Last updated a week ago
Enterprise adoption is lagging in Cardano, because there's no easy way for enterprise customers to quickly on-ramp, utilize Cardano, and off-ramp as needed within the Enterprise Tool Stack.
Salesforce native billing, payment tracking and automation. Salesforce is used by 150,000 customers, including 91% of the Fortune 500. Salesforce native solutions makes Enterprise adoption possible.
Please provide your proposal title
Cardano for Salesforce
Enter the amount of funding you are requesting in ADA
100000
Please specify how many months you expect your project to last
9
Please indicate if your proposal has been auto-translated
No
Original Language
en
What is the problem you want to solve?
Enterprise adoption is lagging in Cardano, because there's no easy way for enterprise customers to quickly on-ramp, utilize Cardano, and off-ramp as needed within the Enterprise Tool Stack.
Supporting links
Does your project have any dependencies on other organizations, technical or otherwise?
No
Describe any dependencies or write 'No dependencies'
Salesforce: We are developing this as a Salesforce app, using Salesforce development tools. As a Salesforce ISV Partner, we receive access to their development tools, and development environment, as long as we are active partners with Salesforce. We will also use Blockfrost (https://blockfrost.io) to hand the signed transactions to the blockchain, we use them to retrieve blockchain information.
Will your project's outputs be fully open source?
No
License and Additional Information
Cardano for Salesforce will include both an open source app and a commercial Salesforce product. More specifically, the outputs of this project will include the following. A fully open source application, made available for testing from source (directly from the project GitHub repository) and as an unlocked Salesforce package An addition (v2.0) to the commercial ADA Wallet for Salesforce ( https://github.com/MuKnSys/ada-wallet-for-salesforce ) product, which we developed for Catalyst Fund 13.
Please choose the most relevant theme and tag related to the outcomes of your proposal.
E-commerce
Describe what makes your idea innovative compared to what has been previously funded (whether by you or others).
We are the first web3 focused Salesforce independent software vendor (ISV) partner. The partnership allows us to list Cardano for Salesforce as a commercial application on the Salesforce AppExchange Please note the following information about what the AppExchange listing offers to drive enterprise adoption of Cardano.
Describe what your prototype or MVP will demonstrate, and where it can be accessed.
Upon completion of the project, the fully-featured application and workflow automations will be accessible in the following places.
Describe realistic measures of success, ideally with on-chain metrics.
Salesforce is the most used CRM: 150,000 customers, 91% of Fortune 500 companies
If every Salesforce org user accepted ADA, it would 10X the number of businesses accepting ADA.
If every Salesforce org had one at least ADA transaction of $50 it would equal $7.5 million. Our long-term goals include making each Salesforce org using Cardano Cardano for Salesforce manage thousands of U.S. dollars with of ADA transactions per day.
Please describe your proposed solution and how it addresses the problem
As a Salesforce ISV partner, we aim to connect the Cardano ecosystem to the world's #1 ranked CRM. Salesforce is used by 150,000 customers, including 91% of the Fortune 500. Salesforce native solutions makes Enterprise adoption possible.
We will take the following multifaceted approach to achieving this.
For a full fledged Cardano Solution MVP, we need to add the following major features:
Web3 Enabler is currently submitting the ADA Wallet for Salesforce App to Security Review and the AppExchange. These are the final milestones for Fund 13 Grant. This Fund 14 Grant picks up where Fund 13 finishes, as we move from a POC to an initial MVP.
Web3 Enabler plans to include ADA in Blockchain Payments ( https://appexchange.salesforce.com/appxListingDetail?listingId=ee4c011b-7a5b-4a50-91fb-f28049390858 ), which has a subscription-based SaaS model for enterprise users on the Salesforce AppExchange, in addition to the open source version. This commercial SaaS offering will include marketing efforts.
The following are our main objectives for building Cardano for Salesforce.
Build upon the Cardano ADA Wallet for Salesforce (https://github.com/MuKnSys/cardano-wallet-for-salesforce ), which we built with a Catalyst Fund 13 grant.
Enable on-ramp and off-ramp support without being comfortable with the
Future Goals:
Beyond the Scope of this 6 month project, would be deeper integration for on-ramp and off-ramp solutions, interaction with Salesforce’s new Agentforce AI framework, and deeper integration into the Salesforce Ecosystem.
We are currently building solutions elsewhere in Web3 Enabler for Financial Services Cloud ( https://web3enabler.com/product/digital-asset-wallet-for-salesforce ), Revenue Cloud ( https://www.salesforce.com/sales/revenue-lifecycle-management ), and Commerce Cloud ( https://www.salesforce.com/commerce ). While they are beyond the scope of this Fund 14 grant, they will be well positioned to be a follow-on Fund 15 Grant, making Cardano the premier solution for Cryptocurrency transactions in the Salesforce Ecosystem.
