Cardojo: Cardano in Asia

[GENERAL] Summarize your solution to the problem.

With community outreach we showcase NFT use cases to onboard and accompany Asian communities and businesses on their journey of creating legally compliant Cardano products and services.

[GENERAL] Summarize your relevant experience.

Highly engaged Cardano + Catalyst veterans funded in Fund 5,6,7,8, experienced educators in schools + universities, fitness + martial arts coaches, researchers, entrepreneurs, accountant, business development, and NFT, 2D & 3D artists.

[IMPACT] Please describe your proposed solution.

Credit to VHL Studio

Cardojo Umbrella Universe

Cardojo Vision:

• With an initial focus on Asia and the Asia markets:
• Enabling value creation for brands, creatives and communities in the digital revolution
• Accelerate and enhance grassroots led positive social and environmental impact
• Paving the way for mass adoption of web 3 goods and services through community initiatives by unlocking human potential, facilitating connectivity, and empowering entrepreneurs

Cardojo Mission:

• Using the power of Cardano’s blockchain technology for good (through use cases such as NFTs)
• Bringing Blockchain4Good, Cardano4Good and NFT4Good to life, by and for the people
• Educating, consulting and onboarding diverse stakeholders in the public and private sectors, and civil society (non-profits, for-benefit, social enterprises, small and medium sized businesses) on Cardano and NFTs and how they can use the technology to their advantage
• Emphasizing the capacity of Cardano’s ecosystem for sustainable, impactful and positive change
• Inspiring individuals and businesses that align with our vision of a ‘4 Good’ business company and project, in Asia and globally, to join the movement of positive change by showing them what’s possible

Cardojo in Asia

Impact/Solution:

The NFT projects, Twitter spaces, and social media accounts under the Cardojo umbrella will: 

a) increase awareness of the use cases and advantages of blockchain, Web 3.0, NFTs (specifically Cardano) 

b) actively provide consultation and onboarding services for traditional, “non-blockchain” and “non-crypto” businesses and organizations based in Asia or with a significant presence and/or market share in Asia.

This is the first phase of what we envision to be a long-term, ongoing project that will benefit ALL involved. 

For example, the Kame Krew Cardano NFT project (Drop Date TBC) seeks to disrupt the traditional fund-raising landscape with an alternative by providing an incentive to participate for all involved: the people in need, the holders, the project team, and the Cardano ecosystem and community as a whole. 

Minters of the NFT will be given the opportunity for real-world utility to train with fitness & martial arts coaches through their generous support. A community of like-minded and passionate individuals can be built, and athletes and trainers can be onboarded into the Cardano community.

Blockchain essentially allows NFTs to tokenize community. NFTs give individual artists, athletes, celebrities, charities, schools, businesses and nations unique ways to build on their brand and establish community. On the surface, one can liken an PFP NFT to purchasing a sports jersey supporting a particular team. However, if you’re reading this proposal, you may likely understand that NFTs are capable of so much more. The unique, immutable, and easily transferable nature of NFTs create much more possibilities for community engagement as opposed to just simple team swag or merch (but that can very easily be worked into an NFT project as real-world utility as well).

Asia has four of the top five countries in the world for NFT adoption (The Philippines, Thailand, Malaysia and Vietnam). Our core project team has connections to all of them. 

The widespread adoption and acceptance of gaming culture, the veneration of “gachapon” or little trinket, collectible vending machines, and proliferation of “point cards” (points accumulated with purchases that can be exchanged for rare collectibles) in convenience stores - all of these factors and more make the Asian communities and markets a perfect place for Cardano NFT adoption to take off!

In addition, it is likely that mainstream intellectual properties will enter the metaverse and NFT space. Having Cardano NFTs that align with the powerful ethos of Cardano and grounded in real-world utility and use cases, to support real-world businesses and missions will effectively “future-proof” the NFT projects we choose to build.

All in all, Cardojo’s ultimate mission will be to onboard as many businesses and organizations in Asia (and globally eventually) as possible through Education, Use case exploration leveraging NFTs, Community building and growth via Twitter spaces and social media engagement with the view of bringing greater value to existing projects, and creating projects with entrepreneurs that will reward all parties and stakeholders involved: be it the businesses/charitable organizations/missions involved, to their supporters/minters/holders, and their on the ground and decentralized project teams.

Our proof of concept NFT collections to be used to support our initial Cardojo onboarding efforts:

Kame Krew

https://twitter.com/KameKrewCNFT

#CardanoNFT project with a charitable focus on empowering kids. Inspired by the purposeful missions of the #Cardano #ADA SPO community + martial arts.

Streets of ADA - A Samsudin Brothers Projek

https://twitter.com/streetsofada

A Samsudin Brothers Projek brings to the Cardano community and world…

“Crime is a disease and it is running rampant in the Cardojo universe.

All of life, law and order is at stake.

The only place a cure exists is on the Streets of ADA.”

