2Min Review by Japanese Voices

[IMPACT]

Producing short videos & podcasts in Japanese lasting about 2 minutes per video/podcast containing compiled, analyzed and evaluated information for about 25% of the proposals (filtered through 2MIN criteria by the 2MIN Community) in Catalyst Fund 9 and Fund 10. Information sources come from the proposal itself, comments, reviews from CA, and other relevant sources.

Each video & podcast on our channel (Youtube and Spotify) can briefly provide Japanese stakeholders with general information, advantages, and disadvantages of a particular proposal.

The number of proposals in each funding round is increasing, this is a challenge for ordinary stakeholders and voters to grasp the general information, the pros and cons of each proposal, especially the voters in non-English countries, like Japan and some countries in East Asia. As a result, this has a certain influence on the overall voting quality.

• In terms of language, information about Cardano Blockchain and Catalyst is difficult to access for Japanese voters and other Japanese people who want to be onboarded..
• Regarding the volume of information, the number of proposals in each fund is increasing, this has been a challenge for an ordinary person, busy stakeholders (ex: businessman, uber/grab drivers,…) for grasping the general information, advantages, and disadvantages of each proposal, especially voters in non-English countries. This has a certain negative influence on the overall voting quality. Statistics show that the average growth rate of proposals in the Catalyst funds is more than 40%, and the number of proposals [approved for voting] in Fund 8 is expected to exceed 1,250. As a result, the amount of information that an average voter receives for voting is too large. According to incomplete statistics, with an average information volume of more than 500 words on each (not including attached documents) at Fund 7, if an average person spends 1 hour/day reading, it takes nearly 35 days to read all 740+ proposals. This is really a problem for scaling up the Cardano local communities.

Therefore, short videos and podcasts in Japanese are required for dealing with the problems listed above.

• Building a list of 500 - 600 proposals depends on the 2Min Review's community. As a result, there is a possible risk that a number of proposals with high quality are filtered out from that List. To deal with this, the 2MIN Review team set aside 5 % of the total budget as a reserve for the purpose of ensuring content quality.
• Besides, flip-page ADA price is another risk that should be concerned; to deal with this, we place a cost item called “Reserve to watch out of flip-page ADA price” (20% of 7 working items listed) as mitigation.

[FEASIBILITY]

Roadmap (with goals & tasks)

This proposal is expected to be launched at Fund 8 and Fund 9 with these particular phases below:

Fund 9 (from the submission date)

Goal:

• List of 500 proposals.
• 500 articles summarizing information and analyzing 500 proposals, with a volume of information for presenting in 2 minutes (about 500 words/proposal).
• 500 videos for 500 proposals uploaded on the 2Min Review youtube channel before Fund 9's voting deadline.

Tasks:

• Filtering proposals at Fund 9 using the 2Min Criteria on Website platform / Mobile application, selecting 25% of submitted proposals (expected 250 proposals).
• Receiving articles (of 500 proposals) contributed by the community members.
• Reviewing articles in order to select the best 500 analytical articles.
• Receiving videos (of 500 proposals) from selected authors and self-producing videos by AI technology.
• Reviewing videos in order to maximize the videos' completion.

Fund 10 (from the submission date)

Goal:

• List of 600 proposals.
• 600 articles summarizing information and analyzing 600 proposals, with a volume of information for presenting in 2 minutes (about 500 words/proposal).
• 600 videos for 600 proposals uploaded on the 2Min Review youtube channel before Fund 10's voting deadline.

Tasks:

• Filtering proposals at Fund 10 using the 2Min Criteria on Website platform / Mobile application, selecting 25% of submitted proposals (expected 600 proposals).
• Receiving articles (of 600 proposals) contributed by the community members.
• Reviewing articles in order to select the best 600 analytical articles.
• Receiving videos (of 600 proposals) from selected authors and self-producing videos by AI technology.
• Reviewing videos in order to maximize the videos' completion.

Total budget request: $75,516

Fund 9 (from the submission date)

Budget: $34,365 [more details in the attachment]

• Proposal translation to Japanese (community members): 500 (article) x 0.5 (working hours) x $14.50/working hour = $3,625
• Articles of proposal review and summary (by community members) : 500 (article) x 1.5 (working hours) x $14.50/working hour = $10,875
• Article commenting, filtering (by 2Min Review team): 500 (article) x 0.5 (working hours) x $7.25 /working hour = $1,813
• Podcast production (by community members): 500 (podcast) x 0.5 (working hour) x $7.25 = $1,813
• Video production (by community members + 2Min Review team): 500 (videos) x 2 (working hours) x $7.25 = $7,250
• Youtube Channel administration (by 2Min Review team): 1 (fund) x 25 (working hours) x $7.25 = $181
• Spotify Channel administration (by 2Min Review team): 1 (fund) x 25 (working hours) x $7.25 = $181
• Reserve budget (5% for the unforeseeable / good proposals filtered out by 2Min Review Community): 80 (videos / podcasts) x 5.0 working hours x $7.25 = $ 2,900
• Reserve to watch out of flippage ADA price (20% of 8 items listed above): $4,278

Fund 10 (from the submission date)

Budget: $41,151 [more details in the attachment]

• Proposal translation to Japanese (community members): 600 (article) x 0.5 (working hours) x $14.50/working hour = $4,350
• Articles of proposal review and summary (by community members) : 600 (article) x 1.5 (working hours) x $14.50/working hour = $13,050
• Article commenting, filtering (by 2Min Review team): 600 (article) x 0.5 (working hours) x $7.25 /working hour = $2,175
• Podcast production (by community members): 600 (podcast) x 0.5 (working hour) x $7.25 = $2,175
• Video production (by community members + 2Min Review team): 600 (videos) x 2 (working hours) x $7.25 = $8,700
• Youtube Channel administration (by 2Min Review team): 1 (fund) x 25 (working hours) x $7.25 = $181
• Spotify Channel administration (by 2Min Review team): 1 (fund) x 25 (working hours) x $7.25 = $181
• Reserve budget (5% for the unforeseeable / good proposals filtered out by 2Min Review Community): 96 (videos / podcasts) x 5.0 working hours x $7.25 = $ 3,480
• Reserve to watch out of flippage ADA price (20% of 8 items listed above): $5,119

Duc Tiger, [Co-Proposer], Founder of 2Min Review.

