Olympics–Shots promotion platform

[GENERAL] Summarize your solution to the problem.

Flashot, 45 sec. short media, provides an block-chain based platform for meeting demand by entities willing to promote a specific product, masterpiece or location and video, picture, comic art-makers

[GENERAL] Summarize your relevant experience.

Mechatronics engineer, 10+ y entrepreneur experience, Plutus PP graduate, green-fields start-ups in China and Japan in sectors. Over 15 years business development experience

[IMPACT] Please describe your proposed solution.

Describe the solution of the problem

Flashot (from Flash Shot) provides a block-chain based platform for meeting demand by entities willing to promote a specific product, or a tourism location and talented, inspiring video-makers who can provide videos or pictures collection covering requested features, all bundled through a smart contract.

[IMPACT] Please describe how your proposed solution will address the Challenge that you have submitted it in.

Smart contracts and NFTs become a useful and effective tool to bring about a win-win relationship between service providers, the video makers and stakeholders. Intermediation fees are eliminated and required features are set trasparently through smart contracts. Also copyrights and reproduction right are duly governed through NFTs

Additionally the international visibility in which the dApp and its platform exist allow for a significant enhancement of Cardano presence, showing a real impact in terms of utility, benefits and low transaction fees advantage. Finally NFT is going to become a real-world, business related, tangible 'certificate of authenticity' to allocate rights.

[IMPACT] What are the main risks that could prevent you from delivering the project successfully and please explain how you will mitigate each risk?

-Deploying the system over a vast range of Stakeholders may bring about unexpected issues, requirements including regulatory issues.

-We plan to focus initially on sport and tourism related stakeholders. Additionally, if required we shall rely on a legal officer to make the proposal more robust

[FEASIBILITY] Please provide a detailed plan, including timeline and key milestones for delivering your proposal.

-Local stakeholders in Milan area, such as biz, industries, sports organizations, museums, parks, tourism associations, education institutions and so forth (indicated for brevity hereafter Stakeholders) reach out to Flashot dApp setting features of the short video they request for promotional purposes on occasion of Winter Olympics 2026 Milan Cortina

-Short-video will be characterized by specific digital features incl. size and will not be allowed to be longer than 45” as a basic requirement.

-Flashot will take care of file management, including storage

-Video makers browse and select requests. After selection and smart contracts signing they provide videos matching expected requirements

-In case of subtle gap between expectations and provided work, Flashot will mediate between the parties

-Videos content is also screened by Flashot to prevent inappropriate ones

-A photos/pictures sequence reportage, comic art illustrations sequences with or without edited text or spoken language will be considered a Flashot as well

Rolling Schedule

Funding: Aug 2022

Stage 1

• Front end development: Sep - Oct 2022
• Back end development: Nov 2022 – Apr. 2023
• Audit: May 2023 – Jul 2023

Stage 2

• Marketing promotion with stakeholders and video makers: Apr.2023 – Oct. 2023
• Community building: Apr.2023
• Video/Pictures/Comics competition launch: May 2023
• dApp Deployment: Aug 2023
• Users registration start: Sep 2023
• Smart Contract transactions start: Sep 2023

Business Model

• ADA is the utility token
• Stakeholders’ access fee is 10 ADA at registration as one smart contract is set.
• Stakeholders set requirements and reward value in ADA for the Flashot they request with a minimum 10 ADA for each one plus transactions fees, 2 ADA
• Video-makers receive 25 ADA for each completed videos fulfilling smart contract requirements
• Videos copyrights belong to Flashot. Stakeholders acquires a NFT, the right of reproducing the video and showing it on any platforms.
• Smart contract defines reproduction rights as follows:
• Reproduction rights is limited by a set number of ‘likes’ and ‘views’ (if Flashot becomes very popular the stakeholder benefit increases and additional fees are charged as indicated below)
• Stakeholders will pay additional 100 ADA for assuring continuity of having video reproduction rights after 100 ‘likes’ are achieved or 300 ‘views’
• Stakeholders will pay another additional 300 ADA for assuring continuity of having video reproduction rights after 500 ‘likes’ are achieved or 2000 ‘views’. Afterwards reproduction rights validity will be 2 years
• Video, picture, comic art makers access fee is 50 ADA at registration to prevent abuses; an additional 200 ADA one-time fee is charged after a income larger than 500 ADA is achieved
• It will be Video-makers responsibility to deal with income tax issues related to incomes from this activity