Streets of ADA VHS Era Anime/Manga Concept Teaser Trailer

Bringing these communities together in an unprecedented way exclusively on Cardano for the first drop, Streets of ADA aims to take the #NFT4Good, #Blockchain4Good and #Cardano4Good concepts to an unprecedented level for real life impact.

Connecting fans of classics from the 80s and 90s era of world cinema, gaming, anime, and martial arts practitioners and communities, by owning a Streets of ADA NFT individuals join a collective that unlocks in real life utility. Utility such as access to a global network of martial artists, coaches, sifus, champions and Grandmasters and exclusive perks such as 1-2-1 training and mentoring opportunities, and much more.

Joining the Streets of ADA is an investment in your own wellbeing, plants the seeds for your mind, body and spirit to flourish in a forest of peace, and is a financial investment in impactful positive social and environmental grassroots led, community projects that help direct needed funds to enable change agents to uplift themselves and their communities in real life by leveraging Cardano4Good. 

These technologies, these tools were made by us, for us. And despite the forces that be, such tools should be used to help unlock our creative potential, set free our abilities to be a force for good in our worlds, inspire hope, and empower action. Cardojo aims to accelerate progress in this direction, using the tools available to us, and yet to be in the hands of those in Asia, for instance.

Synergy with other Project Catalyst funded proposals:

In order to have greater impact at scale and to support ecosystem growth aligned with Cardano 4 Impact Community Initiatives, we will explore leveraging the research and work our team members are engaged with as part of the Cardano4Climate (C4C) team. 

Fund 8 funded proposals that connect with our vision and mission at Cardojo are the impact lead and community lead generation models, to inform and guide our Cardojo framework and approach:

• Cross-Chain Impact Lead Generator
• https://cardano.ideascale.com/c/idea/402760

• Community Lead Generation
• https://cardano.ideascale.com/c/idea/397339

Cardojo

If we are funded via Project Catalyst, we will explore and document our legal and financially compliant journey from the start, to register as a For Benefit/Social Enterprise. 

We will proceed to onboard companies and projects that align with our vision of a #Blockchain4Good, #NFT4Good business/company.

We will explore and open all avenues into the ecosystem and accompany companies and projects towards achieving their goals, be it via tokenizing impact or using NFTs for fundraising and community building. We have connections and collaborations throughout the Cardano and broader Blockchain4Good ecosystem, and will turn to our advisors, partners and experts for their relevant expertise and services where and when applicable.

Cardojo aims to be accessible to those who would benefit from our services, who with the help of these tools could improve their business triple bottom line of positive impact on people, planet and profit but don't know how and can’t afford expensive consultants. 

Cardojo can help them on their journey of innovation and impact. For instance, with their uniquely created and crafted NFT collection with the help of our team, their community of holders can share their staking rewards via impact driven SPOS with a pool/treasury that can be used to further finance consulting businesses and communities. This is the long term aim. This first phase will demonstrate the proof of concept works and that there is indeed an opportunity and demand for this.

[IMPACT] Please describe how your proposed solution will address the Challenge that you have submitted it in.

Why is it important?

In order for wider and eventual mass adoption of Cardano (and blockchain in general) to occur, the key step is the onboarding stage. 

Cardojo aims to demystify blockchain, Cardano, and NFTs and act as a bridge for businesses and organizations based in Asia to understand the utility and potential of NFT technology.

Context

The top 4 countries for NFT adoption in the world are in Asia. They are:

1. Philippines
2. Thailand
3. Malaysia
4. Vietnam

We are focusing our initial efforts on the top 3 countries for this Cardojo proof of concept.

UN Sustainable Development Goals

Out of 163 countries that have adopted the UN SDGs as measures and have data for open access, measuring each country’s progress on the 17 Sustainable Development Goals, Philippines, Thailand and Malaysia rank as follows:

1. Philippines- https://dashboards.sdgindex.org/profiles/philippines 95/163

1. Thailand- https://dashboards.sdgindex.org/profiles/thailand 44/163

1. Malaysia - https://dashboards.sdgindex.org/profiles/malaysia 72/163

https://dashboards.sdgindex.org/rankings

If funded, we will be able to build a foundation and framework for sustainable funding. 

Cardojo will bring diverse people together as demonstrated by the makeup of our core team, advisors and partners. 

Cardojo will bring together a collective network of experienced OG and ‘under the radar’ creatives, artists, developers, moderators/marketing personnel, consultants, business development experts and more, together, with the view to on board those external to Cardano, who stand to benefit from the opportunities available.

Cardojo will leverage its network to serve businesses and companies that are aligned with our Blockchain and NFT4Good values, and provide bespoke support and guidance, and leverage our talented and experienced team to advise and create NFTs that will appeal and onboard the Asian public and their communities. 