Social link:

• https://twitter.com/DucTIGERpool
• https://t.me/DucTIGERpool

Experience:

• Over 4 years studied in blockchain and cryptocurrencies
• Catalyst community advisor (CA) and vCA - Mr. Duc had assessed more than 1,000 proposals in F4, F5, F6, and F7.
• Community manager and Stake Pool Operator at TIGER Pool.
• Leader team TIGER View - That we are focusing on finding out the best token for the Cardano ecosystem.
• Evaluated over 500 proposals through the 2Min tool in F5, F6, and F7.

Huy Dinh Vuong, [Co-Proposer]; Core member of 2Min Review.

Social link:

• https://www.linkedin.com/in/huydinhvuong/
• https://twitter.com/huydinhvuong1
• https://www.facebook.com/leonardovuong
• https://t.me/vuongdinhhuy

Experience

• Over 6 years of experience in academic research & data analytics in a Think Tank of Ho Chi Minh City Government.
• A member of The Young East Asian Leaders Initiative (YSEALI) - a U.S. government's signature program to strengthen leadership development and networking in East Asia.
• Catalyst community member since F5;
• Catalyst Community Advisor from F7 - Mr. Huy had assessed + 150 proposals in F7.
• Team Member in TIGER View, a Core team in Viet Nam, focusing on hidden gems on Cardano Blockchain Ecosystem

Bui Quang Minh, [Co-Proposer]; Core member of 2Min Review.

Social link: https://t.me/MinhBui2Min

Experience:

• A core member in the 2Min Review team specializes in technology involvement of 2Min Review to integrate with the Cardano Blockchain Ecosystem.
• Idea presenter for 2Min Review at Idea Fest 6 and 7.
• Joined Catalyst voting since F4, evaluated over 500 proposals through the 2Min tool in F5, F6, and F7.

Hieu Tran, [Co-Proposer]; Core member of 2Min Review.

Social link: https://www.linkedin.com/in/hieutran981

Experience:

• A core member in the 2Min Review team specializes in technology involvement of 2Min Review to integrate with the Cardano Blockchain Ecosystem.
• Catalyst Community Advisor from F6.
• Team Member in TIGER View, a Core team in Viet Nam, focusing on hidden gems on Cardano Blockchain Ecosystem

Four years since the beginning of our mission to construct and maintain a Cardano community in Viet Nam, our social media channels (both Telegram and Facebook) have reached 4000+ members where these people share interests in Cardano-Catalyst related content. Our ongoing goal is to bridge Cardano international with the Japanese and other non-English communities to strongly connect and become a part of the ecosystem. We are reaching that ambition by developing easy tools and applications.

After being funded in Fund 6 ​​[https://cardano.ideascale.com/a/dtd/2Min-Review/370212-48088] and Fund 7 [https://cardano.ideascale.com/c/idea/384807], we are building 2Min Review's platform (website and mobile application).

[AUDITABILITY]

Due to the characteristics of being an informational channel with a duration of about 2 minutes/video and limited entertainment, we focus on 03 main indicators to evaluate the success of the channel, including:

• Average view duration: with this indicator, we aim to 1.5 min/video after the end of Fund 10.
• Average Percentage Viewed: with this indicator, we aim to average 75% of the duration of each video watched after the end of Fund 10.
• New Subscriber: with this indicator, we aim to increase subscriptions by an average of 10 % per month over the evaluation period of 4 months.

After Fund 9

Goal:

• List of 500 proposals.
• 500 articles summarizing information and analyzing 500 proposals, with a volume of information for presenting in 2 minutes (about 500 words/proposal).
• 500 videos for 500 proposals uploaded on the 2Min Review youtube channel before Fund 9's voting deadline.

After Fund 10

Goal:

• List of 600 proposals.
• 600 articles summarizing information and analyzing 600 proposals, with a volume of information for presenting in 2 minutes (about 500 words/proposal).
• 600 videos for 600 proposals uploaded on the 2Min Review youtube channel before Fund 10's voting deadline.

Channel's KPIs after Fund 10:

• Average view duration: with this indicator, we aim to 1.5 min/video after the end of Fund 10.
• Average Percentage Viewed: with this indicator, we aim to average 75% of the duration of each video watched after the end of Fund 10.
• New Subscriber: with this indicator, we aim to increase subscriptions by an average of 10 % per month over the evaluation period of 4 months.

2Min Review have submitted 4 proposals from Fund 6, including:

• 2Min Review [https://cardano.ideascale.com/c/idea/370212] - F6 - Funded
• 2Min ReView Integrated Platform [https://cardano.ideascale.com/c/idea/384807] - F7 - Funded
• 2MinReview by Voice for Busy Voters [https://cardano.ideascale.com/c/idea/383475] - F7
• 2Min Review by Vietnamese Voices [https://cardano.ideascale.com/c/idea/382835] - F7