Flashot Platform incomes:

• reproduction rights extension
• marketing cross-selling related to the specific event

Marketing promotion with stakeholders -Activities

-Local Industry associations, local Olympic committee, local municipalities, chambers of commerce, educational and cultural institutions, small-medium enterprises associations and free lancers will be addressed mainly through socials and specific events to be identified

-attending Olympics related committee events

-inviting and selecting representative sport ‘authority’ to join the platform launch

-local city council involvement through formal contacts

-local Industry Chambers involvement and attracting effective companies and entrepreneurs

-local school institutions involvement

-video, picture, comic art makers involvement through photo and video competition launch

Training Activities

• Concept video launch: Dec 2022
• Schedule meeting with key stakeholders: Jan. 2023 – July 2023
• dApp presentation and functionality training to Stakeholders: May – Jul 2023
• Video, picture, comic art makers promotion campaign, competition: May - Oct 2023

Rolling Schedule

Funding: Aug 2022

Stage 1

• Front end development: Sep.- Oct. 2022
• Back end development: Nov.2022 – Apr. 2023
• Audit: May 2023 – Jun 2023

Stage 2

• Marketing promotion with stakeholders and Video/Pictures/Comics makers: Apr 2023 – Oct 2023
• Community building: Apr.2023
• Video/Pictures/Comics competition launch: May 2023
• dApp Deployment: July 2023

[FEASIBILITY] Please provide a detailed budget breakdown.

• Front and Back-end developer : 3000 USD
• dApp marketing promotion: 10000 USD
• Server running and maintenance fees: 2000 USD

[FEASIBILITY] Please provide details of the people who will work on the project.

Team members

-Gabriele, 10+ years as entrepreneur, IoT designer and robot system engineer

https://www.linkedin.com/in/gabriele-c-57b3579/

https://github.com/GabriIT

-Samuel, 3+ y front-end engineer

https://www.linkedin.com/in/samuel-santos-5217831aa/

https://github.com/SamuelSSan28

-Mateus, 2+ y back-end engineer

https://github.com/mateusap1

-Athena team was created during the 2.Plutus Pioneer Program and successfully achieved the final stage to the Hackathon (Aug. - Oct. 2021)

-In May 2022, Project Catalyst Fund 8 Proposal ‘Crowdfunding with inbuilt mediation' (not related to this project) was successfully funded and deployment work has just started

https://cardano.ideascale.com/c/idea/397053

[FEASIBILITY] If you are funded, will you return to Catalyst in a later round for further funding? Please explain why / why not.

If funded, I will strive for project deployment as for project schedule. I do not plan to have additional funding for this project because in my opinion will be affecting the trust put by those who funded it at first instance.

[FEASIBILITY] Are you or any member of your team working on any other proposals in this Fund9?

[FEASIBILITY] Are you or your team working on any other proposals from previous Funds?

[AUDITABILITY] Please describe what you will measure to track your project's progress, and how will you measure these?

KPI

• Concept video: Dec. 2022
• Back end platform completion: Apr.2023
• Registered users: > 600 by end Dec.2023
• media production realized by Dec.2023: > 200

Figures will be reported monthly

[AUDITABILITY] What does success for this project look like?

Smooth deployment of the dApp with registered users > 600 entities by Dec 2023 will represent a success

[AUDITABILITY] Please provide information on whether this proposal is a continuation of a previously funded project in Catalyst or an entirely new one.

This is a new proposal