ADA DAY - Buenos Aires: Exploring the Cardano Ecosystem in Argentina and LATAM

[GENERAL] Name and surname of main applicant

Alex Barros

[GENERAL] Are you delivering this project as an individual or as an entity (whether formally incorporated or not)

Individual

[GENERAL] Please specify how many months you expect your project to last (from 2-12 months)

4

[GENERAL] Please indicate if your proposal has been auto-translated into English from another language

No

[GENERAL] Summarize your solution to the problem (200-character limit including spaces)

We will hold a one day Massive event for Cardano potential users and enthusiasts with speakers presenting the benefits of this ecosystem, boosting the creation of new wallets and developer onboarding.

[GENERAL] Does your project have any dependencies on other organizations, technical or otherwise?

Yes

[GENERAL] If YES, please describe what the dependency is and why you believe it is essential for your project’s delivery. If NO, please write “No dependencies.”

No Dependencies.

[GENERAL] Will your project’s output/s be fully open source?

No

[GENERAL] Please provide here more information on the open source status of your project outputs

The outcome of the project will be fully available to the public. We have an experienced creative team that will develop audiovisual content at every stage of the process: from planning and preparation to the execution of the events. We will focus on fostering community building through this effort, documenting its impact in detail.

We commit to maintaining complete transparency and openly sharing all resources with the community.

[METADATA] Horizons

Community Outreach

[SOLUTION] Please describe your proposed solution

The goal of this seminar is to unveil and expand knowledge on the most prominent projects using the Cardano blockchain in Argentina and Latin America. Targeted at both developers and blockchain enthusiasts, the event will provide a platform for exploring successful use cases and discussing future applications of this technology in the region.

The event will take place over a full day, including at least six panels with leading experts from the Cardano ecosystem, who will discuss everything from technical innovations to strategies for driving blockchain adoption. Additionally, there will be opportunities for attendees to interact with the experts through question and answer sessions, thus enriching the learning and discussion experience.

Attendance of between 100 and 150 is expected, with the option to participate in person or via live broadcasts, allowing for global reach. All sessions will be recorded and later shared on social media, ensuring that the content remains accessible long-term and to a wider audience.

With this event, we aim to strengthen the Cardano community in Latin America, celebrate its achievements, and foster a deeper understanding of the potential applications of blockchain technology, highlighting its impact and the opportunities it offers for regional development.

Schedule:

Registration

Introduction to Cardano (one speaker)

Talk: Cardano Today and Tomorrow (three panelists + moderator)

Coffee Break

Talk: Cardano and Its Uses in the Industry (three panelists + moderator)

Talk: Cardano in Latam (three panelists + moderator)

Lunch

Talk: Cardano for Developers (individual talk)

Talk: Governance in Cardano (individual talk)

Closing

[IMPACT] Please define the positive impact your project will have on the wider Cardano community

Our goal is that, following our event, an increasing number of people will become interested in the use of blockchain in general and Cardano in particular, both in Argentina and in the region. We aspire to organize a high-quality event that will be useful for Cardano developers, enabling them to present their projects to the public and, through this seminar, increase the user base and interest in this technology.

[CAPABILITY & FEASIBILITY] What is your capability to deliver your project with high levels of trust and accountability? How do you intend to validate if your approach is feasible?

Our capability to successfully execute this project with high confidence and accountability stems from the extensive expertise and robust professional backgrounds of our team members and supporting institutions. They boast a distinguished track record of managing and implementing successful initiatives aimed at fostering blockchain-oriented communities and projects.

Community Engagement:

We are deeply committed to nurturing transparent, diverse, and inclusive communities within the blockchain realm. This commitment is demonstrated through our active and strategic organization of numerous industry-related events, workshops, and conferences. These gatherings are critical in advancing education and engagement within the blockchain space.

Metrics and Impact Measurement:

To effectively measure our progress and the impact of our efforts, we will establish and monitor key performance indicators (KPIs) and other vital metrics throughout the project. Metrics such as event attendance, participant engagement, social media outreach, and the integration of new developers into the community will be periodically reviewed and reported. This will enable us to assess and enhance the project's effectiveness continuously.

