Rebud: Expanding Existing Events To The Cardano Community

[GENERAL] Name and surname of main applicant

Christopher Roldan

[GENERAL] Are you delivering this project as an individual or as an entity (whether formally incorporated or not)

Entity (Incorporated)

[GENERAL] Please specify how many months you expect your project to last (from 2-12 months)

12

[GENERAL] Please indicate if your proposal has been auto-translated into English from another language

No

[GENERAL] Summarize your solution to the problem (200-character limit including spaces)

Our existing crypto-centric events will be enhanced to provide access to the Cardano community, giving them greater presence and engagement in the crypto space.

[GENERAL] Does your project have any dependencies on other organizations, technical or otherwise?

No

[GENERAL] If YES, please describe what the dependency is and why you believe it is essential for your project’s delivery. If NO, please write “No dependencies.”

no dependencies

[GENERAL] Will your project’s output/s be fully open source?

No

[GENERAL] Please provide here more information on the open source status of your project outputs

Our project will not be open source because we aim to maintain exclusivity for our community members. We host multiple events throughout NFT conferences, with some being open to the general public while others are reserved for community members only. This blend of accessibility allows us to create a unique experience for our dedicated supporters, which is crucial for fostering engagement and loyalty within our community. By keeping certain aspects of our project closed, we can ensure that our events remain special and tailored to our NFT holders.

[METADATA] Horizons

Events

[SOLUTION] Please describe your proposed solution

Our proposed solution focuses on enhancing our existing crypto-centric events to actively include the Cardano community, thereby increasing their visibility and engagement within the crypto space.

By integrating Cardano-focused programming into our events, we aim to create a unique platform for Cardano users to connect, network, and share ideas. This approach not only addresses the current lack of significant representation from the Cardano community at crypto events but also fosters collaboration and knowledge sharing among attendees.

The project will engage a diverse audience, including NFT holders from both Ethereum and Cardano, crypto enthusiasts, and industry professionals. This cross-chain interaction will enrich the overall experience, fostering a sense of community and shared purpose.

Our existing events provide valuable solutions, including great networking opportunities and access to a mix of holders from multiple chains. We also focus on educating newcomers about cryptocurrency, promoting onboarding, and making the crypto space more accessible.

Our unique solution benefits not only the Cardano community by providing them with a platform for greater presence but also enriches the broader crypto ecosystem by promoting inclusivity and collaboration. This initiative is vital for Cardano as it helps to strengthen its visibility and relevance within the rapidly evolving cryptocurrency landscape.

[IMPACT] Please define the positive impact your project will have on the wider Cardano community

Our project aims to create a significant positive impact on the wider Cardano community by extending our existing crypto-centric events—held annually at NFTLA, NFTNYC, NFT Las Vegas, and Art Basel Miami—to include Cardano community members. Currently, these events see very limited representation from Cardano, and by inviting this community to participate, we will enhance their visibility and engagement in the crypto space. This inclusion will not only bring sponsorship opportunities for Cardano projects but also highlight innovative initiatives within the ecosystem.

To measure the impact of our project, we will utilize both quantitative and qualitative metrics. Quantitatively, we will track attendance numbers, particularly the representation of Cardano community members at our events, and analyze the level of engagement through feedback surveys. Additionally, we will monitor the number of sponsorships secured by Cardano projects as a result of our events. Qualitatively, we will gather testimonials from attendees and Cardano projects to assess their experiences and the perceived value gained from their participation.

We plan to share the outcomes and opportunities resulting from our project through various channels. This includes publishing event recaps on our website and social media platforms, distributing newsletters to our community, and engaging with Cardano-focused forums to highlight the success of the events. Furthermore, we will collaborate with Cardano community leaders to ensure that the outputs reach a broad audience and facilitate further engagement within the Cardano ecosystem.

Ultimately, the success of our project will not only provide tangible benefits to the Cardano community but will also foster a spirit of collaboration and inclusivity, further enriching the overall cryptocurrency landscape.

[CAPABILITY & FEASIBILITY] What is your capability to deliver your project with high levels of trust and accountability? How do you intend to validate if your approach is feasible?

We have a strong capability to deliver this project with high levels of trust and accountability, as evidenced by our consistent track record of hosting successful crypto-centric events since 2022. Our presence at major conferences like NFTLA, NFTNYC, NFT Las Vegas, and Art Basel Miami has not only been sustained but has also garnered recognition within the community. Each of our two-day events provides a welcoming home base for attendees, where they can relax, enjoy free food and cannabis, and engage in meaningful networking opportunities with project founders, community members, and cannabis customers alike.

