Local Japanese Government Strategy

[GENERAL] Summarize your solution to the problem.

We will leverage our network of business strategists, executives, and researchers in Japan in order to provide local municipalities with the knowledge needed to consider Cardano for innovation.

[GENERAL] Summarize your relevant experience.

Eggworm is a brand experience agency that has spent over a decade establishing valuable working relationships between brands, companies and communities in Japan.

Neoculture is a collective of founders, strategists, and technologists working to create better businesses in Japan.

[IMPACT] Please describe your proposed solution.

Why we are in a unique position to approach this challenge:

• We have already been contacted by local governments in Japan.

Why have chosen to approach it in this way:

• We already provide strategy sessions and plans of action to businesses in Japan.

Who our project will engage:

• We will engage directly with elected officials and policy makers in Japan.

How our project will be implemented:

• We will hold consulting sessions and workshops with business strategists, executives, and researchers in Japan with the goal of bringing Cardano and Catalyst to local governments in Japan.

What we will produce:

• We provide a report detailing the knowledge and resources that local Japanese governments need in order to consider Cardano for innovation. We will also provide them with an actionable strategy to begin implementing Cardano and Blockchain technology into their efforts.

What will happen:

• Local governments in Japan will be presented with fresh new ideas on how to revitalize depopulated areas and serve their aging communities through Cardano and Catalyst.

• We will be able to communicate the message of Cardano and Catalyst directly to decision-makers and people of influence within the government of Japan - something that is not possible to do through traditional media, PR, or awareness campaigns.

[IMPACT] Please describe how your proposed solution will address the Challenge that you have submitted it in.

To quote the challenge description, we wish to answer the call to action.

The call to activate the Cardano community's ability to recognize and reward the opportunity to make the world a better place.

We have lived and worked in Japan for many years.

Japan is very near and dear to our hearts, and we have grown intimately familiar with many of the socio-economic challenges that our country faces.

We see a great opportunity for the Cardano community to offer its strength and support to these challenges.

By presenting local governments in Japan with the knowledge and resources needed to begin innovating with Cardano - we believe we can provide a fresh, new approach to making the world a better place for Japan's depopulated towns and aging communities.

[IMPACT] What are the main risks that could prevent you from delivering the project successfully and please explain how you will mitigate each risk?

Public perception and its nuances play a major part in Japanese business, politics, and even everyday life.

There may be participants in the project for whom appearance and reputation becomes a concern.

Therefore, we may encounter challenges relating to the disclosure of information and/or identities.

[FEASIBILITY] Please provide a detailed plan, including timeline and key milestones for delivering your proposal.

1st Month

Initial consulting sessions and outlining research to be done.

2nd Month

Conducting research and holding strategy workshops.

3rd Month

Preparing documents and materials to be presented to local governments.

[FEASIBILITY] Please provide a detailed budget breakdown.

Consulting Sessions

$5,000.00

Strategy Workshops

$5,000.00

Market Research ( Interviews )

$2,000.00

Market Research ( Surveys )

$1,000.00

Market Research ( Data Analysis )

$1,000.00

Technical Writing and Document Preparation

$1,000.00

Total

$15,000.00

[FEASIBILITY] Please provide details of the people who will work on the project.

Nick Clarke

https://www.linkedin.com/in/nickclarkeeggworm/

Nick is an international marketing professional and creative who specializes in events, marketing, and PR. Over the past decade, he has established strong and lasting relationships with clients, associates and partners stretching across a variety of industries.

Cory Lee

https://www.linkedin.com/in/coreylee/

Corey is a creative technologist and a systems designer in Japan with a career span of 10+ years in advanced web visual UX, UI, and CX systems designing. He maintains a systematic and strategic approach to his work in development and consulting.

Brano Beres

https://www.linkedin.com/in/branoberes/

Brano is a creative head running a strategic brand consulting agency in Tokyo. Over the 15 + years of his career in the creative industry, from designing to orchestrating campaigns, he acquired a wealth of insights into brand behavior - be it a global push or local japan specific.

Sach Jobb

https://www.linkedin.com/in/sachiyanka/

Sach is well known for co-founding iFLYER which has become an instrumental online hub and social network for urban culture and events in Japan. With over 15 years of experience marketing, promoting and developing technologies, Sach is one of a handful of key players in the event industry.

Haruna McWilliams

https://www.linkedin.com/in/haruna-mcwilliams-29a502a/

Haruna is a market researcher specializing in the intricacies of doing business in Japan. With 20+ years of experience, Haruna has developed a highly effective and proven approach incorporating qualitative and quantitative research, ethnography, semiotics and data analysis.

[FEASIBILITY] If you are funded, will you return to Catalyst in a later round for further funding? Please explain why / why not.

We are passionate about both Japan and Cardano.

As long as there is a Project Catalyst, we will remain involved in the community.

[FEASIBILITY] Are you or any member of your team working on any other proposals in this Fund9?

[FEASIBILITY] Are you or your team working on any other proposals from previous Funds?

[AUDITABILITY] Please describe what you will measure to track your project's progress, and how will you measure these?

1st Month

Reports detailing what was accomplished during initial consulting sessions.

2nd Month

Reports detailing what ( disclosable information ) was learned during research.

3rd Month

Reports detailing what ( disclosable information ) will be presented to local governments in Japan.

Upon Completion

Reports detailing the ( disclosable ) results of meetings with local government entities and individuals.

[AUDITABILITY] What does success for this project look like?

Success for this project is articulately communicating the message of Cardano and Catalyst to local governments in Japan.

They will be provided with a fresh, new approach to making the world a better place for Japan's depopulated towns and aging communities.

[AUDITABILITY] Please provide information on whether this proposal is a continuation of a previously funded project in Catalyst or an entirely new one.

This is a new proposal.