[PROJECT MILESTONES] What are the key milestones you need to achieve in order to complete your project successfully?

Milestone 1: Organization and Promotion (Months 1-2)

Objective:

The initial focus of the project will be to secure the venue and date of the event, design and generate high-quality promotional content, and confirm the participation of key speakers and exhibitors.

Acceptance:

Once the event venue reservation is confirmed and the exhibitors are appropriately contacted, we will begin active promotion on social media. Additionally, we will prepare the initial drafts of educational content, establish final schedules, and confirm the speakers.

Milestone 2: Seminar Execution in Buenos Aires (Month 3)

Objective:

To carry out the seminar in Buenos Aires, providing a full day of conferences and panels with prominent speakers and showcasing the most relevant Cardano projects in LATAM.

Acceptance:

Our goal is to achieve an attendance of between 100 and 150 people, ensuring a enriching and high-quality experience for all participants, while guaranteeing wide visibility for the projects involved.

Milestone 3: Dissemination of Audiovisual Material on Social Media (Month 4)

Objective:

Edit and distribute the audiovisual material captured during the seminar, maximizing the resonance and reach of the showcased projects.

Acceptance:

Publication of the audiovisual material on appropriate social platforms and distribution of copies to the exhibitors, who will also have the opportunity to use this material to independently promote their projects.

Final Milestone:

The milestones outlined serve as a clear roadmap for executing the project in Argentina and establish criteria for assessing its success. Accomplishing each of these milestones will showcase our capacity to execute the project according to plan, thereby advancing the growth of the Cardano community within the LATAM

We will also Create a project Close-out Report and Video report for the whole of the project

[RESOURCES] Who is in the project team and what are their roles?

Alex Barros : General Project Manager - Workshop/Talks/Seminar Host and Participant

Co-Founder and Operations Director of the Argentine Blockchain Foundation, with ample experience in the field of communications/ marketing consulting, and an academic background in Political Science, a field that he studied at the University of Buenos Aires, bringing several diverse skill sets to the table that make him valuable to projects such as this, that requiere excellence in many different fields in order to succeed.

https://www.linkedin.com/in/alex-barros-garc%C3%ADa-536251134/

Victoria Belohlawek : Press and Communications Manager 

Journalist, plays a crucial role at the Blockchain Argentina Foundation as its press director . With a notable background in promoting cultural events and projects, she has brought her experience to the world of blockchain technology, boosting the visibility and impact of the foundation. Her unique combination of communication skills and passion for innovation makes her an invaluable asset to the organization and the sector as a whole.

https://www.linkedin.com/in/victoria-belohlawek-102174139/

[BUDGET & COSTS] Please provide a cost breakdown of the proposed work and resources

Answer:

-Work Team Salary: ADA 1000 x 6 x 5 meses TOTAL = ADA 30000

-Conference Room Rental: ADA 9000

-Sound and video equipment rental: ADA 5000

-Rental of furniture and equipment: ADA 3400

-Photography service: ADA 1600

-Video streaming and recording service: ADA 4500

-Materials: ADA 1600

-Construction of stands and promotional material: 4000

-Merchandising: ADA 4500

-Catering and cafeteria service: ADA 5500

-Travel expenses and transfers for exhibitors who are not from Buenos Aires: ADA 12000

-Marketing and advertising campaign: 10000

Total: 91.100 ADA

[VALUE FOR MONEY] How does the cost of the project represent value for money for the Cardano ecosystem?

1.Engaging social media native content that puts the focus on the people behind projects within the cardano ecosystem and community,

2. Marketing strategy that will take advantage of tailor made disruptive audiovisual productions that will attract new audiences and turn them into users or investors

3. Creating measurable value for projects and personalities that exist in the cardano Universe, therefore, benefiting the ecosystem as a whole, without creating the extra expense for the said  projects themselves

4. Strengthening the local Latin American and Argentinian community by hosting an event to showcase the production in question