The Project Catalyst funds will allow us to coordinate and enable us to have the resources to finance virtual or physical meetups within Asian communities. Additionally, funding will provide us with the resources to cover the costs of marketing and communication, and temporarily cover the costs for moderators in Discord and community management until we are able to self-finance our operations sustainably, as we carry out outreach work and deliver services to relevant and interested small, medium sized and large business and organizations. 

and offset the costs associated with outreach to relevant and interested small businesses and organizations. 

Community members and participants of Cardojo, operating as the Asia focused branch within the umbrella of Cardojo, can find a role that best utilizes their talents and fulfills their passions.

Cardojo activities will include:

• Onboarding businesses, companies and people who are unfamiliar with blockchain, crypto, NFTS, and Cardano
• Consulting them on the use-cases and what is possible in the space
• Value for their business, project
• Guidance on how to navigate this journey
• Accompany them to become legally compliant and financially sound from the start

With Cardojo, new entrants to the ecosystem will be able to see what is out there and what is possible, introduced by real people, to real projects.

With our focus on Asia initially, this proposal is actively building a team made up of people who are active and flourishing in the space, having a positive impact, and aligned with Cardojo’s Vision and Mission, and are Asian/connected to Asia.

Our advisors and partners:

Cardojo will achieve success on its vision and mission with the support of Cardano community members who are actively involved with projects in the ecosystem.

By enlisting the support of experienced OGs in the NFT/ CNFT space, with the belief that we are stronger together, Cardojo seeks to:

• Create more value creation opportunities for each project
• Bring more eyes to the projects
• Connect project teams with others in this Cardojo ‘Catalyst’ facilitated Collective and wider impact Cardano Community ✊ 

Those who join the Cardojo network, and seek to take on the role of lead generation to help onboard external businesses and individuals into the Cardano ecosystem, can do so armed with the confidence, knowledge, resources and tools to successfully onboard and enable people and businesses to explore and discover what may benefit them from entering the Cardano ecosystem.

These new entrants who may be unaware of what is possible by integrating such technology, and how this looks tangibly, and what their business or NFT project could potentially look like, need not look further than the members of our Cardojo Collective.

Being of Asian heritage isn't necessary to join the Cardojo community! 

You need to however agree with our vision and mission, and see the potential and need to support our fellows in Asia to join this growing, diverse and decentralized Cardano community.

Our Cardojo team will work to connect and onboard communities and stakeholders based in Asia, and present them with what is possible, and who is doing what in the ecosystem.This in turn will help them get a sense of what's tangibly possible for their business, project and community. 

With our growing network of advisors and partners, our onboarding process will enable new entrants to the Cardano ecosystem to have the chance to access our network of experts. Our consultant services will draw on this wealth of collective intelligence and resources.

The Cardojo network, with a focus on Asia for this proposal, will facilitate knowledge and cultural exchange, with participation being flexible.

How big is the potential market?

• NFTs rose to become a $40billion market in 2021. - https://www.ft.com/content/e95f5ac2-0476-41f4-abd4-8a99faa7737d

• There is a positive correlation between awareness of NFTs and ownership of NFTs - https://www.nasdaq.com/articles/the-current-state-of-worldwide-nft-adoption

• According to Google trends, out of 70 countries around the world, the search term NFT is most searched by consumers in Asia and Oceania - https://www.statista.com/statistics/1265980/nft-online-search-interest-country/

• According to research from Finder, NFT adoption in Southeast Asia is rising, with the region having the highest adoption rates worldwide. Finder’s online survey polled over 28,000 people across 20 countries and asked about their NFT ownership status. The Philippines ranks first with 32% ownership, Thailand second with 27%, and Malaysia third with 24%...As documented by Finder, the current forecast is that the adoption of NFTs will be as high as 41% in the region. - https://techcollectivesea.com/2022/03/07/nft-adoption-southeast-asia/

• “Southeast Asia, with nearly 700 million residents, has one of the world’s fastest-growing populations; 480 million of them are active internet users and more are coming online. By 2040, Asia is estimated to make up half of global GDP and 40% of global consumption, with much of it coming from the 10-member Association of Southeast Asian Nations (ASEAN), a report by Pinebridge Investments found.” - https://techcrunch.com/2022/06/14/crypto-southast-asia-2022/?guccounter=1&guce_referrer=aHR0cHM6Ly93d3cuZ29vZ2xlLmNvbS8&guce_referrer_sig=AQAAACxS37BZBm-EERLRYC5q4niKmL0E638RL5wAjDuCUlkaEqZXvZMm-EL47SERdbzdF-K4XcUGqVNHZbAI11vgthk499dbhYcyFMQksG3f5zS4ewl8HQFuD0jYbMq_lr2AV0HGkSs5LqXMx8cUrvdKIb0z7Z0w4xi0nu-2VXEFvGS6

• “Of the world’s estimated 1.7 billion unbanked people today, 290 million are in Southeast Asia. In the Philippines, for instance, 71% of the country’s adults do not have access to a bank account, equating to more than 51 million people.” - https://forkast.news/central-southeast-asia-fastest-growing-regions-cryptocurrency/

