coordinator
Responsibilities: