[Proposal setup] Proposal title
Please provide your proposal title
First Tigrigna Cardano Hub: Learn, Build, Connect Worldwide
[Proposal Summary] Budget Information
Enter the amount of funding you are requesting in ADA
36700
[Proposal Summary] Time
Please specify how many months you expect your project to last
10
[Proposal Summary] Translation Information
Please indicate if your proposal has been auto-translated
No
Original Language
en
[Proposal Summary] Problem Statement
What is the problem you want to solve?
Over 8M Tigrigna speakers lack Cardano education in their language. Most content is English/Amharic and internet heavy, excluding low bandwidth communities in Eritrea, Tigray, and the diaspora.
[Proposal Summary] Supporting Documentation
Supporting links
[Proposal Summary] Project Dependencies
Does your project have any dependencies on other organizations, technical or otherwise?
No
Describe any dependencies or write 'No dependencies'
No dependencies
[Proposal Summary] Project Open Source
Will your project's outputs be fully open source?
Yes
License and Additional Information
Licensed under MIT for open use, adaptation, and contribution, ensuring transparency and wider Cardano adoption in Tigrigna communities.
[Theme Selection] Theme
Please choose the most relevant theme and tag related to the outcomes of your proposal
Education
[Campaign Category] Category Questions
Who you’re targeting, how you’ll reach them, and why this matters for Cardano.
We aim to onboard over 8M Tigrigna speakers in Eritrea, Tigray, and the diaspora an audience with zero native Cardano resources. Using YouTube, Telegram/WhatsApp, offline USB/SD kits, and school/NGO partnerships, we’ll break language and access barriers. Expected impact: 500+ new wallets and ADA transactions, 1,500+ active learners, and 5+ lasting partnerships. This grassroots growth will open a new regional gateway for Cardano adoption and long term ecosystem participation.
Provide a list of key activities of your project?
Produce 30 Tigrigna video modules, host 10 live Q&A/webinars, run a Testnet Challenge, hold 2 seminars and 1 workshop, and distribute 200–300 offline USB/SD kits. Reach 2,000+ learners with 1,500+ Q&A attendees. Measure knowledge gains via pre/post quizzes; target 70%+ video completion and 20+ on-chain testnet txs. Maintain retention through weekly quizzes, interactive chats, and diaspora interviews to drive lasting Cardano adoption in Tigrigna communities.
What are your success metrics?
3 new Tigrigna Cardano groups (Telegram/WhatsApp), 13 events (10 Q&A, 2 seminars, 1 workshop) with 1,500+ attendees and 70%+ retention. Collect 80%+ positive feedback via surveys/testimonials. Grow social media to 3,000+ followers with 10%+ engagement. Achieve 2,000+ sign-ups across channels/mailing list. Track on-chain impact via 500+ new wallets/txs and sustained activity in community groups post-project.
[Your Project and Solution] Solution
Please describe your proposed solution and how it addresses the problem
Solution
Over 8 million Tigrigna speakers in Eritrea, Tigray, and the global diaspora have no access to Cardano blockchain education in their native language. Existing resources are in English or Amharic, rely on stable internet, and lack cultural relevance—leaving a vast population excluded from blockchain adoption and contribution. This language and access barrier limits Cardano’s reach in a region with high mobile penetration, strong remittance flows, and growing youth interest in digital skills.
Our solution is to launch the first-ever Tigrigna Cardano Academy, delivering culturally localized, mobile-first, and offline-accessible blockchain education. This will not just translate existing material, but rebuild concepts with examples and analogies rooted in Tigrigna culture—like explaining NFTs as digital ብራንድ (land deeds), using Equb (community savings) to illustrate staking, and linking metadata to traditional record-keeping.
Core Deliverables
- 30 video learning modules in native Tigrigna, covering wallets, staking, smart contracts, NFTs, Catalyst governance, and DeFi.
- 10 live Q&A sessions, 2 seminars, and 1 hands-on workshop to enable direct interaction and problem-solving with learners.
- 200–300 offline USB/SD kits preloaded with videos, scripts, and guides for refugee camps, rural areas, and diaspora centers with limited internet.
- Testnet Challenge in Tigrigna to move learners from theory to practice, with measurable on-chain participation.
- Diaspora interviews highlighting real-world Cardano adoption and opportunities.
