Interaction Booster: Tap to Earn with Farmroll

[GENERAL] Name and surname of main applicant

Ivica Zafirovski

[GENERAL] Are you delivering this project as an individual or as an entity (whether formally incorporated or not)

Entity (Not Incorporated)

[GENERAL] Please specify how many months you expect your project to last (from 2-12 months)

4

[GENERAL] Please indicate if your proposal has been auto-translated into English from another language

No

[GENERAL] Summarize your solution to the problem (200-character limit including spaces)

We will create an engaging tapping game integrated with Farmroll to attract new users, leveraging popular gaming elements to boost interaction and retention within the Cardano ecosystem.

[GENERAL] Does your project have any dependencies on other organizations, technical or otherwise?

No

[GENERAL] If YES, please describe what the dependency is and why you believe it is essential for your project’s delivery. If NO, please write “No dependencies.”

No dependencies.

[GENERAL] Will your project’s output/s be fully open source?

No

[GENERAL] Please provide here more information on the open source status of your project outputs

No, this project will not be open source. We believe that maintaining proprietary control over the game will allow us to ensure quality, security, and a focused user experience. By keeping the code closed, we can efficiently manage the development process, incorporate user feedback effectively, and respond quickly to market demands. Additionally, this approach will enable us to explore monetization strategies that can sustain the project's long-term growth and development.

[METADATA] Horizons

Gaming (GameFi)

[SOLUTION] Please describe your proposed solution

We aim to create an engaging tapping game integrated with Farmroll, capitalizing on the "Tap to Earn" concept that has seen significant success in the gaming industry. Recent examples like Hamster Kombat, which gained traction after being listed on Binance, demonstrate how such games can attract a massive user base. This is exactly what Cardano needs to enhance its ecosystem and bring more users to the platform.

Our project will engage users by providing a fun, interactive experience that encourages participation and rewards engagement. We will leverage popular gaming mechanics to keep users coming back while also promoting various projects on Farmroll.

The uniqueness of our solution lies in its dual functionality: it entertains users while driving interaction with Cardano projects. By gamifying the way users engage, we will not only increase activity on Cardano but also foster a vibrant community that thrives on participation and collaboration. Our success will be measured through user retention rates, active participation metrics, and the overall impact on project visibility within the Farmroll ecosystem.

[IMPACT] Please define the positive impact your project will have on the wider Cardano community

Our tapping game will significantly enhance user engagement within the Cardano ecosystem by providing a fun, rewarding experience that encourages interaction with various projects on Farmroll. By driving increased activity and participation, our project will contribute to a more vibrant and dynamic community, ultimately benefiting all stakeholders involved.

Measurement of Impact: We will measure our impact through both quantitative and qualitative metrics. Key performance indicators (KPIs) will include:

• User Engagement Metrics: Tracking the number of active users participating in the game, total taps, and the duration of engagement.
• Project Visibility: Assessing the increase in interactions and user interest for projects promoted through the game.
• User Feedback: Collecting qualitative data through surveys and feedback sessions to gauge user satisfaction and suggestions for improvement.

Sharing Outputs: We will share our outputs and findings through multiple channels, including:

• Community Reports: Regular updates on user engagement statistics and project impact shared within the Farmroll community and broader Cardano forums.
• Social Media Campaigns: Highlighting user success stories and project interactions on platforms like Twitter and Telegram.
• Partnership Collaborations: Working with projects on Farmroll to cross-promote the tapping game and showcase its benefits, creating a network of shared visibility.

By aligning our goals with the growth of the Cardano community, our project will not only provide entertainment but also serve as a catalyst for collaboration and increased visibility for all projects involved.

[CAPABILITY & FEASIBILITY] What is your capability to deliver your project with high levels of trust and accountability? How do you intend to validate if your approach is feasible?

Our team has a strong track record of delivering successful projects within the Cardano ecosystem, and we are confident in our ability to execute the proposed bounty system on Farmroll with high levels of trust and accountability.

1. Existing Capabilities:

• Proven Platform: Farmroll is already a working platform that has demonstrated its effectiveness in facilitating user interactions and engagement. Our existing user base and operational experience provide us with the insights necessary to implement new features efficiently.
• Technical Expertise: Our team consists of experienced developers and blockchain professionals who are well-versed in smart contract development, social media integrations, and decentralized application (dApp) design. This expertise enables us to build a robust and secure bounty system that can scale with user demand.
• Community Engagement: We have established a loyal community of users who trust our platform and are eager to participate in new initiatives. Our existing engagement channels allow us to gather valuable feedback and ensure that our solutions meet community needs.

2. Feasibility Validation: To validate the feasibility of our approach, we will undertake the following steps:

• Prototype Testing: Developing a prototype of the bounty system and conducting beta testing with a select group of users. This will help us gather insights on functionality, usability, and potential improvements before the full launch.
• User Feedback Loop: Implementing a feedback mechanism during the testing phase to ensure that user experiences and suggestions are integrated into the final product.

3. Trust and Accountability in Fund Management: We are committed to managing funds with transparency and accountability. Our steps include:

• Clear Budgeting: Providing a detailed budget breakdown in our proposal, outlining how Catalyst funding will be allocated across development, marketing, and community engagement efforts.
• Milestone Reporting: Establishing clear milestones and deliverables throughout the project lifecycle, which will be communicated to the community and stakeholders regularly. This ensures that funds are being used effectively and that progress is transparent.
• Auditing Mechanism: Engaging third-party auditors, if necessary, to review our financial management processes and ensure compliance with best practices for fund management within the Cardano ecosystem.
• Community Oversight: Encouraging community involvement in oversight by sharing regular updates on fund usage and project progress, allowing users to voice their opinions and concerns.