• “Southeast Asian nations may also wish to establish further initiatives designed to educate the public and promote social responsibility around blockchain, such as outlining due diligence procedures and best practices around crypto assets, as well as ethical cryptocurrency mining. An educated and socially responsible populace would reduce the need for heavy-handed regulations as far as possible, thereby allowing for a conducive business environment, and also ensure that users themselves are adequately protected.” - https://thediplomat.com/2022/06/blockchain-in-southeast-asia-striking-a-balance-between-innovation-and-protection/

Philippines:

“In the Philippines, where cash remittances account for more than 9% of total GDP, cryptocurrency wallets are becoming the preferred tool for such transfers. Cash remittances increased by 5.2% year on year in the first 11 months of 2021, to US$28.4bn. Cryptocurrency is a cheap way of sending remittances for large unbanked populations, as long as they have sufficient access to smartphones and the internet, as in the Philippines.” - https://www.eiu.com/n/cryptocurrency-regulation-diverges-across-asia/

What we have already accomplished:

Raz has been working on connecting the dots between Cardano and Sustainability. He joined Steve as Co-Founder of Cardojo, having connected with a shared passion for martial arts, education and anime. Not to mention a common belief of the power of Cardano and its community to be a force for good and to drive positive change in our world. 

Raz has been actively working on driving the Cardano ecosystem towards impact purposes. With a focus on research, stories and projects in the Blockchain4Good and NFT4Good space, and tools for the community with the Cardano AIM SDG Proposer Tool, and SDG Search Tool. Raz is Co-founder of Sustainable ADA, and a founding member of Cardano4Climate, The Catalyst School, and UN and SDG Coordinator at wada. Co-founder of A Samsudin Brother’s Projek and Creator of Streets of ADA.

Known as Kame Coin in the Cardano community, Steve founded the weekly space Cardojo with co-host and artist Edwin Nieves. Cardojo meets weekly for a discussion on martial arts, fitness, philosophy, NFTs, Web 3, and the Cardano community. Currently, he’s active at work on creating Kame Krew, a #NFT4Good, #Blockchain4Good NFT project focusing on raising funds for a rural Muay Thai gym trying to provide a safe home for children impacted by poverty. Kame Krew is part of the Cardojo umbrella and will continue to work to promote awareness and change the lives of children affected by poverty!

What does success look like?

The success of our project will mean that we will have created a first foothold in Asia, with a focus on Philippines, Thailand and Malaysia, for onboarding and bridging businesses and communities into Cardano and NFTs.

Cardojo can act as a portal and launchpad that can be used for more similar projects across Philippines, Thailand and Malaysia, and across Asia, and beyond!

The positive ripple effect will be immense, with our initial targeted ‘clients’ that are traditionally as of now disconnected from the Blockchain, Crypto and Cardano worlds. They will be inspired, and able to feel confident and empowered to carve a sustainable business path for themselves, their teams, their communities as architects of the future, and role models in their community.

Long term vision:

6 months:

We have onboarded 6 Asian businesses.

They are now active Cardano community members, and have brought their community onboard to the Cardano community, or grown their community with the support of Cardojo and the network. 

The businesses are aware of the steps they need to take to be legally compliant in France and their country of origin in order to take the necessary steps from the start. 

The companies and projects are proposing in Project Catalyst.

Cardojo is sustaining its operations sustainably via consultant paid services, NFT sales. 

These stories are shared on the Sustainable ADA news platform. 

Companies and businesses building on Cardano that are considered #Blockchain4Good projects/ #NFT4Good projects can enter the Positive Blockchain open access database for greater cross chain cross fertilisation.

12 months:

We have onboarded 12 Asian businesses.

They are now active Cardano community members, and have brought their community onboard to the Cardano community, or grown their community with the support of Cardojo and the network. 

The businesses are aware of the steps they need to take to be legally compliant in France and their country of origin in order to take the necessary steps from the start. 

The companies and projects are proposing in Project Catalyst.

Cardojo able to sustain its operations sustainably via consultant paid services, NFT sales. 

Our onboarded businesses are contributing their success stories and case studies to our growing network for community benefit and collective intelligence. 

These stories are shared on the Sustainable ADA news platform. 

Companies and businesses building on Cardano that are considered #Blockchain4Good projects/ #NFT4Good projects can enter the Positive Blockchain open access database for greater cross chain cross fertilisation.

How will the outcomes of your project be communicated or marketed once completed?)

We will communicate our proposal updates and project progress via our websites and social media pages. 

Stories of successful onboarded companies and projects will be shared on the www.sustainableada.com news pages, with the view of further spotlighting #Blockchain4Good projects, and #NFT4Good projects.

[IMPACT] What are the main risks that could prevent you from delivering the project successfully and please explain how you will mitigate each risk?

Working on this project whilst managing an existing workload: 

Working and managing diverse responsibilities and workloads will require constant communication between team members. Group members must be clearly aware of individual responsibilities and plan accordingly to meet project expectations. We are all deeply invested in ensuring we have sustainable work practices whilst bringing our visions of success for this project to life.