- Telegram and WhatsApp learning hubs for low-data engagement, quizzes, polls, and peer support.
Engagement Approach
We will reach target audiences through:
- Local partnerships with NGOs, schools, and diaspora organizations to distribute offline kits and host in-person events.
- Social media campaigns on YouTube, Facebook Lite, Telegram, and WhatsApp to maximize reach in low-bandwidth environments.
- Community moderation to sustain engagement, answer questions, and encourage learners to complete modules and join live events.
Reasons for Our Approach
- Offline-first: Recognizing low internet penetration, we prioritize USB/SD kits and mobile-optimized videos under 5MB for WhatsApp sharing.
- Cultural localization: Tailoring content to Tigrigna mindsets ensures higher understanding and retention.
- Interactive learning: Live Q&As, quizzes, and challenges turn passive viewers into active participants.
- Grassroots growth: Partnering with trusted local groups builds credibility and community trust in Cardano.
Proving Impact
We will track and publicly report:
- 300+ new wallets and ADA transactions from learners.
- 2,000+ community sign-ups across Telegram, WhatsApp, and mailing lists.
- Event participation (1,500+ attendees across Q&A, seminars, and workshops) with 70%+ retention.
- Knowledge gains measured via pre/post quizzes, targeting a 40%+ improvement in blockchain literacy.
- Content engagement with 70%+ average video completion rates and 50,000+ total views.
- Partnership growth, aiming for 5+ collaborations with local schools, NGOs, or community groups.
What Makes This Solution Unique
- First Tigrigna-focused Cardano project in Catalyst—opening an entirely new language gateway for blockchain adoption.
- Offline & low-bandwidth ready, addressing a gap most blockchain education ignores.
- Cultural and human-centered, using relatable analogies and stories instead of generic translations.
- Practical engagement, with hands-on testnet activities and local event-based learning.
- Scalable model, adaptable to other underserved African languages and communities.
Who Will Benefit
- Primary: Tigrigna speakers in Eritrea, Tigray, refugee communities, and diaspora youth seeking digital and financial literacy.
- Secondary: The Cardano ecosystem gains new contributors, developers, SPOs, and community advocates from a currently untapped region.
Why This Matters for Cardano
This project addresses one of Cardano’s key strategic goals: global inclusion. By eliminating language and access barriers, we will unlock Cardano participation in a region with:
- Strong remittance flows (over $2B/year) that could shift to blockchain-based solutions.
- High mobile usage but limited digital finance options.
- A motivated youth population eager for economic and technological opportunities.
Through this academy, Cardano will become the first blockchain with comprehensive, culturally adapted education for Tigrigna speakers, building trust, driving adoption, and creating a sustainable pipeline of users and builders in East Africa and beyond.
If you want, I can now compress this into a sharp, high-impact version for Catalyst’s text box while keeping every key metric and voter-friendly angle intact. That will help you get maximum reviewer scores without hitting their “too long” wall. Would you like me to do that next?
[Your Project and Solution] Impact
Please define the positive impact your project will have on the wider Cardano community
Value to the Cardano Community
The Tigrigna Blockchain Academy will open Cardano to over 10 million underserved Tigrigna speakers across Eritrea, Tigray, and the diaspora—communities currently excluded due to language barriers, limited internet access, and lack of localized blockchain education. By breaking these barriers, Cardano gains:
- A new language gateway in East Africa, positioning it as the first blockchain with dedicated Tigrigna educational content.
- Grassroots adoption in refugee camps, rural areas, and diaspora hubs areas often overlooked but with high potential for remittance use cases, decentralized finance, and governance participation.
- A pipeline of new contributors—from SPO operators and dApp testers to governance participants—bringing fresh perspectives and innovation to the ecosystem.
- Strengthened diversity in the Cardano community by integrating voices from a region with unique cultural, economic, and real-world application needs.
This initiative directly supports Cardano’s global expansion goal and enhances ecosystem resilience by decentralizing knowledge and participation.
Measuring Impact (Quantitative)
We will track and publicly share measurable indicators:
- Wallet Adoption – 300+ new Cardano wallets created and transactions initiated by learners.
- Community Growth – 3 new active Tigrigna Cardano groups on Telegram/WhatsApp, each with 500+ members.
