Kaizen Crypto Cardano Podcast

**GENERAL PLAN**

A challenge that the cryptocurrency space is facing is that much of the content about the industry is very technical and complex. With the release of Goguen, developers will be entering the ecosystem and looking for ways to better understand the process of building on Cardano. Our solution to this challenge is to create a platform that produces educational content that can bridge the gap for those looking to get involved. The first phase of our proposal will have an emphasis on highlighting dApps, Plutus, Marlowe, and will be directed to developers that are building on Cardano. With that said, we will also have a variety of content meant for every Cardano community member to ensure engagement and excitement from our audience.

**TOPICS TO COVER**

The following topics can be expected over the course of our proposal. With feedback from our audience, we will remain flexible with the topics covered.

Upcoming Projects - Talk about Dapps, Goguen, Voltaire, etc.

Query Resolution - Resolve confusion around wallets, staking, etc.

Cardano News - Latest News and Updates related to Cardano

Livestreams and Podcasts - Speak with developers and Community members

**COSTS**

(Please see attached PDF for a detailed breakdown)

Labor Cost

In-House Researcher and Presenter $5000

Out Source Editor and Social Media Manager $5000

Total price of resources $10000

Non-Labor Costs

1 Zoom $100

2 Website Domain $20

3 Website Hosting (per month) $60

4 Software for editing audio and video $160

5 Cameras $1600

6 Audio Recording $360

7 Lighting $80

8 Podcast Hosting (Spotify, Apple Podcast) $20

9 Outsource Marketing $600

Total Cost $3000

FINAL COST ($10000 + $3000) = $13,000

FINAL COST IN ADA (ADA Price 0.08 cents) = 162,500

**RISKS**

- If an outsourced operation fails to meet quality standards, we will have the ability to meet the requirements of proper editing, and correct social media presence using our in-house team.

- If an unexpected event occurs whereby either myself or a guest speaker is unable to make an appearance, we will have contingency content available to provide value to our audience in the interim.

- If the project requires either additional capital or time resources to complete, contingencies to allocate resources correctly will be made using Kaizen Crypto Stake Pool.

**MILESTONES**

- 10K Subscribers

- We will host a bi-weekly recap livestream session to highlight some of the top projects and questions from the community. This will provide insight to discuss improvements and implement better quality content.

- After each month during the duration of our proposal, an analytics report on video performance will be submitted.

**IP/Copyright**

All IP and licensing will remain vested with Kaizen Crypto. The outcome of this proposal will be a service for the community.

**METRICS**

How we will measure success:

- Honoring milestone deadlines

- Monthly channel analytics report that highlights the areas that are most significant to the community.

- Monthly subscriber survey analysis to highlight areas of opportunity and gain feedback regarding the quality of content.

There are many talented people in the ecosystem that need a platform to share their ideas. We would like to use this proposal as a way to bring value to the Cardano ecosystem. Any feedback is always greatly appreciated and welcomed!

162,500