Most NFTs are digital art and not backed by physical assets.
The physical shoe resale market is $6B but plagued with fraud and bots.
We are a marketplace for products like collector's edition sneakers.
They are minted on the blockchain as NFTs, bought and resold with $ADA
This is the total amount allocated to SoHo Ex - Physically backed NFTs.
What Success Looks Like
SoHo Exchanges is a marketplace and thriving community where collectors buy and resell limited edition physical assets.
This makes SoHo Ex synonymous with physical collectibles, and Cardano synonymous with real world value.
Roadmap -
1 Month Milestone
Community launch, coinciding with Cardano Smart Contract debut
3 Months - Marketplace Launch for Collectors
Soft launch featuring curated, authenticated collectibles
500 community members
6 Months - Marketplace Opens for Sellers
Enable minting of physical assets from the community
1:1 authentication
12 Months - Expansion
Chinese Language Support
Brand partnerships
About the Team:
We are a team of footwear designers, UX designers, and crypto creators. We have a deep background from lining up for shoe drops in downtown New York and grew our passion to design shoes for brands like Nike, and luxury activewear brands.
We want to bring the same sense of anticipation for the next shoe drop or reselling rare shoes at conventions to Cardano community.
How It Impacts the Challenge Metrics
Serves as an onramp for Cardano adoption, growing user base,
Creating staying power via physically backed assets, proving and increasing $ADA's value
Budget:
Smart Contract Engineering - Purchase Feature Set - $75/hr - full-time over 3 months = $9,000
Smart Contract Engineering - Minting Feature Set - $75/hr - full-time over 6 months = $18,000
Web Engineering - Marketplace $50/hr * 6 months = $12,000
UX Design = $35/hr * 4 months = $5,600
Marketing $25/hr *half-time over 12 months = $6,000
Community Management $20/hr * half-time over 12 months = $4800
Product Curation $20/hr * 6 months = $4800
Requested Funds = $60,200
Requested funds in USD *
https://docs.google.com/presentation/d/1o60LA1av-1URLvJybCU4w1zYGJdz2oNzs-mjndHKvNs/edit?usp=sharing
Footwear Design - Luxury Activewear Brands NYC
Footwear Design - Nike HQ PDX
Brand Design & Marketing - Taipei