- Event Participation – 13 total events (10 Q&A sessions, 2 seminars, 1 workshop) with 1,500+ attendees and 70%+ retention rate.
- Content Engagement – 50,000+ combined video views, 70%+ average completion rate.
- Offline Reach – Distribution of 200–300 USB/SD kits in low-connectivity areas.
- Partnerships – 5+ collaborations with NGOs, schools, or community organizations.
- Knowledge Improvement – At least 40% increase in blockchain literacy scores via pre/post learning quizzes.
Measuring Impact (Qualitative)
- Surveys & Testimonials – Collect learner feedback on understanding, confidence, and trust in Cardano.
- Case Studies – Document real-world usage, such as diaspora remittances tested via Cardano or local community projects initiated by learners.
- Event Feedback – Live Q&A and workshop evaluations to improve future content.
Sharing Outputs and Opportunities
All project outputs will be open-source and accessible to the wider Cardano community:
- GitHub Repository – Hosting all Tigrigna scripts, translations, subtitles, and educational graphics under Creative Commons (CC BY 4.0) and any demo dApps under MIT license.
- YouTube and Odysee – Public access to all 30 educational video modules with multilingual subtitles (English, Amharic, Arabic, Swahili).
- Community Channels – Open Telegram and WhatsApp groups for ongoing peer learning and collaboration, with links shared on Cardano forums and social media.
- Impact Reports – Quarterly updates on KPIs, distributed via Catalyst channels, Project Catalyst Telegram, Cardano Forum, and Twitter/X.
- Partnership Announcements – Sharing NGO and school collaborations to inspire similar initiatives in other underserved languages.
- Reusable Model – A documented process for adapting the Tigrigna model to other African languages, available for future proposers.
Long-Term Ecosystem Benefits
- Sustained Adoption – Early exposure through culturally tailored education ensures Cardano remains the preferred blockchain for financial, governance, and dApp use in these communities.
- Economic Inclusion – Introducing affordable, blockchain-based alternatives to costly remittance channels (currently 3–12% fees) creates real-life impact and demonstrates Cardano’s utility.
- Community-Led Growth – Empowered Tigrigna speakers can localize Cardano governance discussions, run SPOs, and develop region-specific dApps.
- Scalable Framework – The project can serve as a blueprint for launching similar academies in Somali, Kunama, and other underserved languages, multiplying global reach.
Why Reviewers and Voters Should Care
This project directly aligns with Cardano’s mission to bank the unbanked and include the excluded, but does so with a strategy proven to work in low-resource contexts—offline access, mobile-first engagement, and cultural relevance. The outputs will be open, reusable, and measurable, ensuring that Catalyst funds have long-lasting impact beyond a single funding round.
By the end of the 10-month execution, Cardano will have:
- A fully localized Tigrigna educational pipeline.
- Hundreds of new wallets and transactions in a brand-new community.
- Established, active learning groups in three countries and multiple diaspora regions.
- A replicable model for future language-based adoption projects.
This isn’t just another content project—it’s infrastructure for inclusion, built to grow Cardano’s footprint in a strategically important, completely untapped region.
[Your Project and Solution] Capabilities & Feasibility
What is your capability to deliver your project with high levels of trust and accountability? How do you intend to validate if your approach is feasible?
Proven Capability to Deliver
I have experience in Cardano Catalyst, with hands-on involvement in blockchain education, community building, and project delivery. I am fluent in Tigrigna, deeply connected to Eritrean and Tigray communities locally and in the diaspora, and have the technical and organizational skills to design, produce, and distribute culturally and linguistically relevant blockchain education.
My past work includes:
- Developing educational resources for non-technical audiences.
- Coordinating distributed teams of translators, video editors, and developers.
- Managing public GitHub repositories for transparency and accountability.
- Engaging target communities through workshops, Telegram groups, and in-person outreach.
Team Capability
The project will be delivered by a core team with confirmed roles:
- Nasser Hassen – Project Lead, curriculum designer, and presenter.
- Abel Teame – Voice clarity consultant, native Tigrigna speaker with educational content review experience.
- Salm Saleh – Technical reviewer, Cardano developer specializing in smart contracts and wallets.
- Freelance Video Editor – Experienced in short-form educational content production.
- Freelance Translator – Native Tigrigna speaker for subtitles and multilingual summaries.
