Mobile Multisig Live Asset Trading

[GENERAL] Summarize your solution to the problem.

We will design and develop a mobile version of Tent, allowing easier access to secure trading to a wider audience while providing a first-class user experience.

[GENERAL] Summarize your relevant experience.

We are a team specializing in strategy and design for more than 10 years, we have designed countless of digital experiences and products.

We are also the developers of Tent, which has already been used to trade over 3,000,000 ADA and +10,000 assets.

[IMPACT] Please describe your proposed solution.

Context & Problems

Personal P2P asset trading (NFTs, Tokens, or ADA) will always have a space in a thriving community. The need to trade directly between 2 users is something most collectors in the space have experienced and we need the right tools for trading to ensure a healthy future for collectors.

For the most part, users have been using trust-based escrows, requiring a middle-man to facilitate the trades. These escrows not only charge a percentage of the trade, but they also require trust and act as a middleman.

This should be better, and that's why we developed Tent, a trustless p2p trading system that allows 2 wallets to connect and trade in real-time using any native Cardano Asset (NFTs, ADA, or any token), for a flat fee regardless of the trade content. We bootstrapped a working product within half a year and launched our beta at the start of this year. To date, Tent has been used to trade more than 3,000,000 ADA and more than 10,000 assets, with more than 7,000 trading rooms created.

Growing with the Space & The Need for Mobile Solutions

With the recent developments and the future we envision for Cardano, we think ease of access, mobile accessibility, and a general improvement in the user experience for Cardano Apps are of utmost importance to drive massive adoption of the Cardano Network in general. The future is mobile, and refined and well-designed experiences are the only thing regular users are expecting.

Because of this, we want to create a mobile-ready Tent as stated before, providing a first-class user experience and allowing a wider audience, regardless of whether on mobile or desktop to experience the power of the Cardano Blockchain through secure trading in a trustless environment.

Our Approach & Process

We already have a working product, which serves as a base for this development, but with Tent being a complex system with lots of moving parts, creating a smooth and seamless mobile experience is a challenge in itself.

Our approach and process are based on the Design Thinking process, based on emphasizing, defining, ideating, prototyping, and testing solutions. This is the industry standard process for any design and strategy-related problem.

When we apply that to create our mobile solution, it boils down to the following:

1. Research & Analysis
2. Brainstorming & Prototyping
3. User Experience Design
4. User Interface Design
5. Testing And Optimization
6. Development & Implementation
7. Beta Testing
8. Feedback Implementation
9. Full Release

Benefits

• Well-designed experiences and a strong app ecosystem raise both the real and the perceived value for the whole Cardano ecosystem
• Ecosystem growth through a wider audience reach thanks to mobile accessibility
• Easy and accessible trustless and secure trading for everyone
• Scam mitigation through the use of a trustless platform
• No percentage-based cost for trading
• Network optimization through the use of single multi-signature transactions

Outputs

• A fully functional p2p trading experience for Cardano's mobile wallets respecting the implementation standards

[IMPACT] Please describe how your proposed solution will address the Challenge that you have submitted it in.

We will develop mobile functionality and compatibility for Tent, using industry-standard practices and processes to ensure an accessible, easy-to-use, well-designed first-class user interface and experience.

[IMPACT] What are the main risks that could prevent you from delivering the project successfully and please explain how you will mitigate each risk?

Since we already have a working product and this catalyst proposal is just about making it better and more accessible for a wider audience, there are not many risks involved. We have been doing this for many years now, so we know the process and the requirements to bring a digital product to market.

Potential non-critical risks include delays because of unexpected issues during design or development time, and wallet-compatibility issues because of not following CIP standards.

[FEASIBILITY] Please provide a detailed plan, including timeline and key milestones for delivering your proposal.

Timeline Overview

Research Phase

• Timeframe: 2 Weeks
• Result: Benchmark and Design Directions

Prototyping

• Timeframe: 1-2 Weeks
• Result: Quick UX-Focused Prototypes

Design

• Timeframe: 2 Weeks
• Result: Full UX & UI Design

Testing and Revisions

• Timeframe: 2 Weeks
• Result: Final Product Flow & Design

Development

• Timeframe: 2-4 Weeks
• Result: Fully Functional Product ready for internal testing

Closed Beta

• Timeframe: 1-2 Weeks
• Result: Feedback gathering from users

Open Beta

• Timeframe: 2-4 Weeks
• Result: Feedback & data gathered from users

Full Release

[FEASIBILITY] Please provide a detailed budget breakdown.

Total Budget: $18,500

UI & UX Design: $8,000

• Research, Prototyping, User Flows, Look & Feel, Copywriting, Components, Assets, and Screen Designs

Development: $8,000

• Front End Development, Back End Development, Blockchain Development

Marketing & Design: $2,500

• Marketing Material Creation, Graphics Design, Copywriting, and Community Management to appeal to this new potential wider audience

[FEASIBILITY] Please provide details of the people who will work on the project.

Sam Portillo: Strategy

Over 10 years of experience in design & business strategy. Has worked with the biggest brand in El Salvador and some Fortune 500 companies in the US.

• Twitter, Linked In, Strategy & Design Agency Website, Portfolio

Carlos Arnecke: Product Design

Over 10 years of experience in design and digital marketing.

• Twitter, Personal Website (Portfolio), Design Portfolio

Horia Schau: Lead Developer

Full-stack front-end, back-end, and Cardano Developer.

• Twitter

Roberto Burgos: Project Manager

Has a background in video and film production and management.

• Twitter, Production Company Portfolio

Fernando Pocasangre: Copywriting

Content Creation Expert

• Instagram, Twitter

Defie Mazariego: Graphic Design & Illustration

• Instagram, Behance

Maria Martin: Front End Development Support

[FEASIBILITY] If you are funded, will you return to Catalyst in a later round for further funding? Please explain why / why not.

For this specific mobile development and implementation, there will be no further funding required. That being said, we have big plans for Tent, and there are many ambitious ideas that will need further Catalyst funding.

[FEASIBILITY] Are you or any member of your team working on any other proposals in this Fund9?

[FEASIBILITY] Are you or your team working on any other proposals from previous Funds?

[AUDITABILITY] Please describe what you will measure to track your project's progress, and how will you measure these?

Since this is a complete development for Tent, we will be giving periodic updates according to the previously established timeline, also sharing our progress every step of the way.

[AUDITABILITY] What does success for this project look like?

A full public release with positive user feedback, accompanied by analytics data that clearly indicate the usage and adoption of the mobile iteration of Tent.

[AUDITABILITY] Please provide information on whether this proposal is a continuation of a previously funded project in Catalyst or an entirely new one.

Entirely new one. We have been self-funded until now, but we hope this and other Catalyst proposals allow us to take our project to the next level, always adding up to the Cardano Ecosystem.