LATAM Town Hall by Catalyst Swarm

THE MISSION

As a community-driven initiative that aims to grow Cardano in Latin America, The LATAM Townhall will serve as the largest entry point where all Cardano communities of Latin America meet together to share experiences, encourage participation, connect each other and promote adoption. This is the place where language and cultural barriers are removed, where prejudices are torn apart, and where opportunities are equal to everyone.

With the encouragement and support of Catalyst Swarm and Eastern Town Hall, this proposal is also a CALL for purpose driven people in LATAM to join the MOVEMENT and is part of a 4 pillars CLUSTER driven by the LATAM Catalyst Community, that includes:

DALE: https://cardano.ideascale.com/a/dtd/DALE/381093-48088

LATAM Catalyst School: https://cardano.ideascale.com/a/dtd/The-Catalyst-School-LATAM/383090-48088

LATAM Cardano Ambassadors: https://cardano.ideascale.com/a/dtd/Cardano-Ambassadors-Latin-America/380977-48088

THE PLAN

The central activity is the organization and hosting of recurring sessions in our own languages, initially in Spanish and Portuguese, where people can present, share and discuss ideas and projects. Affinity groups will be provided with break-out rooms that they can use in freedom and with the opportunity to be exposed to a broader audience.

Some characteristics of those summits will be:

• Weekly moderated Zoom events with multiple content
• Well established community moderators who facilitate and guarantee high quality conversations
• Fostering the reunion of as many local communities as possible, being able to speak their own language and express their own culture
• Depending on the topic, visual support by the use of Miro boards to help facilitate an engaged and lean discussion

All activities will be document and tracked to build trust and transparency

Additionally, the LATAM Town Hall will provide:

• Discord server with many channels as needed as per community requirement (Already in place - https://discord.gg/3MTSdK6D).
• Engagement of participants during the week by establishing communication to newcomers
• Telegram communication channels
• Website / Gitbook (In progress: https://github.com/apestchanker/latam-catalyst-townhall)
• Social Networks
• Youtube channel

THE IMPACT

Latin America is a fertile region for mass adoption and create value based on Cardano. It has talented and passionate people that with the proper tools and opportunities will create its own path and ways to succeed; failure is an option but not a surrender.

By providing a meeting point where people can express in its own languages and cultures we expect:

• to to onboard a large population of people that otherwise are lost in translation
• to retain people by localized means of engagement
• to listen to the community and gather data and opinions from an unbiased perspective
• to welcome participants from other blockchain communities by providing openness and gratitude
• to create a center of gravity that would take an important role in the whole Cardano and Catalyst Community
• to reach out to underrepresented groups,, exploring ways to lower entry barriers and offer continuous support and advice
• to make Cardano community the best choice for Latin Americans looking to participate in decentralized projects

THE METRICS

• The number of participants that join the weekly sessions
• The number visits the youtube channel receive
• The amount of participation and engagement in dedicated social media
• The number of break-out rooms and diversity of topics presented

THE BUDGET

This proposal includes a budget for the first SIX MONTHS that will cover 24 LATAM Town Halls each week from march 2022 to August 2022 and related activities.

Each event is calculated a a rate of $812 covering following activities:

• Reaching out to ideas and hosts, onboard hosts
• Organize each event
• Market and communicate the event
• Document event activities for transparency
• Moderate and host the event
• Infrastructure costs
• Social Media platform management and moderation

Requested funds in USD: $19.488 (24 x $812)

AUDITABILITY

We are committed to transparency internally and with the community. We will document and keep track of all activities and expenses in a github/gitbook repository.

THE TEAM

Felix Weber was the one who ignited the flame. Although he is giving us guidance and support, he just passes the leadership to us, having the duties of building this LATAM Town Hall.

We are a growing team of diverse Latin Americans from many countries that are involved in Project Catalyst. The following is a list of people that are contributing in this initiative, and as mentioned before, the list is growing every day:

Juan Sierra: Present at Catalyst Town Hall since start, just missed the one last week (Nov 24, 2021), Gimbalabs contributor since day one. Spanish space facilitator. Emurgo Student. Very active on adoption by creating relationships.

Cauê Chianca: Business administration and Law degress. Catalyst School Contributor. Cardano translator and enthusiast. SPO [BrazilPool].

Alex Pestchanker: 20+ years profesional Building Products and Companies. Within Cardano, Alex is an active community member, helping now to build the LATAM ecosystem, performed as Community Advisor in F6, with high ratings on his assessments, Atala Prism Pioneers Program - 1st cohort and won a fund for his co-proposal Proposals Mentors Marketplace ( https://cardano.ideascale.com/a/dtd/369749-48088 ). Linkedin: https://www.linkedin.com/in/apestchanker/

Alejandro Torales Dorigatti: Community Advisor (CA), Haskell Plutus Pioneer education at European Business University of Luxembourg, mobile developer 7+ years of experience, business background.

Rodolfo Miranda: member of the Challenge Team of "Grow Latin America, Grow Cardano", receive funding in F6 por a proposal in Decentralized Identity space, participate as Community Advisor in F6, first cohort of Atala Prism Pioneer Program. Linkedin: https://www.linkedin.com/in/rodolfomiranda/