Our commitment to creating a vibrant and inclusive environment has led to positive feedback and appreciation from participants, reinforcing our reputation as a trusted organizer. This history of success gives us confidence in our ability to expand these events to include the Cardano community, enhancing their visibility and engagement in the broader crypto space.

To validate the feasibility of our approach, we will implement a structured plan that includes clear goals, timelines, and performance metrics. We will regularly review progress against these metrics and gather feedback from participants to ensure we are meeting their needs. Additionally, we will collaborate closely with Cardano community leaders to align our efforts with their expectations and maximize impact.

In terms of financial management, we prioritize transparency and accountability. We have a dedicated project management team responsible for overseeing the budget and ensuring proper allocation of funds. 

[PROJECT MILESTONES] What are the key milestones you need to achieve in order to complete your project successfully?

Milestone 1: Preparation for NFTLA 

A: Milestone Outputs 

• Complete event decks outlining the agenda, sponsorship details, and marketing strategies. 
• Secure a suitable venue for the event, ensuring it meets all logistical requirements. 
• Initiate outreach to our network of sponsors and partners to secure their involvement and support. 

B: Acceptance Criteria 

• Event decks are completed and approved by the team. 
• Venue is confirmed with a signed agreement. 

C: Evidence of Milestone Completion 

• Documentation of finalized event decks. 
• Signed venue agreement. 
• Email confirmations or contracts from sponsors/partners. 

Milestone 2: Preparation for NFTNYC 

A: Milestone Outputs 

• Develop updated event decks reflecting the unique aspects of NFTNYC. 
• Secure the venue for NFTNYC with all logistical arrangements in place. 
• Reach out to sponsors and partners to secure their support and collaboration. 
• Involve local community members and businesses 

B: Acceptance Criteria 

• Event decks are finalized and approved. 
• Venue secured with a signed contract. 

C: Evidence of Milestone Completion 

• Completed event decks. 
• Signed venue contract. 
• Documentation of sponsorship agreements. 

Milestone 3: Preparation for NFT Las Vegas 

A: Milestone Outputs 

• Create tailored event decks for NFT Las Vegas, including specific marketing initiatives. 
• Confirm venue booking for the event. 
• Engage with potential sponsors and partners to confirm their participation. 

B: Acceptance Criteria 

• Event decks completed and approved by the project team. 
• Venue confirmed through a signed agreement. 

C: Evidence of Milestone Completion 

• Finalized event decks. 
• Venue contract. 
• Agreements or confirmations from sponsors/partners. 

Milestone 4: Preparation for Art Basel Miami 

A: Milestone Outputs 

• Finalize event decks tailored for Art Basel Miami, highlighting unique opportunities for attendees. 
• Secure the venue and finalize logistical details for the event. 
• Solidify partnerships with sponsors and collaborators. 

B: Acceptance Criteria 

• Event decks completed and approved. 
• Venue secured with signed documentation. 

C: Evidence of Milestone Completion 

• Completed event decks. 
• Signed venue agreement. 
• Documentation of sponsor/partner confirmations. 

Final Milestone: Project Close-Out Report and Video 

A: Milestone Outputs 

• Comprehensive analytics report detailing event success, attendance, feedback, and improvements. 
• Professional video summarizing the project outcomes, highlighting key moments from the events. 

B: Acceptance Criteria 

• Detailed analytics report completed and distributed to stakeholders. 
• Video produced and shared with the community. 

C: Evidence of Milestone Completion 

• Copy of the analytics report. 
• Link to the project close-out video. 

 

This structured approach ensures clarity in our objectives and accountability in delivering the project successfully. Each milestone is designed to build on the previous one, fostering a cohesive and impactful experience for the Cardano community. 

[RESOURCES] Who is in the project team and what are their roles?

1. Chris Roldan – Project Administrator 

• Role: Chris will oversee the project management, ensuring that all milestones are met on time and within budget. He will coordinate communication between team members and stakeholders, facilitate meetings, and handle administrative tasks. 
• X: https://x.com/ApeGeneral_

2. Mark Herburger – Project Coordinator 

• Role: Mark will be responsible for coordinating event logistics, including venue bookings and sponsor engagement. He will manage the timeline for each event and liaise with partners to ensure smooth execution. 
• X: https://x.com/tacosnsmoke

3. Evan Hilton – Artist 

• Role: Evan will lead the creative direction for the project, designing the visual elements of the events and contributing to the branding of the Cardano community initiatives. His expertise in art will ensure that our events have a unique and engaging aesthetic. 
• X: https://x.com/hiltonvision

4. Andres Pico – Artist 

• Role: Dias will support Evan in creating artwork and visuals for the events. He will collaborate on design concepts and ensure that all artistic elements align with the overall vision of the project. 
• X: https://x.com/creativeday5

[BUDGET & COSTS] Please provide a cost breakdown of the proposed work and resources

Our project is designed to scale up Cardano's presence at major crypto events, with a focus on increasing community engagement, networking opportunities, and overall visibility. Below is the adjusted breakdown of requested funds for each milestone, ensuring we allocate resources effectively across all events.