- 1 Community Moderators – Managing Telegram/WhatsApp groups for engagement and learner support.
Why We Are Best Suited
- Cultural Alignment – Native Tigrigna speakers with deep ties to the community.
- Track Record – Demonstrated ability to deliver high-quality educational content and community projects.
- On-the-Ground Access – Partnerships with NGOs, schools, and diaspora networks for distribution and events.
- Technical Competence – Expertise in blockchain concepts, video production, and mobile-first content delivery.
Steps to Ensure Trust and Accountability
- Multi-Sig Treasury Control – 2-of-3 multisig wallet to prevent unilateral spending.
- Milestone-Based Disbursement – ADA released only after delivering verifiable outputs.
- Transparent Reporting – Monthly updates on Catalyst, Telegram, and Cardano Forum.
- Open-Source Commitment – All scripts, subtitles, and assets under Creative Commons; demo code under MIT license.
- Public Evidence – Event photos, distribution proof, YouTube links, and partnership letters shared openly.
- Independent Review – Feedback from Cardano Africa and community leaders at milestones.
Validating Feasibility
- Pilot Video Module – Test retention and feedback before full rollout.
- Test Telegram Group – Trial content pacing and quiz formats.
- Offline Kit Prototype – Test SD/USB usability via NGO partners.
- Pre/Post Knowledge Surveys – Measure blockchain literacy gains.
Risk Management
- Low Engagement – Weekly quizzes, Testnet Challenge prizes.
- Technical Barriers – Compressed media + offline kits.
- Team Capacity – Defined roles + freelancer backup.
- Budget Volatility – 10% contingency buffer.
Why Reviewers and Voters Should Trust This Proposal
We combine deep community ties, technical expertise, and proven organizational ability. The approach is transparent, milestone-driven, and publicly verifiable. All outputs will be open source, with independent oversight and clear evidence of delivery. The Tigrigna Cardano Academy is a feasible, culturally aligned, and high-impact initiative designed to bring lasting value to Cardano.
[Milestones] Project Milestones
Milestone Title
Setup and Foundation
Milestone Outputs
- Finalized curriculum map (30 modules) with Tigrigna learning outcomes.
- Brand kit (logo, thumbnails, lower-thirds), video templates, subtitle style guide.
- Hiring/onboarding: editor, translator, 1 moderators.
- Launch public channels: YouTube, Telegram, WhatsApp and Discord
- NGO/school partner shortlist + distribution plan for offline kits
Acceptance Criteria
Curriculum covers wallets, staking, NFTs, metadata, Catalyst, DeFi; each module has goals, script outline, quiz stub.
At least 4 production assets ready (intro/outro, overlay, caption template, thumbnail frame).
Confirmed roles + availability (signed contractor agreements).
Telegram/WhatsApp groups public and active (first pinned post + rules).
Written logistics plan for 200–300 USB/SD kits (bill of materials, loading workflow, hand-off protocol).
Evidence of Completion
- GitHub repo: /curriculum, /assets, /quizzes folders .
- Public links to channels; screenshots of member counts.
- PDFs: contractor SoWs; partner outreach log.
- Distribution plan PDF in repo.
Delivery Month
2
Cost
5000
Progress
30 %
Milestone Title
Initial Content and Outreach
Milestone Outputs
15 published Tigrigna video modules (≤10 min, mobile-optimized).
1 seminar + 1 workshop delivered (intro + wallet safety, hands-on).
First 150 USB/SD kits produced and distributed via partners.
Quizzes live on Telegram; weekly office-hours text chat.
Acceptance Criteria
Videos meet spec: clear audio, Tigrigna VO, captions, end-screen CTA; each includes quiz link.
Seminar/workshop attendance ≥150 combined; post-event survey response rate ≥50%.
150 kits delivered and logged; kit contents match manifest (videos, PDFs, FAQs).
Average video completion ≥60%; quiz participation ≥300 attempts total.
Evidence of Completion
- YouTube links + analytics screenshots; playlist URL.
- Event recordings + attendance sheets; survey exports with satisfaction %.
- Kit distribution photos, signed receipt sheets, serial list in /distribution on GitHub.
- Telegram quiz logs (exported CSV/PDF).