Working in a decentralized team:

Similar to the above, communication is key. With project members in different time zones, communication and consistent meetings are going to be keys to Cardojo’s success. On the other hand, what is perceived as a challenge can be a strength - with a decentralized, global team, team members will be that much more effective in the onboarding process and be ready to respond to questions or concerns from businesses or companies. Our core team are all experienced in this regard. 

Working in a space with legal and financial uncertainty: 

We are including legal and financial professionals based in France and seeking to find the appropriate professionals in the jurisdictions we are working to onboard business from. As part of the Cardojo journey of registering as legally compliant entities, our operations from the start will be documented for community benefit, as well as providing this service for those we onboard to ensure we provide a full package for those we serve.

Currency exchange volatility:

Can exchange ADA into a stable coin (Djed TBC) or fiat accordingly upon receival of funds.

Operating in a context that may be sensitive with cultural awareness:

We are a diverse team made up of Asian individuals with experience of living and working in Asia, with Asians, and have a deep understanding of the cultural norms and nuances that will prove beneficial in communicating and onboarding processes. Crypto can be seen as a subject of contention and we are all well versed in handling such discussions and topics with patient understanding and sensitivity with regards to privacy and non disclosure agreements where appropriate.

[FEASIBILITY] Please provide a detailed plan, including timeline and key milestones for delivering your proposal.

Phase 1: September - October (Week 1 - week 8)

• Simultaneously document the journey of registering Cardojo and Cardasia as legally compliant entities (as part of a A-Z How to guide in French and English, as well as translated into Tagalog, Thai and Malay)
• Secure legal and financial professionals in Philippines, Thailand and Malaysia for the work of producing documentation and registering processes
• Produce the onboarding resources, adapting existing resources and community curated resources artistically, with the talents in our team and network
• Examples include:
• How to be a business leveraging Cardano
• How to be a NFT artist
• How to leverage NFTs for to support your business
• A step by step of how to buy a NFT
• How to open a wallet
• How to buy crypto
• How to buy a NFT
• How to sell a NFT
• How to legally trade crypto and offramp from crypto (ADA) to fiat and vice versa
• And more…

• Target potential businesses and projects for onboarding

Phase 2: October - November

• Commence onboarding and documenting the journey of new entrants taking a legally compliant path with the support of Cardojo

Phase 3: October - December

• Successfully onboarded companies are active participants in the Cardano ecosystem

Managing workload:

This Fund 9 will be the first time for our Cardojo, Kame Krew, A Samsudin Brothers Projek teams to collaborate together for a proposal in Catalyst. (We will have multiple proposals submitted this Fund, across categories). We are also receiving support from Sustainable ADA.

As we have a globally decentralized, experienced, multi skilled and diverse team, working across timezones, and connected to various networks and communities, we can tap into our multiple connections and resources, to ensure we have a sustainable approach to managing our workload if we are to receive funding from Catalyst.

Here is a link explaining how Razali who is actively working on previously funded proposals and supporting this proposal, shall manage the workload:

https://docs.google.com/document/d/1SdUYlUODbPxgipIHgZ5uQDO3MoksnIqdONU1MGm5Uvw/edit?usp=sharing

The deliverable/s and KPIs will be:

• A-Z How to Guide for becoming a legally compliant and financially sound entity, operating in France as a crypto friendly, digital asset management Consultancy (in French and English, and translated into our target Asian country national languages)
• Proof of concept NFT projects to support the onboarding of companies and businesses operating in Asia and with an Asian community and market presence
• Articles spotlighting the #Blockchain4Good and #NFT4Good projects on the www.sustainableada.com news platform
• Resources for use in onboarding stakeholders into the Cardano ecosystem, translated into French, English, Tagalog, Thai and Malay (will explore similar initiatives in the Cardano Catalyst funded landscape to find synergy and have cost savings)

[FEASIBILITY] Please provide a detailed budget breakdown.

Cardojo Project management: 4 months x $1500 = $6000

website : Subscription fees 12 months = approx $260 x 3 websites = $780 

https://www.wix.com/upgrade/website - unlimited plan for 12 months

Unstoppable domains and yoroi compatible web 3.0 domain and handles for addresses: one off payments for life = $100

Marketing and communications, digital marketing: $2000

Onboarding resources: $6000

• Research and development:
• A-Z step by step documentation that will be open access, detailing the journey into becoming legally compliant and financially sound in France and another Asian jurisdiction:
• Onboarding educational resources sourced, collated and adapted for onboarding in Asia 
• Created with artists and our educators, and adapting open source/open access resources to be uniquely eye catching and high quality community resources that will be used as part of the pilot of onboarding businesses and communities in:
• Philippines
• Thailand
• Malaysia

Developer/ Minting NFT fees: $4000 

Pilot projects:

kame krew drop 1 (250) TBC

Streets of ADA drop 1 (TBC) 