Please define the positive impact your project will have on the wider Cardano community
Allowing companies to make and accept ADA-based payments in Salesforce will pull the power of the world’s #1 CRM into the Cardano ecosystem. This will empower businesses of all sizes to simply and securely handle transactions in ADA through Salesforce. The ability for customers to transact in ADA will also facilitate opportunities for financial inclusion for unbanked, as well as for other underserved groups.
We provide a Japanese translation ( https://docs.google.com/document/d/1y0KLPTtQlmcvqfuY8zUF7MVdEseuM6ZRjW2hmnGBR_Y ) of this proposal to reach the international Cardano community.
What is your capability to deliver your project with high levels of trust and accountability? How do you intend to validate if your approach is feasible?
Previous Grants Awarded:
Web3 Enabler’s Partnerships and Integrations:
Our previous grants and current partnerships show that we have cultivated relationships and use resources efficiently. We will continue to expand upon using grant dollars to support the adoption of Cardano’s ecosystem. Our syndication and community partners ( https://web3enabler.com/about/community-support ) will continue to help us spread awareness about our Cardano projects and gain traction as we continue to scale.
Milestone Title
Prototype UIs for the new features
Milestone Outputs
Provide UI prototypes for the following features.
Acceptance Criteria
Each of the prototypes mentioned above will be made available as a PDF of screenshots which will be uploaded to the he “documentation and images” directory ( https://github.com/MuKnSys/cardano-for-salesforce/tree/main/documentation-and-images ) of the GitHub repository.
Evidence of Completion
The PDF of screenshots will be available in the “documentation and images” directory ( https://github.com/MuKnSys/cardano-for-salesforce/tree/main/documentation-and-images ) of the GitHub repository.
Delivery Month
1
Cost
12500
Progress
10 %
Milestone Title
Data Structures (Custom Objects, and LWC Specifications) for the New Features
Milestone Outputs
We will provide specifications for the following features.
Acceptance Criteria
A write-up, diagram or mock-up of each of the specifications added to the PDF file that will be created and uploaded to the GitHub repository upon completion of Milestone 1 (“Prototype UIs for the new features”).
Evidence of Completion
The PDF file will be available in the “documentation and images” directory ( https://github.com/MuKnSys/cardano-for-salesforce/tree/main/documentation-and-images ) of the GitHub repository.
Delivery Month
2
Cost
17500
Progress
20 %
Milestone Title
Initial implementation of the UI/Data Structures
Milestone Outputs
The Elements in Milestones 1 and 2 working within the Salesforce environment. This will be an internal only development Milestone, all the data connectivity, which we will develop using Apex code and Lightning Web components.
Acceptance Criteria
The code and/or a screenshot for each business logic and integration is visible and accessible in the GitHub repository after the completion of this milestone.
The README.md file ( https://github.com/MuKnSys/cardano-for-salesforce/blob/main/README.md ) will include a brief (1-2 sentence each) description of what each file does.
Upon completion of milestone 6 (“Documentation and Videos”), more detailed documentation for these steps, which will include screenshots, will be provided in a PDF file uploaded to the “documentation and images” directory ( https://github.com/MuKnSys/cardano-for-salesforce/tree/main/documentation-and-images ) of the GitHub repository.
Evidence of Completion
The related flows or code will be available in the project GitHub repository and explained in the README file of the GitHub repository.
Delivery Month
4
Cost
17500
Progress
50 %
Milestone Title
External API Integration and internal Javascript LWC integration into Salesforce
Milestone Outputs
The following integrations will be completed upon delivery of Milestone 4 (“ External API Integration and internal Javascript LWC integration into Salesforce”).
– Incoming Payment => Insertion to the Incoming Transaction Log
– Outgoing Payment => Insertion to the Outgoing Transaction Log
– Check existing status of UTXOs for digital assets
Acceptance Criteria
The code for each business logic and integration is visible and accessible in the GitHub repository after the completion of this milestone.
The README.md file ( https://github.com/MuKnSys/cardano-for-salesforce/blob/main/README.md ) will include instructions to install in Cardano for Salesforce for testing purposes and will include links to the Salesforce flow files within the GitHub repository, along with a brief (1-2 sentence each) description of what each flow file does.
Upon completion of milestone 6 (“Documentation and Videos”), more detailed documentation for these steps, which will include screenshots, will be provided in a PDF file uploaded to the “documentation and images” directory ( https://github.com/MuKnSys/cardano-for-salesforce/tree/main/documentation-and-images ) of the GitHub repository.
Evidence of Completion
ttps://github.com/MuKnSys/cardano-for-salesforce ). The installation instructions will be visible in the README.md file ( https://github.com/MuKnSys/cardano-for-salesforce/blob/main/README.md ).External API Integration and internal Javascript LWC integration into Salesforce.