Delivery Month
5
Cost
10200
Progress
50 %
Milestone Title
Advanced Content, Live Q&A and Testnet
Milestone Outputs
- 15 additional videos (advanced topics: metadata, simple smart contracts, DeFi risk).
- 10 live Q and A webinars (recorded), community Testnet Challenge in Tigrigna.
- Remaining 150 USB/SD kits produced and distributed.
- Diaspora interview series (≥3 short episodes).
Acceptance Criteria
- 30/30 videos live; advanced set includes at least 3 hands-on demos.
- Q&A attendance ≥1,500 cumulative; average retention ≥70% of session length.
- Testnet: 300+ on-chain txs by learners, 100+ wallets engaged; publish tx IDs.
- 150 kits logged; failure rate <2% (bad media) with replacements issued in 7 days.
Evidence of Completion
- Video/ Q and A playlist links + analytics; Zoom/Meet attendance exports.
- Public sheet of tx hashes, lesson mapping, and wallet counts; repo /testnet notes.
- Second distribution packet (photos, receipts, serials).
- Interview links + transcripts in repo.
Delivery Month
8
Cost
12500
Progress
90 %
Milestone Title
Localization, Reporting and Handover
Milestone Outputs
Multilingual subtitles added to all 30 videos (EN/AM/SW/AR).
Open Impact Report (PDF + web): KPIs, lessons, costs, risks, next steps.
Partnership package for schools/NGOs (how-to run local Cardano days).
Phase-2 blueprint (credentialed learning, micro-grants roadmap).
Acceptance Criteria
Subtitle files (.srt) published; random QA of 10 videos shows ≥95% accuracy.
Report includes: wallets/txs, views, completion rates, quiz deltas, event stats, cost vs. plan, partner testimonials.
At least 5 signed MOUs/LOIs (schools/NGOs/community orgs) for continued use.
Public calendar for Year-2 community-led sessions.
Evidence of Completion
Updated video links + subtitle files in GitHub /subs.
Impact Report in repo + posted to Catalyst, Forum, and social channels.
MOUs/LOIs PDFs (redacted as needed) in /partners.
Blueprint doc + slide deck in /docs.
Delivery Month
10
Cost
7000
Progress
100 %
[Final Pitch] Budget & Costs
Please provide a cost breakdown of the proposed work and resources
Budget and Costs
Our total request is 34,700 ADA for a 10-month, 4-milestone delivery plan. The budget is lean, milestone-tied, and built for maximum cost-to-impact ratio, with >80% of funds going directly into content production, events, and community engagement. Every line item has a clear purpose, is benchmarked against comparable projects, and results in publicly verifiable outputs.
- Content Production and Localization – 14,000 ADA (40%)
Purpose: Core educational material creation in Tigrigna, culturally adapted, mobile-first, with multilingual accessibility.
- 30 Tigrigna Video Modules (wallets, staking, NFTs, metadata, Catalyst, DeFi) – scripting, filming, editing, animation.
- Voiceover and Translation – native Tigrigna voice talent, plus subtitles in English, Amharic, Luganda and Arabic for global reach.
- Multilingual Subtitle Integration – professional transcription, sync, and accuracy checks (≥95%).
Outputs:
- 30 videos published on YouTube/Odysee with open CC BY 4.0 scripts.
- Subtitle (.srt) files available in GitHub repository.
- Playlists organized by beginner, intermediate, and advanced modules.
Value to Cardano: First-ever full suite of Cardano education in Tigrigna with multi-language accessibility for cross-border scaling.
2. Offline Kit Production and Distribution – 3,000 ADA (9%)
Purpose: Eliminate internet dependency and reach rural, refugee, and low-bandwidth audiences.
- USB and SD Kits – 200–300 units (32GB) preloaded with videos, scripts, guides, and wallet setup resources.
- Printed Quick Guides – wallet creation, staking, Catalyst voting, security best practices.
- Distribution Logistics – NGO/school partnerships, in-person hand-offs, tracking and confirmation.
Outputs:
- 300 kits in circulation, each logged by serial number.
- Distribution proof via photos, signed receipts, and partner confirmations.
- Value to Cardano: Expands Cardano reach into regions where traditional online onboarding is impossible.
3. Community Events and Engagement – 8,000 ADA (23%)
Purpose: Drive adoption through direct interaction, trust-building, and skill application.