Milestone 1: Preparation for NFTLA

Requested Funds: 20,000 ADA

• Event Venue: Securing a venue large enough to accommodate both our existing community and new Cardano attendees.
• Catering & Refreshments: Providing high-quality food and drinks for all event attendees.
• Entertainment: Booking musicians, DJs, or other entertainers to create an enjoyable atmosphere.
• Marketing & Promotion: Engaging with the Cardano community and crypto influencers to drive attendance and awareness.

Milestone 2: Preparation for NFTNYC

Requested Funds: 20,000 ADA

• Event Venue: Renting a venue in NYC to host an even larger audience and Cardano representatives.
• Catering & Refreshments: Expanding the catering options to provide an enhanced experience for all.
• Entertainment: Featuring live entertainment to keep attendees engaged throughout the event.
• Marketing & Promotion: Launching promotional campaigns targeted at the Cardano and broader crypto communities.

Milestone 3: Preparation for NFT Las Vegas

Requested Funds: 20,000 ADA

• Event Venue: Finding a venue in Las Vegas that matches the scale and prestige of our crypto-centric events.
• Catering & Refreshments: Offering an upgraded food and drink selection to cater to the tastes of a larger audience.
• Entertainment: Incorporating more entertainment options to enhance networking and engagement.
• Marketing & Promotion: Continuing outreach efforts to bring Cardano projects and members into the fold.

Milestone 4: Preparation for Art Basel Miami

Requested Funds: 20,000 ADA

• Event Venue: Renting a prominent venue in Miami to increase our visibility at Art Basel, a key cultural event.
• Catering & Refreshments: Ensuring high-quality food and drink service for a professional and welcoming atmosphere.
• Entertainment: Hiring top-tier entertainers to attract a larger crowd and make the event memorable.
• Marketing & Promotion: Using a mix of social media and influencer marketing to ensure Cardano's representation at Art Basel.

Final Milestone: Project Close-Out Report and Video

Requested Funds: 15,000 ADA

• Analytics & Reporting: Collecting and analyzing attendee engagement, sponsorship involvement, and impact metrics.
• Content Creation: Producing professional videos to document our events, showcasing Cardano’s presence and success at these major conferences.
• Post-Event Analysis: Providing a detailed report, including qualitative and quantitative measures of success, such as attendance figures and community feedback.

By allocating 20,000 ADA per milestone, we ensure the successful execution of each event, while maintaining a reasonable budget for increasing the scale and impact of our efforts. The final milestone, focused on reporting and content creation, will provide measurable insights and long-term value for the Cardano community.

[VALUE FOR MONEY] How does the cost of the project represent value for money for the Cardano ecosystem?

The cost of this project represents strong value for money for the Cardano ecosystem by significantly increasing the community's visibility and engagement at major crypto conferences. Currently, Cardano’s presence at these events is minimal, and our events are a proven platform for driving meaningful interactions, networking, and onboarding into the ecosystem. By extending our established events to the Cardano community, we provide an immediate and impactful solution.

The budget reflects realistic industry costs for hosting high-quality events, including securing venues, catering, entertainment, and marketing. Hosting events in cities like Los Angeles, New York, Las Vegas, and Miami during premier conferences comes with substantial costs due to venue rental, food and drink service, and entertainment requirements. The 20,000 ADA per milestone allocation is proportionate to the scale and quality of these events, as they provide attendees with a premium experience, including free food, cannabis, live music, and networking opportunities with project founders and community members across different blockchain ecosystems.

Our costs are justified based on industry norms in event planning, and by consistently delivering well-received events since 2022, we have established a track record of responsible financial management. This proposal offers value by creating a home base for Cardano holders at major crypto events, enabling direct engagement with a new audience while also educating and onboarding “normies” into the crypto space. The exposure for Cardano projects and the sponsorship opportunities created will provide long-term benefits to the ecosystem, making the budget highly justified and strategic for increasing Cardano's impact.