Delivery Month
6
Cost
2500
Progress
70 %
Milestone Title
Full Application Automations
Milestone Outputs
We will build application automations for the following as our milestone 5 deliverables.
Permission Set Updates
Payment Requests
Payment Request Approval
Inbound Payment Received flows back to Payment Request
Payable Request
Payable Request Approval
Outbound Payment Send flows back to Payable Request
Approval flows via Email and Slack implemented
Acceptance Criteria
The flow files or code for each business logic and integration is visible and accessible in the GitHub repository after the completion of this milestone.
The README.md file ( https://github.com/MuKnSys/cardano-for-salesforce/blob/main/README.md ) will include links to the Salesforce flow files within the GitHub repository, along with a brief (1-2 sentence each) description of what each flow file does.
Upon completion of milestone 6 (“Documentation and Videos”), more detailed documentation for these steps, which will include screenshots, will be provided in a PDF file uploaded to the “documentation and images” directory ( https://github.com/MuKnSys/cardano-for-salesforce/tree/main/documentation-and-images ) of the GitHub repository.
Evidence of Completion
The related flows or code will be available in the project GitHub repository ( https://github.com/MuKnSys/cardano-for-salesforce ). The README.md file ( https://github.com/MuKnSys/cardano-for-salesforce/blob/main/README.md ) will include references to relevant files.
Delivery Month
8
Cost
17500
Progress
90 %
Milestone Title
Documentation and Videos
Milestone Outputs
We will produce the following as outputs of our final milestone.
Video Demo of Requesting a Payment
Video Demo of Requesting a Payable
Video Demo of Approval Processes
Video Demo of Sending a Payment
Admin Installation Guide
Admin Setup Guide
User Guide
Project Close-out Report
Acceptance Criteria
Upon completion of this milestone, the 4 videos mentioned in the “Outputs” section of this milestone will be uploaded to the Web3 Enabler YouTube channel ( https://youtube.com/@web3enabler ).
The Admin Installation Guide, Admin Setup Guide
and User Guide will be uploaded as a PDF file to the “documentation and images” directory ( https://github.com/MuKnSys/cardano-for-salesforce/tree/main/documentation-and-images ) of the GitHub repository.
Evidence of Completion
The links to the Project Close-out Report and each of the YouTube videos and the documentation (in PDF format)within the GitHub repository (https://github.com/MuKnSys/cardano-for-salesforce)) will be submitted as the “Proof of Achievement” for milestone 6 in the Milestones Module.
Delivery Month
9
Cost
10000
Progress
100 %
Please provide a cost breakdown of the proposed work and resources
Milestone 1 - A12,500
1.0 FTE: Salesforce UI/UX Developer
Milestone 2 - A17,500
1.0 FTE: Salesforce Developer
0.25 FTE: Salesforce Architect
Milestone 3 - A17,500
1.5 FTE: Salesforce Developer
Milestone 4 - A25,000
0.75 FTE: Blockchain Backend Developer
1.25 FTE: Salesforce APEX Developer
Milestone 5 - A17,500
1.5 FTE: Salesforce Developer
Milestone 6 - A10,000
0.25 FTE Technical Writer
05 FTE Video Editor
How does the cost of the project represent value for the Cardano ecosystem?
This project is a nontraditional marketing opportunity that will promote awareness and adoption around the Cardano ecosystem among enterprise companies. This is an investment in getting exposure to corporate clients where they would not otherwise have access. We want Cardano to be recognized among other major cryptocurrencies and stablecoins as enterprise adoption of blockchain continues to develop.
Terms and Conditions:
Yes
Zoe Braiterman, Project Lead
Zoe Braiterman has experience ranging from cyber security, data science and system architecture to product development. Passionate about helping startups to scale, she also has experience as a teacher and business manager. Her work as a security consultant has included diversity and education initiatives in collaboration with UN Women, along with similar diversity leadership initiatives utilizing artificial intelligence and other technologies, and she brings her passion for change making and social impact to the Web3 space.
Zoe is an Intersect Associate and the Technical Community Manager of Sky Protocol ( https://skyprotocol.org ), an L2 scalability network built on Cardano.
She will be in charge of project management, ensuring that Cardano for Salesforce milestone deliverables are completed and submitted on time and satisfy the specified requirements.
Alex Hochberger, Founder and CEO
Alex has been building blockchain integrations for Salesforce since 2023, as CEO of Web3 Enabler.
He architected Web3 Enabler’s middleware on the projects, such as the following.
An MIT alum, he ventured into entrepreneurship amid the dot-com crash, mastering the art of building impactful businesses on lean budgets. Launching his first venture in college, he has since become a cornerstone in startups, amplifying their growth. With an MBA from Duke focusing on marketing and management, he blends technological acumen with business savvy. Founder of Web3 Enabler, leading its ascent in integrating blockchain payments into traditional systems. Specializing in online marketing, software architecture, database design, and statistical analysis.