- 2 Seminars and 1 Workshop – foundational blockchain literacy, wallet onboarding, staking demos.
- 10 Live Q&A Webinars – recurring sessions to reinforce learning and answer real-time questions.
- Testnet Challenge – hands-on training with 20+ on-chain transactions as learning proof.
- Diaspora Interviews – showcase real Cardano use-cases from the community.
Outputs:
- 13 total events with ≥1,500 attendees, ≥70% retention rate.
- Public recordings on YouTube; survey feedback with ≥80% satisfaction.
- Testnet Challenge participants with verifiable tx IDs published in GitHub repo.
Value to Cardano: Converts passive learners into active users, generating measurable on-chain engagement.
4. Staff and Coordination – 5,900 ADA (17%)
Purpose: Ensure consistent production, quality control, and milestone delivery.
- Project Lead – overall coordination, curriculum development, community liaison.
- Technical Reviewer – ensures blockchain accuracy in all content.
- Voice/Language Consultant – ensures clarity, accessibility, and cultural alignment.
- Community Moderators (2) – manage Telegram/WhatsApp groups, quizzes, learner support.
- Freelance Editor – video editing, animation, and formatting for multiple platforms.
Outputs:
- Fully staffed team with signed agreements and defined deliverables.
- Moderated community channels with weekly quizzes, polls, and feedback loops.
Value to Cardano: Guarantees high-quality, error-free, and culturally relevant outputs that maintain trust and engagement.
5. Marketing and Outreach – 2,200 ADA (6%)
Purpose: Ensure content and events reach the maximum relevant audience.
- Targeted Social Media Ads – Facebook Lite, Telegram bots, YouTube SEO targeting Tigrigna-speaking audiences.
- Printed Posters & Flyers – distributed through schools, NGOs, community centers.
Outputs:
- Ad campaign analytics with impressions, click-throughs, and conversions.
- Physical reach in at least 10 distribution points per region.
Value to Cardano: Efficiently expands visibility into underrepresented segments, increasing awareness and participation.
6. Reporting and Administration – 1,300 ADA (4%)
Purpose: Maintain transparency and provide the community with verifiable data on progress and spending.
- Impact Reports – quarterly and final reports with KPIs, budgets, challenges, and lessons learned.
- Open-Source Publication – GitHub repository with scripts, subtitles, guides, and code.
Outputs:
- Reports posted on Catalyst, Cardano Forum, and shared in community groups.
- All educational assets licensed under CC BY 4.0; code under MIT license.
Value to Cardano: Sets a transparent standard for grassroots projects, enabling replication and scaling.
7. Contingency (ADA Volatility, Logistics) – 2,300 ADA (7%)
Purpose: Protect delivery against ADA price swings and unforeseen logistics costs.
- ADA buffer (10%) to maintain purchasing power for production and distribution.
Outputs:
- Funds released only if market volatility affects production timelines or kit logistics.
- Any unused contingency returned or rolled into community-led continuation.
Value to Cardano: Ensures all deliverables are completed even if market conditions shift.
Total Budget: 34,700 ADA
- Content Production & Localization – 14,000 ADA (40%)
- Offline Kit Production & Distribution – 3,000 ADA (9%)
- Community Events & Engagement – 8,000 ADA (23%)
- Staff and Coordination – 5,900 ADA (17%)
- Marketing and Outreach – 2,200 ADA (6%)
- Reporting and Administration – 1,300 ADA (4%)
- Contingency – 2,300 ADA (7%)
Why This Budget is Strong Value for Cardano:
- 80% direct impact spend – majority of funds go to learner-facing outputs.
- Cost per learner under 17 ADA, far below typical education project ratios.
- Open-source permanence – once created, assets have zero recurring cost and unlimited reuse potential.
- On-chain proof of impact – Testnet Challenge and wallet creation ensure measurable blockchain engagement.
Scalable delivery model – can be replicated for other underserved languages without repeating early development costs.
[Final Pitch] Value for Money
How does the cost of the project represent value for the Cardano ecosystem?
Value for Money
This project delivers a complete, culturally localized, offline-capable Cardano education pipeline for an entirely new language community over 8 million Tigrigna speakers in Eritrea, Tigray, refugee settlements, and the global diaspora at a total cost of 34,700 ADA. The budget is lean, milestones are concrete, and every deliverable has public, verifiable outputs. For less than the cost of a single mid size dApp audit, we are building the first Cardano presence in a strategically important, entirely untapped region.