Reserves for covering costs for the pilot projects + client examples and demonstrations)

https://landingpage-pro.nft-maker.io/pro

Community management = Cardojo Twitterspaces/Zoom calls (1 host, 1 co-host/moderator. Once a week at an Asia friendly timezone in English and with translation where possible)

One space:

• 2 hours x $40 = $80
• 2 hosts = 2 x $80 = $160
• 12 spaces x 12 weeks = 12 x $160 = $1920 

Translation work of documents/resources: $600

• French
• Thai
• Tagalog
• Malay
• English

Business development/partnerships and outreach = Budget to be explored via funded proposals and onboarding mechanisms designed as part of:

• Cross-Chain Impact Lead Generator
• https://cardano.ideascale.com/c/idea/402760

• Community Lead Generation
• https://cardano.ideascale.com/c/idea/397339

• Aim to onboard businesses to participate in the Cardano ecosystem via time spent in meetings (in person, online) that lead to stakeholders : 
• Downloading wallets
• Submitting Catalyst Proposals
• Engaging as Proposal Assessors
• Attending and engaging in public meetings (Town Halls etc)

Ambassadors

Exploring reward incentives for growing our network lead generators

Venue rental for in person workshops (we will try to make use of community resources in locations for physical meetup workshops to keep costs low): $1500

Travel costs: $2000

(in person meetings, demonstrations etc)

Contingency = $3000 USD

Total = $27900

We will explore collaborating with the DYOR Tool - https://www.scatdao.com/dyor-tool in the efforts of ensuring we operate in transparency and for community benefit https://dyortool.io

[FEASIBILITY] Please provide details of the people who will work on the project.

Core Team: 

• Spans 6 continents
• 9 languages
• +100 years of experience across multiple industries, sectors, and an interdisciplinary, diverse team. 
• A mix of Cardano OGs, Catalyst Veterans, NFT Sold Out project teams, Mixed Martial Artists, Educators, Community Impact Projects, Researchers, Creatives, Artists, Filmmakers and Blockchain4Good and NFT4Good Cross Chain Community Members

Cardojo Founders:

Raz aka Razali Samsudin, Paris & London (Filipino, Malaysian and Sri Lankan heritage)

Credit Joseph Miranda

• Active Cardano community member working to drive the ecosystem to positive impact purposes. 
• 14 years of experience as an international, interdisciplinary Educator from early years settings to postgraduate level, with a background in social sciences, humanities, and sustainability. 
• Freelance Writer, Editor, Digital Economy, Blockchain, Sustainability and Impact Measurements Researcher (#Blockchain4Good, #Cardano4Good, #NFT4Good), Social Entrepreneur, Catalyst Proposal Mentor. 
• Co-Founder of Cardojo, Co-Founder of A Samsudin Brothers Projek, Co-Founder of Sustainable ADA, Social and Environmental Impact Projects Director at The Art Suite, UN SDG and Education Coordinator at wada, Contributor at Cardano AIM behind community tools such as the SDG Proposer Tool, SDG Search Tool and Voter Tool, Contributor at PositiveBlockchain, Cardano4Climate, Catalyst School and Adatruth. 
• Trained in MMA and street self-defence by Usman Raja since 2006 (TKO Gym, Canning Town and Roger Gracie Academy, Ladbroke Grove)
• Creator of Streets of ADA, A Samsudin Brother’s Projek as part of the Cardojo umbrella. 
• https://www.linkedin.com/in/razali-samsudin
• https://twitter.com/Razlosophy

Kame Krew aka Steve, Vancouver (Taiwanese Heritage)

• Known as Kame Coin in the Cardano community, Steve founded the weekly space Cardojo with co-host and artist Edwin Nieves. 
• Cardojo meets weekly for a discussion on martial arts, fitness, philosophy, NFTs, Web 3, and the Cardano community. 
• Currently, he’s active at work on creating Kame Krew, a #NFT4Good, #Blockchain4Good NFT project focusing on raising funds for a rural Muay Thai gym trying to provide a safe home for children impacted by poverty. 
• Kame Krew is part of the Cardojo umbrella and will continue to work to promote awareness and change lives of children affected by poverty!
• Steve also works as a Teacher

Artists:

TRIPL7 aka Affendi Samsudin, London (Filipino, Malaysian and Sri Lankan heritage)

• https://twitter.com/TR1PL7
• https://linktr.ee/tr1plseven
• https://se7e7n7775.wixsite.com/website
• Co-Founder of A Samsudin Brother’s Projek
• Artist and Graphic Designer
• Streets of ADA
• Sustainable ADA

Juv&Nil aka Enzo Margono - Paris (Indonesian Heritage)

• Musician, singer, composer, producer and sound design engineering
• https://www.instagram.com/juv_nil/?hl=fr

Vuiton Tran - Fintech Consultant, Paris (Vietnamese and Chinese heritage)