Alex will be in charge of finalizing product specifications and overseeing the Cardano for Salesforce development process to make sure that they are properly implemented. He will also coordinate with Nico, our representative from the Salesforce ISV partner program, to ensure that we meet Salesforce’s quality assurance and security requirements for our AppExchange listing.
Spencer Goldberg, Full Stack JavaScript Developer
Spencer holds a degree in Data Science and Analytics at Florida Atlantic University, with a focus in Artificial Intelligence. He has a deep passion for all things tech, especially app and web development. Throughout his academic career, Spencer has taken part in numerous projects where he has successfully integrated his love for technology with practical problem-solving. He’s always on the hunt for new tools and technologies that can improve everyday life and business operations. His professional experience includes developing web and data solutions in industries ranging from Hospitality to Healthcare, and he has several apps listed in the App Store. He uses technologies like Node.js, React, and Google Cloud extensively. His expertise in creating and implementing custom API solutions is particularly valuable in his current role as a Developer at Web3 Enabler. He built ADA Wallet for Salesforce and will be in charge of building out the additional features that will be included in the Cardano for Salesforce app.
He will be in charge of integrating Cardano data and API integrations with the Salesforce Apex code and Lightning Web Components.
Gleb Ermolinskii, Salesforce Developer
Gleb has over 4 years of front end web development experience and has specialized in Salesforce development at Aquiva Labs for the past 3 years.
He had 9 years of project management experience before entering the world of software development.
Gleb will be in charge of developing the Salesforce Lightning Web Components and Apex code.
Gauthier Lamothe, Marketing and Video Expert
Gauthier has participated in a few blockchain projects, for entities such as the Free Republic of Liberland (that recently started using Polkadot), and worked on decentralized justice systems, tokenization of governance, and of course crypto-currencies.
He is also CEO of Sky Protocol ( https://skyprotocol.org ), an L2 scalability network built on Cardano.
Gauthier will be in charge of video production and editing for the milestone 6 deliverables of the Cardano for Salesforce project.
Nico Pouilloux - Strategic Technology Partnerships and Innovation Leader at Salesforce
Nico has nearly 9 years of experience at Salesforce advising ISV partners
21 years of experience, starting with 7 years as a Mobility SOA and BPM Architect at IBM.
He holds a certification on Blockchain from MIT Professional Education. He continues to apply his blockchain and enterprise expertise as an advisor to Web3 Enabler, the first web3 partner in the Salesforce ecosystem.
Nico will be our main point of contact at Salesforce, as we make sure that we are meeting all requirements to list Cardano for Salesforce on the AppExchange.
The Web3 Enabler team ( https://web3enabler.com/team ) also includes a well-rounded group of advisors.
Kristina Beacom, FinTech Business Advisor
Kristina is an experienced Business Development and Operations Manager. She has over 10 years of expertise in driving cross-functional initiatives crucial to company growth and operational efficiency. Kristina has a strong background in data analysis, solution design, and implementation, with a focus on customer impact, cost management, and operational complexity, and has been instrumental in delivering results. In her most recent role, she managed investment operations for Netcapital, a crowdfunding platform. She has also been instrumental in the growth phase of a semiconductor startup including strategic planning for lab and office facilities, IT, and process creation/implementation. Kristina has a breadth of experience across several industries including aviation, government, law, and medical devices. She has a B.A. in Political Science from Brigham Young University and an M.A. in Political Management from George Washington University.
François-René Rideau, Mathematics and Security
François-René is a software security advisor to Web3 Enabler.
He is also Chief Scientist of Sky Protocol ( https://skyprotocol.org ), an L2 scalability network built on Cardano, and the MuKn ( https://mukn.com ) web3 startup studio.
He has been making programming languages and distributed systems usable for 25 years. Alumnus of the École Normale Supérieure, Former Senior Engineer at ITA Software, he also worked at Google and Bridgewater Associates. While working in the industry, he notably maintained and rewrote ASDF, the build system at the heart of the Common Lisp open source community; he also kept publishing academic papers and speaking at programming language conferences.
Peter Hubshman, Accounting and Finance
Peter is a finance and operations expert focusing on early round startups. He is also MuKn’s Startup Executive, Portfolio Operations Chief. With origins in private equity, fund management and leveraged buyouts, in the early 2000’s he operated Internet Real Estate Group, a Web 2.0 studio in Boston which successfully developed businesses including Creditcards.com; Phone.com; Luggage.com; Jeans.com and a dozen other early primary domain businesses. There, his pioneering team of engineers created some of the earliest successful affiliate marketing and advertising platforms on the Internet, and were early experts in search engine optimization.