[PROJECT MILESTONES] What are the key milestones you need to achieve in order to complete your project successfully?

Milestone 1: Game Design and Prototyping

Completion Date: Month 1

Description: Finalize game mechanics, visuals, and user interface design. Develop a functional prototype for initial testing.

Acceptance Criteria: Prototype completed and demonstrated to a select group of community users for feedback.

Milestone 2: User Testing and Iteration

Completion Date: Month 2

Description: Conduct comprehensive user testing to gather feedback on the prototype. Iterate on the game design based on user input.

Acceptance Criteria: User feedback collected and a report on suggested improvements compiled. Updated prototype reflects changes based on user suggestions.

Milestone 3: Game Development and Integration

Completion Date: Month 3

Description: Develop the final version of the game and integrate it into the Farmroll platform, ensuring compatibility and smooth functionality.

Acceptance Criteria: Final game is fully functional, tested, and integrated into the Farmroll platform, ready for launch.

Milestone 4: Launch and Community Engagement

Completion Date: Month 4

Description: Officially launch the game and initiate a marketing campaign to attract users. Engage the community through promotions and feedback collection.

Acceptance Criteria: The game is live, with an initial user engagement report showing participation metrics and community feedback.

Final Milestone: Project Close-out Report and Video

Completion Date: Month 4 (end of the month)

Description: Compile a comprehensive project report detailing the development process, user engagement metrics, and lessons learned. Create a video showcasing the project journey and community engagement.

Acceptance Criteria: Final report and video shared with the community and stakeholders, demonstrating the impact and success of the project.

[RESOURCES] Who is in the project team and what are their roles?

Project Team:

1. Anja - Co-founder, Art Director, Graphic and UX/UI Designer

• Role: Leading the design aspects of the project, including graphic design, user experience, and user interface, to create an appealing and user-friendly platform.
• LinkedIn: https://www.linkedin.com/in/anjanestorova/

1. Tome - Co-founder, CTO

• Role: Leading development efforts for the Farmroll platform and Dice Labs, responsible for implementing technical solutions and overseeing the development team.
• LinkedIn: https://www.linkedin.com/in/tome-ivanov/

1. Ivica - Co-founder, COO

• Role: Overseeing networking and marketing strategies to ensure effective outreach and community engagement.
• LinkedIn: https://www.linkedin.com/in/ivica-zafirovski-91546b262/

[BUDGET & COSTS] Please provide a cost breakdown of the proposed work and resources

Budget & Costs Breakdown

Game Design and Prototyping

• Description: UX/UI design and prototype development for the tapping game.
• Cost: 20,000 ₳

User Testing and Iteration

• Description: Facilitation of user testing sessions, including participant incentives and feedback collection.
• Cost: 10,000 ₳

Game Development

• Description: Final game development, including coding and integration into the Farmroll platform.
• Cost: 30,000 ₳

Marketing and Community Engagement

• Description: Marketing campaign for game launch, including social media promotions and community events.
• Cost: 15,000 ₳

Project Management

• Description: Project management costs for coordination and oversight throughout the project lifecycle.
• Cost: 5,000 ₳

Documentation and Reporting

• Description: Creation of project documentation and reporting materials for community updates and the final project close-out report.
• Cost: 5,000 ₳

Contingency Fund

• Description: Reserved funds for any unforeseen costs or adjustments during project execution.
• Cost: 5,000 ₳

Total Requested Funding: 90,000 ₳

[VALUE FOR MONEY] How does the cost of the project represent value for money for the Cardano ecosystem?

Value for Money

The total cost of 90,000 ₳ for the "Tap to Earn" project represents significant value for the Cardano ecosystem by delivering a unique, engaging platform that leverages gamification to enhance user interaction. The budget is designed to maximize the return on investment through a well-defined strategy that focuses on user acquisition, retention, and community engagement.

Cost Justifications:

1. Industry Standards: The costs have been determined based on industry standards for game development, user testing, and marketing. The allocation for game design and development reflects typical freelance rates, which can range from 25,000 ₳ to 50,000 ₳ for similar projects, depending on complexity and scope.
2. User Acquisition Potential: The marketing budget is aimed at attracting new users to the Cardano ecosystem. Given the recent success of similar engagement-based games, such as "Hamster Kombat," which gained traction and user adoption after their launch, we anticipate a significant influx of users driven by our marketing efforts.
3. Community Engagement: By implementing a gamified solution, we can enhance user interactions with various projects on the Farmroll platform, fostering a vibrant community that will contribute to the overall growth and adoption of Cardano. This approach directly aligns with Cardano's vision of building a robust ecosystem where users are actively engaged and rewarded for their participation.
4. Clear Impact Measurement: We will provide measurable metrics, such as user engagement levels, participation rates in the game, and overall platform activity, to demonstrate the value generated from this investment.
5. Transparency and Accountability: We commit to maintaining high levels of trust and accountability in managing the funds provided. Regular updates will be shared with the community to report on progress, expenditures, and outcomes, ensuring that every ADA spent contributes to the project's success.

In conclusion, the proposed budget not only aligns with industry norms but also positions the project to leverage Cardano's unique strengths, ensuring a meaningful return on investment for the ecosystem as a whole.