• 8 years of experience in Accounting and Finance, now working as a Financial consultant 
• Martial Artist as a black belt in Kyokushin Karate + many years of Kickboxing and Boxing. 
• Sports enthusiast (Crossfit, Basketball, Hiking) 
• Will be accompanying Cardojo on our journey to be legally compliant and financially sound from the start, and documenting the steps to form an A-Z how to guide, in French and English as part of his research.
• Linkedin
• Instagram

Structure

Core team:

Founders 

• Cardojo (Steve/KameKrew & Raz)
• A Samsudin Brothers Projeck (Razali & Affendi)

A Samsudin Brothers Projek 

- Razali (vision, business development/partnerships, art direction and lore writing, editor)

- Affendi (Graphic Design, 2D artist, animation)

Kame Krew

Steve (vision, Cardojo, Kame Krew)

Artists (concept art, graphic design, videography, editing and animation)

TRIPL7 aka Affendi Samsudin

• https://twitter.com/TR1PL7
• https://linktr.ee/tr1plseven
• https://se7e7n7775.wixsite.com/website
• Co-Founder of A Samsudin Brother’s Projek
• Artist and Graphic Designer
• Streets of ADA
• Sustainable ADA

Victor (VHL Studio)

• Socials: https://twitter.com/VHLstudio
• Website: http://vhlstudio.com

Edwin

• A-BitterSweet-Life: fine art, marketing and communication, videography, community moderator
• Socials: https://twitter.com/eanieves
• Instagram: https://www.instagram.com/a.bittersweet.life/
• Website: https://www.abittersweetlifestudios.com/

Razlosopher (Raz)

• https://twitter.com/Razlosophy
• https://twitter.com/streetsofada
• https://twitter.com/SustainableADA

Cardojo Social media community manager/ twitter spaces: weekly

• https://twitter.com/CoinKame
• Kame/Steve 
• Edwin
• Razlosopher/Raz 

Vuiton Tran - Fintech Consultant, France

Music production:

Juv&Nil aka Enzo Margono - Paris (Indonesian Heritage)

• Musician, singer, composer, producer and sound design engineering
• https://www.instagram.com/juv_nil/?hl=fr

Advisors/Partners:

Usman Raja (England, London - Pakistani Heritage) 

• https://www.usman-raja.com/
• https://www.nytimes.com/2017/12/29/world/europe/uk-cage-fighter-jihadis-reintegrate.html

SHOUBZ aka Sarah Margono-Samsudin, Paris (Indonesian Heritage)

• Education for Sustainable Development Project Officer - UNESCO, International Development, Corporate Partnerships, Paris, France
• https://www.linkedin.com/in/sarah-margono-samsudin-a1b41b99/

Alfred (Founder of Hotel Ginebra Barcelona, The Art Suite, Barcelona, Spain)

• https://twitter.com/theartsuitenft
• https://twitter.com/bigezdaddy2017

The Art Bank

• https://twitter.com/theartbankers

Monet Society

• https://twitter.com/monetsociety

Damian (Cardano Trees Creator, Argentina)

• https://twitter.com/CardanoTrees
• https://cardanotrees.com/

Yuri Hayashi (Yunya) - CNFT Festival (Japan)

• Yuri has been working for Shogakukan-Shueisha Productions (the video, event, and TV production division of Japan's largest publisher, Shogakukan) since 2003, and was involved in content production at the company until 2012.
• She has been deeply involved in the Japanese TV and event industry, including large-scale promotional events for the "Pokemon" movie, anime, and idol production.
• She has also translated numerous articles on the Cardano ecosystem and is the founder of CNFT is Community, a community that supports Japanese creators and companies entering the CNFT.
• She is also deeply involved with the CNFT project, hosting AMA and Twitter Space, and connecting with the CNFT community in Japan, the US, and other countries. She also organized the "CNFT Festival ~Japan meets the West~", an event that bridges the CNFT communities in Japan and abroad.
• https://twitter.com/BLUSTYURI1
• https://www.linkedin.com/in/yuri-hayashi-2a974b212/

ReiKo ₳ - Isla Diwa (Philippines)

• https://twitter.com/isladiwa
• https://artano.io/curation-council/

Thiago Martoni - Earth Natives (Brazil, Australia)

• https://www.linkedin.com/in/thiago-martoni-a8608720
• https://twitter.com/Earth_Natives

 Mushroom Mob (New Zealand)

• https://twitter.com/MushroomMob

Jamaali Roberts - Jam Jam (USA)

• I have been creating art over 20 years with a focus on painting and drawing. Come along as we take a journey through surreal , cartoon, animated, poetic, and visionary styles.
• My work explores themes of nostalgia, cultural heritage, pop culture, and humor.
• My artistic vision is to cultivate an Ujima Tribe. (Ujima means collective work and responsibility).
• This community will be built to create and educate using diverse and inclusive visual arts education.
• https://jamjamart.net/
• https://lite.link/JAMJAMARTs
• https://twitter.com/jamstarX