Why This is High Value
- First-mover advantage – No other funded project addresses the Tigrigna-speaking world. This is a once-only opportunity to establish Cardano as the first blockchain in their language. Early entry means brand loyalty, developer adoption, and ecosystem trust that competitors cannot buy later.
- Grassroots, not top-down – Funds go directly into community-led content creation, events, and kit distribution, not intermediaries or marketing agencies. The largest budget lines are video production (28%) and direct community engagement (events, kits, moderators: 41%).
- Cost per learner is extremely low – With 2,000+ direct learners (events, kits, quizzes) and tens of thousands more through YouTube, the direct cost per engaged learner is under 17 ADA. In many Catalyst proposals, the cost per learner exceeds 50 ADA.
- Offline + online reach – By including 200–300 USB/SD kits, we are bringing Cardano into refugee camps, rural schools, and diaspora centers with zero reliance on high-speed internet. This expands the ecosystem where other projects can’t even operate.
- Multi-year utility from one funding – All content, quizzes, and guides are open-source (CC BY 4.0) and reusable by any Cardano project, African language initiative, or NGO without extra cost. The ecosystem gets permanent, free educational infrastructure.
What the ADA Buys
- 30 Tigrigna video modules: Mobile-first, culturally adapted, with multilingual subtitles (EN/AM/AR).
- 13 events: 10 live Q&A webinars, 2 seminars, 1 workshop—direct touchpoints for deep engagement.
- 300 offline kits: Preloaded with videos, guides, wallet setup instructions; distributed via vetted NGOs and schools.
- Testnet Challenge: Hands-on, on-chain training for 100+ learners, generating 20+ measurable transactions tied to lessons.
- Community infrastructure: Telegram/WhatsApp hubs with quizzes, polls, and moderators to maintain momentum after funding.
- Impact reporting: Fully transparent metrics, costs, and learning outcomes shared publicly via GitHub, Catalyst, and social media.
Direct Benefits to the Cardano Ecosystem
- New wallets and transactions – Minimum 300 new wallets and ADA transactions verified on-chain, expanding Cardano’s active user base.
- Regional diversification – Onboards a community from East Africa with high mobile adoption, strong remittance flows ($2B/year), and appetite for decentralized finance.
- Developer pipeline – Early learners can transition to SPO, dApp testing, or Catalyst proposal participation—building local capacity.
- Catalyst visibility – Every event, video, and kit carries Catalyst branding, reinforcing Cardano’s presence in new markets.
- Model replication – The delivery framework (offline-first + cultural pedagogy + on-chain proof) is a replicable template for Somali, Kunama, and other underserved language groups.
Proof of Value Delivery
- Milestone-based funding: No funds released without verifiable, public outputs (videos, event recordings, tx hashes, kit logs).
- Transparent reporting: GitHub repo with scripts, subtitles, analytics exports, and budget-to-actual breakdowns.
- Independent verification: NGO partners and community leaders will confirm kit delivery and event attendance.
- Open access: Every asset remains free to use, adapt, and translate—maximizing return on investment for the ecosystem.
ROI Beyond Numbers
While wallet counts and view stats are tangible, the true return is ecosystem trust in a new geography. A community that sees Cardano speaking their language and meeting them where they are is more likely to adopt Cardano for remittance, microfinance, governance, and education domains with high transaction volumes and long-term ADA use.
This is not just an awareness campaign; it is foundational infrastructure for Tigrigna-speaking participation in Cardano’s growth, with durable benefits:
- A generation of learners who see Cardano as their blockchain.
- A bridge between diaspora and homeland that can move from learning to building.
- A replicable, proven delivery model for other underrepresented languages.
Bottom Line:
For 34,700 ADA, the Cardano ecosystem gains a permanent educational footprint in a new linguistic and cultural region, a low-cost per learner, verifiable on-chain activity, and open-source materials ready to scale to other languages. It’s lean, targeted, and strategically vital—delivering far more than its cost in both measurable adoption and long-term influence.
[Required Acknowledgements] Consent & Confirmation
Terms and Conditions:
Yes