Ron Hill, Mandala Core Team Developer, Adosia Operations Team, SPOCRA SPO (USA)

• https://twitter.com/enterthemandala
• https://twitter.com/Decent_Reality

Oshomah Abubakar - Afrixx (Africa)

• https://twitter.com/Afrixxio
• https://twitter.com/oshomah

Tai-Mei (Taiwan)

• Tai-Mei, a Taiwanese currently based in Taiwan. She is a photographer, digital artist, community builder, and Cardano Women East space host.
• She co-founded the organization, Punk Baby House Party (PBHP), with a vision of bringing innovative NFT projects, empowering artists and collectors by developing Creator software that helps artists overcome the technical barrier to releasing their projects, and PBHP academy to bridge the language barrier, onboarding more people to participate in Cardano.
• https://twitter.com/PunkBabyHP_CNFT 

Partners:

We are actively developing existing and new partnerships regardless of Catalyst funding to develop the Cardojo global network of businesses, advisors and experts, so that we may offer the best possible services. Services backed by up to date knowledge, research informed insights and cutting edge technology, to ensure we onboard stakeholders based in Asia, and globally, with the smoothest service and offer guided routes to bring greater value to them and the ecosystem:

• Cardashift
• Swarm
• Accelerate 2030
• Connectality (Yoram)
• Cardano 4 Climate
• Catalyst School
• wada
• The Art Suite
• The Art Bank
• Monet Society
• Eastern Townhall team
• and more...

[FEASIBILITY] If you are funded, will you return to Catalyst in a later round for further funding? Please explain why / why not.

If this proposal is funded, we aim for our pilot projects to enable us to progressively work towards demonstrating and establishing a sustainable business model. Nonetheless, we cannot be 100% certain as to whether or not we will return to Catalyst in a later round as we seek to scale further afield globally in the long term.

[FEASIBILITY] Are you or any member of your team working on any other proposals in this Fund9?

[FEASIBILITY] Are you or your team working on any other proposals from previous Funds?

[AUDITABILITY] Please describe what you will measure to track your project's progress, and how will you measure these?

Participatory monitoring and evaluation from beginning to the end of the pilot project to demonstrate the case study relevance and applications for community learning from our model and journey. This will be shared as open access, publicly viewable documents on our website. 

We will measure and receive feedback from businesses, individuals and communities onboarded using google forms and have publicly accessible information that we will share via the website as google drive links. We will seek to publish testimonials where possible once consent has been given.

We will measure:

# of Asian businesses surveyed to understand their needs for Cardano-based solutions

# of Asian businesses introduced to blockchain and Cardano

# of use cases developed with Asian companies for solutions on the Cardano blockchain 

# of onboarded into Cardano

# of companies identifying opportunities to integrate Cardano into their business model

# of businesses joining Project Catalyst community

# of businesses submitting proposals in Catalyst

# of businesses downloading Cardano wallets

# of followers on all used social media platforms of Cardojo and pilot project sites (Kame Krew, Streets of ADA) 

[AUDITABILITY] What does success for this project look like?

Success of this proposal and our definition of ‘done’ is when are able to educate a significant number of Asian entrepreneurs , business and communities and support them to take their first steps in integrating Cardano in their businesses, scale into foreign markets and access the digital economy where applicable and optimum.

We have successfully supported businesses who are having a positive social and environmental impact and seeking to have further positive impact integrating the solutions Cardano offers.

As this is the first phase of our pilot project, with our ambitious vision, we are going to continue the hard work necessary to ensure that we establish the best partnerships and provide a high value network of resources for the businesses in Asia that we seek to onboard. 

[AUDITABILITY] Please provide information on whether this proposal is a continuation of a previously funded project in Catalyst or an entirely new one.

This proposal is a new proposal and not a continuation or variation of earlier proposal in any previous FUND.

Sustainable Development Goals (SDG) Rating

SDG goals:

Goal 4. Ensure inclusive and equitable quality education and promote lifelong learning opportunities for all

Goal 8. Promote sustained, inclusive and sustainable economic growth, full and productive employment and decent work for all

Goal 9. Build resilient infrastructure, promote inclusive and sustainable industrialization and foster innovation

Goal 11. Make cities and human settlements inclusive, safe, resilient and sustainable

SDG subgoals:

4.7 By 2030, ensure that all learners acquire the knowledge and skills needed to promote sustainable development, including, among others, through education for sustainable development and sustainable lifestyles, human rights, gender equality, promotion of a culture of peace and non-violence, global citizenship and appreciation of cultural diversity and of culture’s contribution to sustainable development

8.6 By 2020, substantially reduce the proportion of youth not in employment, education or training

9.c Significantly increase access to information and communications technology and strive to provide universal and affordable access to the Internet in least developed countries by 2020

11.4 Strengthen efforts to protect and safeguard the world’s cultural and natural heritage

#proposertoolsdg